What do art and family business have in common? ?? More than you think! Family businesses thrive on tradition, but they also need innovation to stay relevant. What if art could be the key to unlocking new ways of thinking about ownership, entrepreneurship, and succession? In this IFERA webinar, Professors Mattias Nordqvist and Roberto Verganti will introduce a new research program at the intersection of art, innovation, and family business. They will explore how art helps entrepreneurs and owners navigate change, reframe challenges, and create value, offering fresh insights for researchers and practitioners alike. ?? Date: April 29, 2025 ?? Time: 2.00 - 3.00 PM (CET) Join us to discover how artistic perspectives can deepen our understanding of meaning-making, vision, and transformation in family enterprises. ?? Register here: [https://lnkd.in/djJch2JC] #FamilyBusinessResearch #Innovation #ArtAndBusiness #Entrepreneurship #IFERA
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