I Do Wedding Marketing

You know those accounts that tell you all the best things to buy on Amazon? And they are SO NICE because they send you all the links?! It is not just a super-handy way to figure out the best Spring fashion. It's a money making business as an affiliate! And it's not just for influencers. In Episode 160 of the I Do Wedding Marketing podcast, @katiemast__ spills on how wedding professionals can incorporate affiliate marketing into their already existing systems and sales. (Hint: Those clear umbrellas you tell your couples to buy? Send an affiliate link for it!) Listen to episode 160 now wherever you download podcasts!

Becky Hart spilled a LOT of reasons why you should be on the Threads app to represent your business! 1. It's a fast, and easy platform to post on. 2. It's a low pressure way to connect with other industry professionals. But perhaps more importantly... 3. Couples are looking for vendors on this platform! If you want to learn more about this platform, listen to the latest episode of the I Do Wedding Marketing podcast. Have you joined Threads yet?

Why social media specifically for the wedding industry? Because wedding pros aren’t just selling a service—they’re offering a once-in-a-lifetime experience. Your work is emotional, visual, and deeply personal… which makes it perfect for social. But not all marketing advice is created equal. The strategies that work for real estate agents or skincare brands don’t always translate to wedding planners, photographers, venues, or florists. That’s where we come in. At I Do Wedding Marketing, our team lives and breathes this industry. We know how to use social media to connect you with engaged couples who are ready to say “I do”… to YOU. ?? #weddingmarketing #idoweddingmarketing #weddingpros #weddingindustrymarketing #weddingbusinessowner #weddingvendors #socialmediamarketingtips

I just dropped a new podcast episode with Becky Hart @eventcrush.ed on how wedding vendors can use Threads to grow their business. Here’s what we covered ???? 1?? What is Threads? Threads is Meta’s newest social platform, integrated with Instagram. Unlike IG, it’s text-based, conversational, and built for engagement & authenticity. ?? 2?? How is Threads different from Instagram & other social media? More casual, less polished No hashtags (yet) Engagement-driven algorithm Direct access to your IG audience 3?? Why Wedding Pros Should Use Threads ?? Easily connect with engaged couples & vendors More personal, behind-the-scenes content Stand out as an industry expert 4?? How Becky Uses Threads to Grow Her Audience Posts quick tips & insights Engages with wedding vendors & couples Treats it as a convo, NOT another sales post 5?? Not Sure What to Post on Threads? Try These: Wedding planning Q&A Funny wedding industry moments BTS of your workday Hot takes on trends Quick advice for couples & vendors 6?? Final Takeaway: Threads is the easiest way to show up authentically and build relationships. No pressure, just conversations. ??? Want to hear the full convo? ?? Listen to the latest episode of I Do Wedding Marketing Podcast NOW!

Perfection is the enemy of progress. ?? That post sitting in your drafts? It’s time to set it free! Your audience isn’t waiting for perfect; they’re waiting for YOU. ?? Need help getting out of your own way? Book a strategy session, and let’s create a content plan that feels doable and stress-free. DM me to learn more!

The secret to social media success? Be yourself. ?? Your audience wants to connect with the real you—not a perfect, polished version. Show up, share your expertise, and keep it real. ??? Need help finding your voice? Let’s create a strategy that feels authentic to YOU. Click the link in bio to schedule your session today!

Everyone is complaining about how hard it is to get leads from Instagram… but they’ve never worked with a wedding marketing expert who actually knows how to turn likes into website clicks! Here’s the truth: Posting pretty pictures isn’t enough. You need strategy, storytelling, and the right systems in place to attract, engage, and convert your dream clients. Think about their experience--their questions, concerns and what they want to see more of. And start there! If you’re tired of hearing crickets after every post, let’s change that. Start listening to the I Do Wedding Marketing podcast, where I have over 150 episodes of free value for you! Or DM me to schedule a call!

If we're getting this much value in a 90-second clip from @faustoblue of @blueelephantcatering, then imagine what you will get when you listen to the entire episode!! On this week's episode of the I Do Wedding Marketing Podcast, I had the pleasure of chatting with Fausto Pifferrer—an industry powerhouse coming on four decades of experience in catering, event planning, and vendor networking. ?? Here’s what you’ll learn: ? The behind-the-scenes reality of building a wedding business ?? Why handwritten testimonials still matter more than online reviews ?? How to navigate business growth in an unpredictable economy ?? The emotional connection vendors build with their couples (even if just for a moment) And so much more! Whether you're new to the industry or a seasoned pro, this episode is a must-listen. ?? Listen to Episode 156 now wherever you download podcasts! (Or DM me for a link!)

This is just one of many valuable gems and takeaways Fausto gave us on this week's episode of the I Do Wedding Marketing podcast! (Yea, you're gonna want to save this clip to remember it!) What does it take to build a thriving career in the wedding industry that spans four decades? On this episode of the I Do Wedding Marketing Podcast, Fausto Pifferrer shares: ?? The inspiration behind his book Temporary Friends: A Caterer’s Guide to the Perfect Day ?? How networking & personal connections shape a successful business ?? The power of tangible client experiences (hint: this post!) ?? Why social media has changed the way we plan & market weddings Whether you're a planner, caterer, or industry pro, this episode is filled with real talk about building a business that lasts. Tune in for a behind-the-scenes look at a career built on passion, relationships, and resilience. Listen now: https://lnkd.in/dDEnnUf6

Consider this a Wedding Industry MASTERCLASS! On this week's episode of the I Do Wedding Marketing Podcast, I had the pleasure of chatting with Fausto Pifferrer of @blueelephantcatering—an industry powerhouse with four decades of experience in catering, event planning, and vendor networking. ?? Here’s what you’ll learn: ? The behind-the-scenes reality of building a wedding business ?? Why handwritten testimonials still matter more than online reviews ?? How to navigate business growth in an unpredictable economy ?? The emotional connection vendors build with their couples (even if just for a moment) And so much more! Whether you're new to the industry or a seasoned pro, this episode is a must-listen. ?? Listen now: https://lnkd.in/dDEnnUf6