Hook

Hook

广告服务

Ann Arbor,Michigan 12,398 位关注者

We make great ads, content and apps for the internet.

关于我们

Hook is a Creative Production Agency. With an emphasis on in-house and hands-on production, we develop world-class creative campaigns, content, and experiences for industry-leading brands such as: Google, YouTube, Nike, and NASA. We understand that our work gets better, faster, when the people leading it are deeply involved in its craft and creation - So we build teams with individuals at all levels, and from all backgrounds, individuals who are driven to make as much as they can with their own hands. And while the success of our work is critical, we believe what’s most important are the people who do it and the experience they have along the way. We want clients to think of us as the most trusted agency they’ve ever worked with, and we want everyone at Hook to feel this is the best job they’ve had yet.

网站
https://byhook.com/
所属行业
广告服务
规模
51-200 人
总部
Ann Arbor,Michigan
类型
私人持股
创立
2006
领域
Creative Development、Interactive Design & Production、growth marketing、Augmented Reality和Display media

地点

  • 主要

    106 N 4th Ave

    US,Michigan,Ann Arbor,48104

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  • 10000 Washington Blvd

    US,California,Culver City,90232

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Hook员工

动态

  • 查看Hook的公司主页,图片

    12,398 位关注者

    “You are the author of your own story, and it’s important that YOU tell that story.” Wise words from our ACD Hieu Luong. ICYMI: His AIGA Design session “Cultural Shifts Within the Margins” was a reminder to both creatives and executives everywhere that media thrives on diverse perspectives, and embracing identity is key to creating impactful work. As we all reflect on the ways we champion inclusivity in our creative spaces, here are some of our favorite insights from the session: You will be challenged by others. Some people might want to control your narrative, or some people might want to push their own agenda on your narrative. It’s okay to push back. If you’re ever in a situation where there isn’t a diverse perspective, speak up. When we give marginalized groups real influence and responsibility—especially in decision-making, it makes all the difference. Thanks for the reminders, Hieu Luong.

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  • 查看Hook的公司主页,图片

    12,398 位关注者

    We all know how helpful Google Workspace tools can be—Gmail, Chat and Docs have been making our lives easier for years. But how do you show the world that these tools are even more powerful when used together? That was our challenge: To showcase the prowess of Google Workspace as a powerfully interconnected system. To appeal to everyone from the front lines to the back office, we needed to move beyond individual tools and highlight their combined strength. But we wanted to go deeper than spotlighting product benefits. We wanted to capture the spirit of Google Workspace and show how it creates new points of connection and empowers real people to do amazing things. So we tapped into the power of real-life work experiences, showing how the integrations, new user interface, and AI-driven features work together on a platform that teams already know and love. We infused humor, personality and just as much heart. And our work resonated so well that it was even featured in LinkedIn’s Best in Business showcase. We walk through The Webby Awards-winning work — and share our secret to creating a B2B campaign worth watching: https://lnkd.in/eMFcgS8f

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  • 查看Hook的公司主页,图片

    12,398 位关注者

    Agency execs and would-be creatives: Here’s your reminder that the path to #advertising doesn’t have to be linear. In fact, alternative entry points are known for creating unique perspectives and diverse skillsets that are valuable to any team. In his op-ed for Campaign US, our co-founder and CEO Michael Watts talks about his own non-traditional career path and shares how finding his own way made him a stronger leader. “Just by their nature, alternate paths are often full of obstacles and setbacks — which is also why they can be incredibly rewarding. Without the guidance of formal education, you develop skills differently, have a different approach to problem-solving and gain experiences you can’t repeat in a school setting.” He digs into the essential industry skills you can develop outside the classroom: Resilience Problem-solving Adaptability Communication Autonomy More here: https://lnkd.in/egNW_JcV

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  • 查看Hook的公司主页,图片

    12,398 位关注者

    Wow, we'd love to join your team Nick Lerum! But since we're already here, if anyone else is interested, check out the details for our senior motion designer role here: https://lnkd.in/d5etWG-W

    I'm very excited to share that my team at Hook is hiring a new senior motion designer! If you're interested in joining us (or know someone who might be) go ahead and apply using this custom link: https://lnkd.in/gxQAwnPr

  • 查看Hook的公司主页,图片

    12,398 位关注者

    We're thrilled to announce that our Language Inclusion site is a two-time finalist at The Anthem Awards! A big thanks to our friends at Google for collaborating on this impactful project that's helping preserve languages worldwide. Now it's your turn to make a difference—spread the word and help us win the Community Voice Award by casting your vote at the links below. Voting closes on October 31st! Diversity, Equity & Inclusion - Digital & Innovative Experiences https://lnkd.in/gf9rtVhq Responsible Technology - Digital & Innovative Experiences https://lnkd.in/eszkKuDu

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  • 查看Hook的公司主页,图片

    12,398 位关注者

    Thanks for the recognition awwwards. ?? Check out another amazing Google research initiative using AI for good: https://lnkd.in/eNMWF4f3

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