Impiricus

New whitepaper..... When reviewing your marketing tactics, does the activity seem more multichannel than omnichannel? According to many HCPs, that is the case with many pharma brands. Why? Perhaps it is because many brand initiatives are focused on a select number of publications, websites, and closed "doctor-only" social media apps. HCPs operate outside these ecosystems. When they need your valuable resources, you want to be there for them. When HCPs need fingertip access to your message and support, we help you be present where and when they need you most. #omnichannel #pharmamarketing #hcpengagement #impiricus

#MMMMediaSummit is TOMORROW! We can’t wait to dive into the future of health media and marketing with all of you. ?? A huge THANK YOU to our incredible sponsors who make it all possible! Your support helps bring groundbreaking discussions and insights to life. Last chance to secure your spot! Get tickets: https://lnkd.in/e9Uw9hMZ Avalere Health Doceree Haylo by Haymarket Healthcasts Media Healthline Media Impiricus Inspire Moon Rabbit Roku #ThankYou #sponsored #MMMSummit #HealthMedia #Innovation

We are rounding out a year of exceptional growth. We are excited to be expanding our team and will be hiring for several positions in the upcoming months. If you are interested in joining our dynamic team and exploring the opportunities we have available, please apply below. #Pharma #Jobs #Hiring

Welcome to the Impiricus team, Mike Gelber

Excited to have shared insights at #MASSWest on Navigating the Path to Omnichannel Integration in Medical Affairs ?? Leveraging data ?? and creating a seamless omnichannel experience ?? is key to transforming how we engage with HCPs. It was a pleasure to share the stage with Shivani Desai, Ajit Kulkarni, PhD MBA, and Sandy Donaldson — together, we unpacked strategies to transform medical communications, optimize engagement, and drive meaningful connections across every touchpoint???? A huge thanks to everyone at the summit for the thought-provoking discussions. Let’s continue pushing boundaries in #MedicalAffairs ?? #OmnichannelIntegration #DataDrivenStrategies #Leadership #Collaboration #FiercePharma #MASSWest2024

We are excited to announce Adam Derengowski has joined the Impiricus team as SVP Sales Operations. Adam brings world class experience in Digital Marketing, Business Development and Sales Leadership within the Pharmaceutical, Biotechnology, Medtech and Healthcare Industries.?

Our innovative audio approach to reaching healthcare professionals just earned top honors! Our "Pioneering Audio Outreach to HCPs" campaign snagged the Impiricus HCP Impact Award at the Fierce Pharma Marketing Awards. What makes this victory even sweeter? The judges who recognized our impact were the same audience we crafted the campaign for! https://lnkd.in/eeWe3j3a

When Dr Osama Hashmi and I created Impiricus in 2021, we knew we were going to disrupt the Pharma industry, but we didn't know exactly how. Our thesis was that Pharma would continue to increase digital interactions with HCPs. However, with traditional solutions and channels, this would only increase white noise for HCPs. A new approach was needed to leverage technology and the power of integrating HCPs into every aspect of design. Not just a new channel but a new AI and data-driven methodology that would simultaneously increase HCP access, engagement, and trust. Fast-forward three years, and today, Impiricus is the trusted partner between HCPs and the world's leading Pharma companies. Our platform connects HCPs in their preferred channel to the most relevant information for patient impact. And we are just getting started.... In the coming weeks and months, we will announce fundamental new channels, capabilities, and partnerships that will change how our industry thinks about HCP engagement. Stay tuned!

Very interesting insights from Drs. Haque and Firozvi on how pharma can help them better! #DPEast #DigitalPharmaSeries

The HCPs perspective. Great session led in expert fashion by Sandy Donaldson from Impiricus where two very busy practicing MDs shared insights around their optimal experiences and interactions with pharma companies. They both shared the following ideal world scenario. (Paraphrasing here for brevity.) “I want to recieve content where, when and in the format I want.” “Provide me concise content in consumable formats that I can access on a phone or iPad when I need it.” “We want relationships with our pharma reps. We need them.” “The pharma companies that consistently deliver value are rewarded with more access, engagement and business.” Of course, me and Mobile Locker loved that answer since these things are exactly what we help our pharma clients deliver to their HCP targets. Seek first to provide value. The rest will follow. #DPEAST #pharmamarketing