B Squared Media, LLC

As social media managers, there's a lot to be thankful for this year! Here are our top four: ? Engaged Communities – Audiences who interact, share, and bring our brands to life. ?Scheduling Tools – Keeping content organized and published without being online 24/7. ?AI & Automation – Streamlining tasks and sparking new ideas. ?Opportunities to Learn & Grow – With every trend, update, and new platform! Grateful for the tools, teams, and communities that make this work so fulfilling. What are you most thankful for this season? #SocialMedia #Thankful #DigitalMarketing

Reverse social proofing: because sometimes telling people your product isn't for everyone makes it even more appealing. It's like saying, 'Not everyone can handle this level of awesome—only true connoisseurs need apply!' Embrace the exclusivity and watch your niche audience flock to you! #MarketingMagic #ExclusivityWins #NotForEveryone

Are you looking to level up your social media customer service? Download our FREE (really, really free... no email signup necessary) guide and start today! https://bit.ly/3SWpa2W #ThinkConversation #CX #CustomerService #CPG #Retail #ECommerce #Marketing #DigitalMarketing #SocialMedia

Are you looking to level up your social media customer service? Download our FREE (really, really free... no email signup necessary) guide and start today! https://bit.ly/3SWpa2W #ThinkConversation #CX #CustomerService #CPG #Retail #ECommerce #Marketing #DigitalMarketing #SocialMedia

21.2% of people surveyed believe that a brand that is not using their preferred method of communication is providing a negative customer service experience. Reevaluate how your brand connects with customers and create a solid social media customer care strategy. It matters.

We're excited to share that Brooke Sellas, our CEO at B Squared Media, recently appeared on the GritMon podcast! In this episode, she discusses her journey in digital marketing and the critical role of social care in fostering strong customer relationships. Brooke highlights how businesses can effectively use social media to connect with their audience, enhance brand loyalty, and drive customer satisfaction. Her insights emphasize that exceptional customer service is a key driver for success, rather than just a cost center. #CustomerExperience #SocialCare #DigitalMarketing #BrandLoyalty #SocialMediaStrategy

Identifying and addressing recurring customer pain points is key to enhancing the digital customer experience. But how can brands uncover these challenges effectively? From analyzing social media comments to leveraging AI-driven tools and streamlining team workflows, there are actionable strategies to recognize and resolve customer frustrations. #CustomerExperience #SocialMediaCare #DigitalStrategies #CXInnovation

Is social media customer service a cost center or a profit driver? Many executives may have this perspective completely backward. In a recent podcast with Spiral, Brooke explains why delivering exceptional customer service through social media is one of the most effective strategies for cultivating brand loyalty and advocacy. When companies view social media as an investment rather than an expense, they unlock the potential for stronger customer relationships and increased profitability. Learn more about this important insight from Brooke!

Short-form videos are dominating social media, and LinkedIn is no exception. But how do you make your videos stand out in the professional space? Here are our top tips for creating LinkedIn short-form videos that resonate: 1?? Start Strong: Hook your audience in the first 3 seconds with a compelling question or bold statement. 2?? Keep It Short: Aim for 30–60 seconds to maximize attention spans. 3?? Show, Don't Just Tell: Use visuals, captions, and animations to emphasize your message. 4?? Stay Authentic: Showcase your brand's personality—whether that's expertise, humor, or inspiration. 5?? End with Impact: Always include a clear call to action. Ask your viewers to comment, share, or visit your website. Short-form video isn't just a trend; it's a powerful tool for engaging your audience and building meaningful connections. What's your go-to tip for creating LinkedIn videos? Let's collaborate in the comments! ?? #LinkedInTips #VideoMarketing #ShortFormVideo #MarketingStrategy #BSquared

Ah, Monday: the day we set ambitious marketing goals and craft the perfect plan. By Friday, though, we're just surviving on caffeine and chaos, wondering where the week went! It's a rollercoaster ride of creativity and deadlines—thank goodness for coffee and the weekend ahead! ???? #MondayMotivation #FridayFeels #MarketingLife