iHeartMedia

During Hurricane Helene, the Canton, NC community, like so many others, came together to work tirelessly to rebuild and restore hope after the hurricane. ? Some of those community members are also iHeart employees, and we are incredibly grateful for the efforts. Eddie and Amanda Foxx, Tank Spencer, Mark Starling?at iHeart stations 99.9 FM Kiss Country and 570 AM WWNC, as well hosts at 101.7 FM WPTL, went above and beyond for weeks after tragedy struck. The crew stayed on the air to share crucial updates, connect with people in need, and listen to callers during the most uncertain times. These radio hosts served their community when it needed them most. In recognition of their service, they will be honored as grand marshals for this year’s Christmas parade on December 5 in Canton, NC.? ? We thank all first responders and the local communities for inspiring us all with your resilience and bravery.?https://lnkd.in/eyEmtXX8

The “ignored consumer” is more than a statistic—it's a wake-up call for marketers to rethink messaging and strategy. Nearly half of Americans feel like they are ignored by media and advertisers, and small-business owners share the same point of view. In partnership with Malcolm Gladwell, our New American Consumer 2.0 study shows how human biases in marketing create missed connections—and what we can do to build real, trusted engagement.? Read iHeartMedia’s Digital Audio Group CEO Conal Byrne’s full piece in Forbes:?https://lnkd.in/e3QYP7Gv #iHeartMedia #NewAmericanConsumer #AudioCon #ConsumerInsights #Marketing #Advertising

How did #iHeartPartner Hyundai Motor America create electrifying moments for their EV lineup? They joined us at the iHeartRadio Music Festival along with Lance Bass, AJ McLean, Bobby Bones, Jodie Sweetin and Andrea Barber to give fans an unforgettable ride. #IONIQ5 #IONIQ6 #PoweredByIONIQ #iHeartRadioMusicFestival #ExperientialMarketing

Who really influences consumers? The New American Consumer 2.0 research shows that real influencers are often overlooked by marketers - it’s family, friends, and religious leaders, the people in our consumers’ inner circle. It’s time to get real with America: https://lnkd.in/g3hq2faP #iHeartMedia #NewAmericanConsumer #AudioCon #ConsumerInsights #Marketing #Advertising #Audio #Influencers

Introducing the Coldplay Concert Tycoon in iHeartLand at State Farm Park, only in Fortnite! This first-of-its-kind gamified experience celebrates Coldplay’s new album, Moon Music, while offering fans exclusive content through three phases of interactive gameplay. iHeart is proud to be at the forefront of music, culture and innovation. Special thanks to State Farm for always being right there with us. Reach out to your iHeart contact to learn more about getting your brand into iHeartLand, and join the excitement with Coldplay until 2PM ET Monday, October 28: iheartradio.com/fortnite #iHeartMedia #iHeartLand #DigitalExperiences #metaverse #Coldplay #gaming #music

The 2024 iHeartRadio Fiesta Latina, presented by #iHeartPartner, the All-New Nissan KICKS, takes place this Saturday at the Kaseya Center in Miami, featuring top Latin artists like Feid, Sebastián Yatra, Wisin, Manuel Turizo, and more. The event is hosted by iHeart’s own Enrique Santos, celebrating Latin music's power and heritage. The night will also spotlight Feid for his creativity and impact on the community, awarding him the iHeartRadio Corazón Latino Award. It’s not too late to get your brand involved. Reach out to your iHeart contact for details: https://lnkd.in/gSaJe8yV? ? #iHeartFiesta #HispanicHeritageMonth #iHeartEvents #EventAdvertising #AudioAdvertising

Real influence happens at home – consumers consider family, friends and religious leaders the most influential people in their lives. Meanwhile, 7 out of 10 consumers don’t believe what they see on social, yet marketers plan to spend? $5.9B on social influencers.? It’s time to update your marketing playbook to reach the New American Consumer: https://lnkd.in/eXRZywTV #AudioCon #Influencers #Advertising #Audio #AudioAdvertising #SocialMedia #AdSpend

The relationships listeners have with their favorite broadcast radio personalities – who they say feel like “friends” – unlocks real growth and connection for brands. Find out how: https://lnkd.in/g7H662ji #DataDays #iHeartMedia #radio #audio

7 in 10 consumers don’t believe what they see on social media, yet marketers plan to spend $5.9 billion on social influencers this year. Malcolm Gladwell talks about why the real influencers – family, friends and even religious leaders – are often overlooked in advertising. Don’t fall into the trap of missing your key audiences because of hyper-targeting. Explore how #iHeartMedia can help you scale your campaigns: https://lnkd.in/g3hq2faP #NewAmericanConsumer #AudioCon #ConsumerInsights #Marketing #Advertising #Audio #AudioAdvertising

At last week’s Advertising Week New York, iHeartMedia’s EVP of SmartAudio Intelligence, Hetal Thaker Patel, and Chief National and Digital Revenue Officer, Carter Brokaw, joined Initiative’s Dimitri Maex and Jonathan Rigby for a conversation on their new book, “Fame & Flow: The Real Alchemy of Brand Growth” and the crucial role audio plays in today’s marketing landscape. Thank you to Initiative and everyone who tuned in for this fascinating conversation!