Idea Engineering

We’re watching the early success of BLIP and Jones, nicotine replacement therapy (NRT) products targeted at vapers.?The manufacturers of both of these product lines understand that some of the attraction to vaping is via peer positioning and is identity-based and that, to be successfully adopted, NRT products need to replace not just the nicotine but the positioning and “cool factor” that can be attractive to vapers. ?https://lnkd.in/eyUdKxu3

This Transgender Awareness Week, we’re proud to support inclusive language through our Pronouns Save Lives project, developed with Ventura County Behavioral Health. Using the right pronouns is a powerful, respectful tool for supporting trans and nonbinary individuals and reducing suicide risk in our communities.?

Award news! We’re excited to share that our Speak Up on Fentanyl and Meth PSA Video Series, designed to reach teens and young adults, has received an international Platinum MarCom Award!? As in all of our work, this campaign was the result of?collaborative process of creation, which integrated community input during the development, including input sessions with the target audience conducted in English and Spanish. Additionally, 200 students were surveyed through a community-based organization in Ventura County CA. The results speak for themselves!?

Idea Engineering is proud to support the Psychiatric Advance Directives (PADs) CA?project, working to elevate awareness around this important mental health initiative to develop digital PADs. Follow?@myplanmyvoice on Instagram for updates, insights, and stories from the project or visit padsca.org

On Veteran’s Day, we acknowledge the commitment and sacrifices of those who’ve served our country. We’re dedicated to raising awareness for the mental health needs of veterans through our STAY suicide prevention campaign.?Learn more: https://lnkd.in/gJ9C-SWN

Campaign Launch Alert!? We’re delighted to welcome GUIDE, Inc to our family of Turn-Key Campaign communities as they launch our Just Not Worth It campaign in Lawrenceville, Georgia!? Designed for teens and young adults, this Turn-Key Campaign highlights the risks of both illegal alcohol & drug use and the misuse of legal drugs.? With a focus on educating youth & young adults about the impact on their health, well-being, and future opportunities, the campaign creates opportunities for meaningful discussions between adults and youth about making smart, informed choices, without scare-tactics, guilt or castigation. This campaign is about love and the choice and power to step into a preferred identity and the behavior that goes with it. GUIDE, Inc. is leading the way in youth alcohol & substance misuse prevention.??

Award News!?? We’re delighted to announce that our STAY Suicide Prevention Turn-Key Campaign and our Speak Up on Fentanyl and Meth PSA Video Series have both been recognized with national Gold Aster Awards for healthcare advertising!? This achievement reflects our team’s commitment to collaborating with our prevention partners to create effective, impactful messaging campaigns that bring awareness to mental health and substance use prevention.?

Did you know that more than 3/4 of youth don’t use substances? This inspiring statistic shows the power of prevention and the resilience of our young people. By continuing to provide education, support, and positive environments, we can help even more youth make healthy choices and thrive.? ? Let’s celebrate the success of prevention efforts and keep working toward a brighter, substance-free future for our communities!?#PreventionMonth

The loss of loved ones to overdose is heartbreaking and tragic, but every story shared serves as a reminder of the importance of prevention. By raising awareness, we can help stop this epidemic and protect families and communities from experiencing such loss.??#PreventionMonth https://lnkd.in/e-hkEzW5

Putting People First: Mental Health in the Workplace At Idea Engineering, we know that a supportive environment starts with understanding and communication. Whether it’s offering mental health resources, flexible time off, or simply checking in with our team, we prioritize mental well-being as part of our culture.?#WorldMentalHealthDay??