Horizon Media

Founder and CEO of Horizon Media, Bill Koenigsberg, spoke at a 4A’s Decisions panel where he noted the critical importance of AI for agencies capabilities. Koenigsberg also cited three areas of near-term disruption: how viable Twitter will be as an ad platform, what happens to TikTok in the U.S. given government concerns about its Chinese parent company and the growing number of distribution outlets for major sports platforms.?Tap in for the full article here: https://lnkd.in/dyiSGthf #BusinessIsPersonal

“The NFL is more of a standard sport, has its standard breaks, and when people tune in and tune out will bemore consistent,” Adam Schwartz, svp, director of video investment, sports at Horizon Media, told ADWEEK.“Now that they’ve had this experience with boxing, they’ll learn from it because they certainly have the technology to support live events moving forward.” #HorizonMedia

Let's go Violets! Horizon Media is leveraging blu., our connected marketing platform, to partner with New York University’s Center for Data Science to mentor the next generation of data enthusiasts while tackling a game-changing Capstone project. Together, we’re building a predictive Lifetime Value (LTV) model to unlock customer insights, optimize acquisition and retention strategies, and make data work smarter, not harder. This collaboration doesn’t just drive innovation—it’s a launchpad for future data-geeks, giving college students real-world experience in shaping smarter business outcomes. Stay tuned for how we’re transforming customer engagement one algorithm at a time! #BusinessIsPersonal

The debate was on at #RetailMediaDaysNewYork: Paid Social + Retail Media—power couple or just a fling? Horizon Media’s Mara Greenwald, SVP of Commerce Media at Night Market, joined top industry minds to break down “social commerce” and retail media networks, led by EMARKETER’s Sarah Marzano. What’s your verdict: worth the effort or better apart?

Spookfest at Horizon Media was a howling success! Our team conjured up an unforgettable Halloween celebration filled with delicious bites, spine-chilling drinks, and plenty of frightful fun. A huge congrats to our winners—your spooky spirit truly stole the show! #HorizonMedia

?? Horizon Media is honored to be named a finalist in the Data Defenders category at the 2025 Impact Awards by Givsly! And that’s not all—our incredible Chief Marketing & Equity Officer, Latraviette Smith-Wilson, is nominated as a Purpose Pioneer! These nominations reflect our commitment to driving meaningful change and advancing responsible marketing. Now, we need your support to help us cross the finish line! Cast your vote: https://lnkd.in/ec3xHPPm Voting closes: Wednesday, November 6th Thank you for helping us make an impact—every vote counts! #HorizonMedia

Lauren Russo, EVP, Managing Partner, Innovation & Performance Audio, Horizon Media participated in a panel discussion at the IAB Audio Innovators Leadership Summit on Audio Measurement in an Omnichannel World, showcasing Horizon's proprietary approach and analytics model driving increased ad spend in the digital audio sector. As audio consumption grows, so does the demand for advanced measurement and attribution solutions. The panel delved into the capabilities of current audio measurement tools and strategies for leveraging and enhancing them to assess audio’s impact on brand and agency media plans. #HorizonMedia

The best kind of storytelling? The kind that makes you laugh! During the first ever Blackweek an economic conference aimed at moving culture forward, we kept the energy high with Laughs on the Horizon, an exclusive comedy event powered by Horizon Media and REVOLT featuring comedian Jon Laster. ? This special event showcased a night filled with laughs, culture, and connection. We gathered to humorously reflect on the week’s biggest themes, combining wit with sharp insights that entertained and inspired. It was the perfect way to keep the conversation going—with a comedic twist. ? Guests enjoyed an intimate comedy club atmosphere set up at Horizon’s very on space that exuded good vibes, an open bar, and hors d'oeuvres, offering the perfect break from business discussions through storytelling that had everyone laughing out loud! #HorizonMedia

The best kind of storytelling? The kind that makes you laugh! During the first ever Blackweek, an economic conference aimed at moving culture forward, we kept the energy high with Laughs on the Horizon, an exclusive comedy event powered by Horizon Media and REVOLT featuring comedian Jon Laster. This special event showcased a night filled with laughs, culture, and connection. We gathered to humorously reflect on the week’s biggest themes, combining wit with sharp insights that entertained and inspired. It was the perfect way to keep the conversation going—with a comedic twist. Guests enjoyed an intimate comedy club atmosphere set up at Horizon’s very on space that exuded good vibes, an open bar, and hors d'oeuvres, offering the perfect break from business discussions through storytelling that had everyone laughing out loud! #HorizonMedia

With 18 states treating race and ethnicity as sensitive data, new challenges are emerging in media buying. But don’t worry—Horizon Media is here to help marketers adapt and thrive. #HorizonMedia