HLK

Our HLK partners are more than leaders within our agency walls — they’re dedicated to making an impact in the local communities we call home. For five years, Joe Leahy, partner, has served on the board of CEOs Against Cancer of Missouri - St. Louis Chapter, using his creative talent and strategic leadership to support the group’s mission and champion early cancer detection.?Thank you, Joe, for using your skills to create impact where it matters most and inspiring others to do the same. If you’ve been putting off a cancer screening, consider this your sign to make that appointment today and encourage your loved ones to take action too. #CEOsAgainstCancer #EarlyDetection #CancerAwareness #ILoveYouGetScreened #CEOSTL #ACS American Cancer Society

At HLK, we believe the next generation of creative thinkers, strategists and storytellers will help shape the future of our industry. That’s why our Launchpad internship is designed to give emerging talent tangible experience, meaningful work and direct collaboration with our teams in St. Louis and Chicago. This isn’t a coffee-run internship — it’s a six-week opportunity to dive into real client work, tackle challenges head-on and take meaningful steps toward your future career. Interested? Read more about the positions and apply here: https://lnkd.in/g3BSmGGA #SummerInternship #ChicagoInternship #STLInternship #Hiring

Every year, we honor the HLKers who push boundaries, spark meaningful movement and inspire us all each day. These individuals go above and beyond to transform our agency culture, elevate our work, and create a lasting impact on the clients and communities we serve. The awards celebrate three categories, each reflecting the core principles that guide our agency: Be Curious, Be Thoughtful and Be Brave. Each Changemaker receives $5,000 and runners-up are awarded $1,000 — a well-deserved recognition for their incredible contributions. Join us in celebrating the 2024 Changemakers who make HLK extraordinary:? ?? Nicole Barcinas, senior account manager ?? Caroline Mansfield, assistant account manager ?? Ornela Janitschek, MBA, market research and insights manager

Why are we obsessed with movement? ??♂? Our CCO, Shelby Georgis, shares how motion builds deeper connections, increases engagement and, ultimately, ensures a memorable brand experience. Read the full article with Transform magazine here: https://lnkd.in/gYnF3Na3

What happens when service goes beyond the field? ?? Through the Channeling Good campaign for Channel? brand and PHARM Dog USA, we explored that very question — and the result was life-changing. By helping to provide homes for dogs in need, we not only fostered companionship but also empowered farmers with disabilities, redefining what service means for communities. We’re honored to share that this campaign has been recognized with a Bronze Anthem Award in the Corporate Social Responsibility category, chosen from over 2,300 entries from 30+ countries. This honor reflects not just our dedication to creative storytelling but also the incredible impact we can achieve when brands and communities work together. Thank you to Channel, PHARM Dog USA and everyone involved for making this vision a reality. Together, we’re redefining what service looks like — in and beyond the field.

We’re thrilled to announce that HLK has been named the brand and media agency of record for Sentry, a leading mutual insurance company. "We both share a passion for building people-centric business brands and want to see compelling ideas and storytelling in the B2B space,” shared Emily Kircher, HLK chief marketing officer. “Our shared Midwest roots make this partnership even more special, and we’re excited to embody that spirit in our work together.” Our team will lead all brand strategy, creative development, and media planning and buying for the brand, culminating with a new brand campaign expected to launch in the next year. ?? Read the full press release on our website: https://lnkd.in/gBVWepCp

It’s official. ?? We’ve expanded! September 3 marked the opening of our second Midwest office in Chicago’s vibrant West Loop neighborhood. This expansion is a major step in our commitment to growth, positioning us to build even stronger connections with clients across the Midwest and beyond. Led by our co-chief creative officer, Shelby Georgis, this new space is designed to inspire collaboration and creativity, fueling our team as we continue to deliver innovative solutions for our clients. “Chicago has always been a cultural and business hub of the Midwest, making it the perfect location for HLK’s expansion,” shared Georgis. “With 15 HLKers already here, opening this office in the West Loop gives us a permanent space to deepen connections and foster creativity.” Read the full press release below to learn more!??

It was a whirlwind few days in New York City with Transform magazine for the 2024 #TransformAwards North America and conference! At the #TransformConference, we learned from leading brands and industry experts from across the country and around the globe, including HLK Chief Marketing Officer Emily Kircher and Envu Head of Brand Strategy and Campaigns Bekah Mahan. Emily and Bekah gave an insightful presentation on how brand identity turned a divested business into a global category visionary. From positioning to naming to design and architecture, they covered all things brand development and emphasized how each played a critical role in launching the new Envu brand across 150 markets in 2022. We then proudly celebrated FIVE award wins for our brand partners, Channel Seed and &Partners! Award-winning categories included: ?? Best Brand Consolidation - Channel? Seed ?? Best Visual Identity From the Farming and Agriculture Sector - Channel? Seed ?? Best Naming Strategy (New Name) - &Partners ?? Best Visual Identity From the Financial Services Sector - &Partners ?? Highly Commended - Best Brand Evolution (Business) - Channel? Seed Congratulations to our Channel brand and &Partner teams who collaborated on these exceptional brand development efforts. Until next year! #B2BMarketing #BrandDevelopment #AgriMarketing #FinanceMarketing

HLK + B2B Marketing = Work that moves and WINS. We are proud to share that all three of our shortlisted campaigns received awards at this year's B2B Marketing Elevation Awards. Recognized for their strategic insights, audience impact and tangible results, these wins highlight our dedication to producing exceptional #B2B campaigns that drive results. And we're just getting started. Award-winning campaigns include: ?? Best Multi or Omnichannel Campaign: Rise to the Challenge Campaign for Channel? Brand ?? Best Use of Social Media Including Influencer Marketing: FieldFeast Campaign for Channel? Brand ?? Best Purpose-Led Marketing Programme (Silver): Share the Spark Campaign for Envu U.S. Range & Pasture Congratulations to our Channel brand and Envu Range & Pasture teams for their exceptional collaboration and commitment in bringing these campaigns to life. Stay tuned for more details on each campaign. #B2BMarketing #ElevationAwards #AgriMarketing

Happy two-year Envu-iversary to our rock star clients! Since supporting the Envu brand launch and development back in 2022, it has been an honor to be on this journey and grow with you. The milestones we've achieved together over these past two years are truly worth celebrating: ?? Produced award-winning campaigns ?? Launched a brand-new global website and inaugural sustainability report ?? Introduced new products and portfolios to market ?? Brought the Envu brand idea — Be a Force With Nature — to life ?? And so much more! Thank you for putting your trust in HLK, and cheers to continuing to push boundaries and creating work that moves in year three!