Revolutionize infrastructure for the age of AI with Meta’s Phil Brown as he dives into the remarkable transformation of data centers and their adaptation to accommodate AI advancements on November 7th at #IABTechLab’s #InternationalSummit in London! https://okt.to/WZymNx #NothingWillBeTheSame
IAB Tech Lab
科技、信息和网络
IAB Tech Lab is a non-profit research & development consortium that produces & provides standards, software, & services.
关于我们
The IAB Technology Laboratory (IAB Tech Lab) is a non-profit research and development consortium that produces and provides standards, software, tools, and services to drive growth and efficiency in the global digital media ecosystem.
- 网站
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https://iabtechlab.com
IAB Tech Lab的外部链接
- 所属行业
- 科技、信息和网络
- 规模
- 11-50 人
- 总部
- New York
- 类型
- 非营利机构
- 领域
- Ad Tech、Advertising Technology、Technology和Digital Advertising
地点
IAB Tech Lab员工
动态
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Join #IABTechLab's Jill Wittkopp next week on October 22 at IAB Sverige's 2024 Programmatic Event!
Sista chansen att s?kra din plats till norra Europas st?rsta event inom digital annonsering?–?IAB Sweden Programmatic Event 2024! ?????? Den 22 oktober m?ts hela branschen p? Nya Cirkus f?r att dela med sig av insikter, n?tverka och diskutera framtidens utmaningar och m?jligheter inom den programmatiska handeln.?Alla ?r d?r?– ?r du? ?????? Under en hel eftermiddag kommer vi tillsammans att diskutera och s?tta riktningen f?r framtidens programmatiska handel tillsammans med?hela branschen. Vi har ett gediget program med inspirationsf?rel?sare och intressanta paneldiskussioner kring de hetaste fr?gorna just nu ???????? Det ?r ett stort intresse f?r programmatic eventet och platserna g?r snabbt ?t. Detta ?r?sista chansen?att s?kra din plats och vara en del av norra Europas st?rsta event inom digital annonsering. S?kra din plats nu! ?????? https://lnkd.in/dSnubf3P #IAB #IABSverige #ProgrammaticEvent #Programmatic #Event #Media #Reklam
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#IABTechLab is excited to announce the launch of ADMaP (Attribution Data Matching Protocol) for public comment until November 14! ADMaP enables advertisers and publishers to securely share and measure conversion data without revealing user-specific details with contributions from AppsFlyer. Read more in latest release: https://okt.to/fuFek6
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Congratulations to castLabs for achieving #IABTechLab's Open Measurement certification for Mobile! #TechLabCertified
We’re excited to share that our powerful video players and ad tracking SDK have achieved Open Measurement (OM) SDK certification from IAB Tech Lab! Ad measurement is now easier and more reliable than ever across web, Android, and Apple platforms. Discover how our solutions can boost your video ad monetization:? ? PRESTOplay - Feature-rich players to deliver exciting audience experiences: https://lnkd.in/e2SbXPAJ ? PRESTOads - SDK for advanced addressable ad tracking: https://lnkd.in/ePtYAjfB ?? Learn more about our OM certification: https://lnkd.in/eaA_jUXY #IABTechLab #OMSDK #advertising #AdTech #VideoAds
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Don’t miss #IABTechLab CEO Anthony Katsur tomorrow at Prebid Summit where he will be discussing with Prebid.org how we are working more closely together to keep the open internet trusted, transparent, and free: https://okt.to/NxqIQ1
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#IABTechLab is diving into the next generation of TV on December 5th in New York City at #IWantMyCTV ?? Discuss cutting-edge solutions that are powering television today and what will redefine the future! Register today: https://lnkd.in/eHUfazNF
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THE international event of the year is happening on November 7th in London, will we see you there? #IABTechLab is bringing our Summit, “The End of the Beginning: Nothing Will Be the Same” across the pond! Secure your spot today with extended early bird pricing until October 16: https://okt.to/oAVfLU #InternationalSummit #EndOfTheBenginning
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Tune into webinar on Oct 22 with IAB’s Cintia Gabilan and #IABTechLab’s Hillary Slattery as they discuss emerging CTV ad formats with creative examples while emphasizing the pressing need for standardization and provide next steps to initiate this effort! https://okt.to/kS78u3
CTV Ad Formats: Exploring the Landscape & Defining Standards
https://www.iab.com
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We're excited to see this playbook from IAB about the Ad Creative ID Framework (ACIF) that Tech Lab released in June. Learn more about the framework in the link in the comments. #adtech #advancedtv #iabtechlab
Just Released by IAB: the Ad Creative ID Framework (ACIF) Business Playbook! This playbook will help marketers take full advantage of the ACIF by outlining key challenges, solutions, benefits associated with the framework and steps for implementation. It builds on IAB’s previously created Ad Creative ID Framework (ACIF), which aims to simplify ad creative management and tracking across all platforms. Download now and learn more ?? https://okt.to/hQRSMj
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Should be a great session and will likely also preview IAB Tech Lab ‘s International Summit in London on Nov 7. Ticket link in comments.
How will future addressability solutions work, in an increasingly cookieless ecosystem? In tomorrow's European Communication Group, IAB Tech Lab will give deep insights into two recent releases, who could play an important role in a portfolio of solutions. ?? 4:00pm CET, registration link below. Hillary Slattery and Shailley Singh will join me for this session. (and if you cannot make it, just register anyway, and watch the recording afterwards). See you tomorrow! #advertising #programmatic #addressability https://lnkd.in/dWehY8Hj
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