NBA All-Star Weekend x Regular Hoops ??
Grateful that Regular Hoops ?? co-led social media & content production with Giovanni Ascuntar (He Got Next ) for the HOOPBUS “Show INDY Love” Tour (Feb 12-19).
For the first time, HOOPBUS brought TWO buses to NBA All-Star Weekend—enabling the non-profit to double its impact.
Here’s how we showed INDY love ??
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?? Renovated the Woodruff Place Baptist Church aka “The Church”
This 160-year-old church is a community staple in Indianapolis. It offers after-school activities, a basketball court, and a "Ministry of Love" food pantry for the local kids.
HOOPBUS, Veniceball, Local Hoops, and Electrolit USA transformed The Church by resurfacing its basketball court, adding iridescent backboards, and remodeling the second floor.
We hosted programming at The Church all week, including youth basketball clinics with NBA players Jaime Jaquez Jr. and Yogi Ferrell.
?? Built the “Dreams Court" at?Northwest Middle School
In collaboration with True Religion and?Aku?(by ex-MLB player Micah Johnson), we constructed a colorful court and placed world flags across the gym—encouraging kids to “build worlds around dreams.”
At this school, we gifted hundreds of PUMA Group shoes during a youth clinic, organized a 3x3 “Battle of the Brands” tournament, and hosted a dunk contest.
Our dunk contest judges included WNBA player Jackie Young and BACK-TO-BACK NBA Slam Dunk Champion Mac McClung.
?? Engaged fans at the NBA Crossover
The National Basketball Association (NBA) invited HOOPBUS to activate at the NBA Crossover, a massive event at the Indianapolis Convention Center. One of the two buses was stationed here all week.
With HOOPBUS talent, entertaining emcees, and some hay stacks, our booth at the NBA Crossover was a fan favorite.
Even celebrities like Jadakiss & Dylan Wang stopped by to get a bucket on the bus.
???? Visited schools, gyms... barns... and a race track?
HOOPBUS drove all around the state spreading love through basketball. We completed a “Tour de Barns” in French Lick (Larry Bird’s hometown), Gentryville, & more.
We also hooped at Assembly Hall (Indiana University’s basketball arena), the legendary Hoosier Gym, and on the Indy 500 (Indianapolis Motor Speedway).
But the most impact was felt during school visits. We hosted five assemblies that inspired thousands of Indianapolis kids.
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Thank you to our partners who believed in the “Show INDY Love” Tour. It would not have been possible without the National Basketball Association (NBA), PUMA Group, Porsche Cars North America, Champs Sports, Electrolit USA, Red Bull, True Religion, The City League, and many more.
A special thank you to Nick Ansom for inspiring the team and to Tobias DiMarco, Gabe Hilt, and Dan Moroni for producing & executing an unforgettable experience for the people of Indianapolis…
How do you show INDY love? ??
Read more ??
https://lnkd.in/g6aGbC6K