HSMAI

Thanks to the generosity of our supporters, the HSMAI Foundation continues to foster growth and opportunity through initiatives like the Rising Leader Mentorship program. Your contributions to the Century Campaign ensure that young professionals see their future in hospitality sales, marketing, and revenue optimization. Join us at hsmai100.org #HSMAIFoundation

The Rise of Wellness in Hospitality Megan Chase, Sales and Events Manager, Otesaga Resort Hotel, Rising Sales Leader Council Alum The hospitality industry, like many other industries, has seen a significant pivot towards wellness and wellbeing offerings, with projections from the?Global Wellness Institute?estimating the sector’s growth to reach $1.3 trillion by 2025. This shift, intensified by the pandemic, has reshaped everything from client demands to service standards, emphasizing the importance of wellness in daily operations and guest experiences. More: https://bit.ly/4kXagXm #hsmai #hospitality #marketing

Four Focuses of GenAI in Professional Development The HSMAI Foundation recently published a report,?The State of Generative AI in Talent Management for Hotel Sales, Marketing, and Revenue Management,?exploring the impact of generative AI on various facets of talent management, particularly focusing on the domains of hotel sales, marketing, and revenue management. More: https://bit.ly/4krmYh3 #hsmai #marketing #hospitality

Marriott Bonvoyland Lands Digital Best of Show Marriott Bonvoy’s innovative approach earned them the HSMAI Adrian Award’s Best of Show honor in the Digital division for Marriott Bonvoy Land. The campaign successfully engaged younger generations by leveraging strategic partnerships and creating immersive experiences. More: https://bit.ly/3FB6zGL #hsmai #adrianawards #marketing

Thank you to Best Western Hotels & Resorts for being an HSMAI Foundation Corporate Talent Partner! Your support helps us attract, develop, and engage the next generation of talent in hospitality sales, marketing, and revenue optimization. We’re grateful to have you as a partner in our mission to shape the future of the industry. Learn more about all of our incredible Corporate Talent Partners at: https://lnkd.in/gWyFPFvR #HSMAIfoundation

Everyone at HSMAI would like to extend a huge CONGRATULATIONS to our latest Global HSMAI Certificants CHDM: Kenan Tekin Marco Hau CRME: Gytis V. Indira Gonzalez, CRME Cristina Saez Valdivia Are YOU looking to enhance your value, advance your career, and positively affect your company’s bottom line? There's never been a better time to achieve one of the industry's most respected global certifications in sales, marketing, revenue optimization, or business acumen! Explore the opportunities here: https://lnkd.in/grgCDnU #HSMAI #hospitality #CRME #CHDM #CHSL #CHBA #CRMA

Why is the HSMAI Commercial Strategy Conference a must-attend event? ? Hear from multi-year attendee Mercedes Blanco Learn more and register:?https://lnkd.in/dd8gR4fg #HSMAI #HSMAICSC25

Certification That Goes To The Bottom Line Now more than ever it is essential that you know what contributes to the bottom line of your business, not only from your perspective, but for all departments. You have to?demonstrate business acumen. The HSMAI CHBA is an online course and professional certification in business acumen that is relevant and respected around the globe. Hospitality professionals in?more than?40 countries have the CHBA certification. And through April 30, you can save $100 on the self-paced course. Learn More: https://bit.ly/4he0JbF Register: https://bit.ly/4hbfDiQ #hsmai #CHBA #hospitality

We look forward to another great WIT Day of Impact, co-located with the HSMAI Commercial Strategy Conference. Learn more: https://lnkd.in/dd8gR4fg

HSMAI Perspective: Wish You Were There – 4 Takeaways from the Adrian Awards Celebration Brian Hicks?President and CEO, Hospitality Sales & Marketing Association International (HSMAI) The recent Adrian Awards, “Wish You Were Here,” was a showcase of creativity and innovation that embraced the theme.?As the first-time host, I was personally thrilled with the event’s success and the incredible talent on display. The Adrian Awards continue to be a testament to the ingenuity and passion of hospitality marketers who push boundaries and redefine what is possible in travel marketing. Read More: https://bit.ly/4hngBZa #hsmai #marketing #adrianawards