Holden Ellis

As part of McKesson Medical-Surgical's national campaign called Meet the Moment, we created a series of CTV spots focused on the unsung, less-celebrated everyday moments of frontline nurses and procurement. It's not about the big moments; but the small ones. The moments that collectively lift?the backbone of healthcare. We wanted the viewer solely focused on the moment unfolding--a bit IYKYK and a bit voyeuristic--so there is no voice over, no music bed and no additional camera angles. It's just the moment. And how McKesson is there to help healthcare workers meet their moment--whether?it's prepping for surgery or restocking the shelves. Here's a moment. No more. No less.

?“There is no greater risk than being forgettable.” Jared French and Swaay.Health Marketing Community teamed up to work on this think piece about the healthcare industry's sea-of-sameness and why market differentiation means more than just breaking the palette of "healthcare blue." Give the article a read and share your thoughts. https://lnkd.in/gMRHdyGs

Renovations for the Bold.??? We love partnering with ambitious companies, and InDecca’s growth story is one that truly inspired us. Scaling fast in an industry that craves differentiation, they needed a bold, standout brand and digital presence. Together, we built something uniquely?them.?From reimagining their brand identity to designing a sleek, high-performing website, we delivered tools that tell their story, amplify their vision, and set them apart. ?? Shoutout to the InDecca team (Tom White, Anna Sommers, LEED GA), our rockstar team (Walker Crane, Sagul Ali, Justin Remotap, Tiffany Lau, Abby Shump-Kanicki, Jared French and Josh Fitzwater), and our amazing partner BaseTwo for making this vision a reality. Ready to see the transformation? Check out the full case study here:? https://lnkd.in/gRkkMtmc

Renovations for the Bold.??? We love partnering with ambitious companies, and InDecca’s growth story is one that truly inspired us. Scaling fast in an industry that craves differentiation, they needed a bold, standout brand and digital presence. Together, we built something uniquely?them.?From reimagining their brand identity to designing a sleek, high-performing website, we delivered tools that tell their story, amplify their vision, and set them apart. ?? Shoutout to the InDecca team (Tom White, Anna Sommers, LEED GA), our rockstar team (Walker Crane, Sagul Ali, Justin Remotap, Tiffany Lau, Abby Shump-Kanicki, Jared French and Josh Fitzwater), and our amazing partner BaseTwo for making this vision a reality. Ready to see the transformation? Check out the full case study here:? https://lnkd.in/gRkkMtmc

Our agency took home four Creative Best awards last night from the Columbus Society of Communicating Arts (CSCA). Congrats to this creative team with impeccable taste: Tiffany Lau, Justin Remotap, Rick Carey, Sagul Ali, Abby Shump-Kanicki, Jared French and Josh Fitzwater. View our award-winning work here: ?? McKesson Meet the Moment [https://shorturl.at/18Rr2] ?? Pixel Fertility [https://shorturl.at/5wreY] ?? CCAD You’re Good [https://lnkd.in/gHZTk6Mg] ?? KEMBA Blast Off [https://lnkd.in/gagqGwst]

Baesman Group needed a bold strategy to re-center their brand and re-enter the trade show space—and we were excited to help. Together, we extended their brand, simplified their value proposition and created a presence that speaks directly to their customers. The result? A sleek, sophisticated booth, a motion video that tells their story, and conference materials that amplified their message far beyond the trade show floor. Huge thanks to Rachel Iannarino, the Baesman team and our talented crew who made this transformation happen. Curious to see more? View the full case study on our website:? https://lnkd.in/gX-gweAB

When your mission is curiosity, you find a partner that brings a new level of wonderment to everything they touch. That's why it's our extreme pleasure to announce Jared French as partner at Holden Ellis. Jared will continue to lead creative and strategy while helping to guide the vision of the company. Do us a favor and drop him a note of high-fives . ? https://lnkd.in/gTKhfqXJ

?? New Website Alert ?? Our goal when we began the redesign was to instill a bit of curiosity and wonderment into the brand and digital experience. We wanted a website that was fast to consume but also has purposeful immersive moments with functionally and case studies. Check out the new Holden Ellis and tell us what you think. www.holdenellis.com

10 years of Holden Ellis. And we're?just getting started. ?

Dynamic duo right here.