Indiblu Creative

Thank you, Kimber Flynn, for sharing this article. Two aspects resonated with me: the multi-sensory approach to customer experiences and the emphasis on storytelling. The multi-sensory approach is something I've been advocating for a long time, as it pushes advertising and visual communication in new directions. It involves experimenting with the latest tools, building immersive experiences, and incorporating sound textures to immerse people in a larger narrative. Having made films for many years, I believe there's still a place for two-dimensional communication. However, we must find more creative approaches to create impactful, life-changing customer experiences. Another aspect I particularly appreciated is the importance of stories over slogans. While there's still a place for polished commercials, they should serve something more meaningful and authentic. We desperately need real, honest stories that avoid greenwashing or fear-mongering tactics that force customers to buy unnecessary things. We need stories about the materials we use and the people behind the production process. When customers understand these stories, they can become part of a movement and remain loyal to brands because they share the same values.

I started a new group on LinkedIN for our Charlotte, NC sustainability and environmental community. Check it out! Sustainability & Climate Network Charlotte This group is created to bring together everyone that are in, have been in or want to be in the local #sustainability and #climate industries. This is a network for local professionals, startups, community associations, innovators, college students & graduates to connect in-person (monthly) or virtually: to mentor, educate, share resources and #makeadifferencelocally. Please share this group to your networks and let's grow our connections in #Charlotte! We are stronger together. Join us for People, Planet, Pint #SustainabilityMeetup the 3rd tuesday of the month at #TownBrewing from 5:30-7:30 pm (except Dec) Get a free drink of your choice and make new connections! Next event is Nov 19th To register: https://lnkd.in/eum5Sjbh Group Guidelines: This is a safe group for people to connect, learn, add value and resources. All are welcome to join. Please respect each other and everyone's point of view. #sustainability #sustainabilityCharlotte #charlotteprofessionals #ESG #Climategroup #ESGCharlotte #cityofcharlotte #charlottemeetup

What are People, Planet, Pint Meetups? Next event in #Charlotte schedule Nov 19,(third Tuesday of the month except Dec) #TownBrewing, 5:30-7:30PM FREE TO ATTEND!!? REGISTER HERE: https://lnkd.in/eum5Sjbh Charlotte Host: Kimber Flynn with Indiblu Creative hosts the PPP meetups in Charlotte, NC To connect with locals I started a new LinkedIn Group: Sustainability & Climate Network-Charlotte Join here: https://lnkd.in/e7KjbuVt WHAT TO EXPECT: No pitches, powerpoints or panels. Just People, Planet, Pint/s. Your local meetup is a great place to start your journey or continue learning, and meet diverse people to chat about life and how we can sustain it. Every job is a climate job, so come along and learn about how you can take action, as well as what is going on locally. We welcome everyone, regardless of their experience or background. People Planet Pint is a space where everyone can feel comfortable learning about sustainability and sharing their ideas. Afterall, creating a sustainable future requires connected communities. And what better way to bring everyone together than over a drink? HOW IT STARTED People Planet Pint was the brainchild of?Small99?who provides carbon reduction plans for micro and small businesses. With a simple measurement tool and practical actions broken down into 10 minute to-do lists, Small99 empowers the 99% of businesses to start on their sustainability journey, and win more customers while doing so. It is now 3 years old and 71 chapters around the world! Charlotte, NC is the second to start in the US!! SPONSOR #KRYSTAL?are an award-winning, 100% renewably powered web hosting provider, with datacentres in the UK, US, & Europe. They are climate positive, and their approach centres on value, quality and transparency. We are delighted to announce our partnership with Krystal (the UK's only B Corp web hosting/cloud provider), and welcome them on board as sponsors of the People, Planet, Pint events. This means?the first 33 drinks?are on Krystal at every event, and has allowed us to invest and upscale the series to accelerate action on climate change. #SimonBlackler?is the founder and CEO of?KRYSTAL, and Co-Founder of?#MillionTreePledge. #sustainability #charlottemeetups #charlotteNCevents #charlotteclimate #climateevents #indiblucreative #small99 #peopleplanetpint #krystal

Clean Creatives is not a political organization, but we recognize that our work is influenced by politics, and right now we are feeling many of the same concerns you likely have about the outcome of the US Presidential Election. President Elect Trump’s plans for climate action and for the business environment are obvious threats to the planet, and the people who live on it. We suspect many of you, whether you live in the US or not, are rightly disturbed about what his election result could mean for your future and your family’s well-being. We are feeling the same concerns, and wanted to take a moment to reflect on what this might mean for our work together at Clean Creatives. In short, we think the need for Clean Creatives has never been greater. We are nearing the end of another record hot year, and there has never been more urgency for the creative industry to make itself part of the solution. We need bold, human, ambitious stories - the kind that creative industry professionals are the best at creating. And we need them told responsibly, not used to advance the interest of polluters who are ruining our one planet. If governments like Trump’s are going to step back from climate action, we need business to step even further forward. There is no future for business of any kind on a planet devastated by extreme weather, where growing food and building communities is harder than ever, and people are constantly living in fear of the next climate disaster. Clean energy remains one of the most positive economic and political forces on earth, and we need everyone on board to accelerate the transition towards an economy that works for people and the planet. So while we understand that the path forward is more difficult, we are also more determined. Our work will continue, and we will make sure that every leader of every agency working with fossil fuel polluters recognizes the harm they are causing, and the risks they are taking. We are going to take a few weeks to assess our options and make a plan for the coming year based on this unfortunate new reality. Please feel free to reach out to our team either by replying here, or contacting us directly.

Topgolf Callaway Brands is proud to share our latest Sustainability Report, showcasing the progress we've made in our sustainability journey. By focusing on the core pillars of our sustainability strategy, People, Planet, Product, and Procurement, we are making meaningful progress towards a brighter future. ? Check out the full report here:?https://lnkd.in/gP75WaiJ

?? Today is the day of the big announcement. ?? After weeks, months, and years in the making, I'm beyond excited to launch this new career chapter. Hello world! I want to present Storo, my company focused on crafting moving stories, particularly documentaries, short films, commercials, and visual narratives, for socially and environmentally driven companies. This is the website www.storo.co.uk This new chapter wouldn't have been possible without the support and help of many creatives and wonderful humans who helped me hone the purpose of Storo—my mission, the copy, the website, the logo, the colour palette, the graphic elements, and the design of what is now my new baby. Thank you, friends and colleagues. Storo wouldn't be possible without the experience I've accumulated over many years in various creative fields and the trust of clients, production companies, marketing agencies, and advertising agencies who believed in me—my approach, personality, and passion I put into everything I do. Storo is not your typical agency, production company, or creative collective. It's a fresh concept built on a bold new creative approach that values collaboration and purpose above all else. Storo is a dynamic company that I run. It has strong international creative partners—other agencies, freelancers, and production companies that I know and trust. I strongly believe in collaboration and partnerships, especially in creative work and when we need to tackle some of the biggest challenges humanity and our planet are facing right now. Storo is more than just a name. It's the village where my family comes from, a word that holds deep meaning for me. It's a tribute to my Italian roots and to the hard work and values my parents and grandparents instilled in me. Storo focuses on emotional stories—stories that drive change, stories that move people to action, stories that teach and inspire. We focus on companies, brands, and organizations that believe in driving change and are not just focused on personal interest and profit but have a wider vision that spans time and space. We like to think big, but we also act small. We believe in people—bringing people and companies together to drive change collaboratively. We believe in the power of stories, films, photography, creativity, and visuals to support those companies. We are here to change the world, alongside the changemakers we admire and who motivate us. Please look at the website and share it with anyone you think might be interested in what we do. Feel free to tag and repost. This is a challenging time in the creative industry, so we need all the support we can get to help our impact and mission grow. Together, we can make a more significant impact. Remember to explore our website and share your thoughts with us! Thank you, each and every one of you, for your support and encouragement. It means the world to me. Visit the link: www.storo.co.uk