Hawke Ventures

Excited to announce our partnership with Jason Murray and the team over at Shipium. Rare to find another company that is equally as motivated to enhance the brand and shopper experience. Shipium's end-to-end platform is best in class and a massive leap forward in helping businesses optimize their shipping. We're looking forward to building long lasting partnerships alongside each other for years to come. ????

How well do you know your banker? ?? Partnering with a financial institution that focuses on providing startup banking solutions can ensure your business has access to the financial tools and resources you need. Read more here: https://bit.ly/4errFmW

We have a HUGE announcement, we are sooo excited to roll out our TikTok Shop integration to help agencies and brands win on the platform. We're onboarding dozens of our merchants to our integration which will help them: - Discover 1000s of target creators in minutes - Reach out to them at scale - Auto-invite them to a TTS target collaboration - Double down on top performers - Uncover insights on what's driving success This is just the tip of the iceberg with what's to come between Superfiliate x TikTok Shop I would say we are at less than 2% market penetration when it comes to TTS and the results are undeniable. Let me tell you some first principles about running a successful TikTok Shop program - Don't do it alone. Hiring an agency to manage your TTS is very likely the best first step. TikTok has done an excellent job providing agencies with the tools to get you onboarded and rolling. Happy to make intros here. - Gifting + agency costs are your real channel costs. Seeding product is the backbone of TTS, you have to be willing to take this risk if you want to properly test the channel. - Don't get discouraged too early.... It's a hits based business, meaning... you have to pursue a high volume strategy. Unlike other creator channels, you need to work with thousands of creators to find your first big winners. We have so much more coming and a huuuuuge shoutout to our team who was building tirelessly and to the TikTok team who supported along the way?Danny Hsiung,?Oliver Silzer?and?Sophia Maltesen

I'm absolutely FIRED UP to share?Superfiliate's biggest product expansion to date.. Superfiliate?is officially releasing our?TikTok Shop?integration to help agencies and brands win on the platform. If you're anywhere close to e-commerce/influencer/affiliate marketing, TikTok Shop has been dominating the conversation for months now. But, with how new it is, people and platforms are struggling to figure out how to make it work and where it fits in their strategy. Well, we're here to help you! We've been working directly with the incredible TikTok Shop team (Danny Hsiung,?Oliver Silzer,?Sophia Maltesen) to bring TikTok Shop closer to your existing marketing efforts and optimize all parts of the funnel. We're onboarding dozens of our merchants to leverage the integration which helps them: - Discover 1000s of target creators in minutes - Reach out to them at scale - Auto-invite them to a TTS target collaboration - Double down on top performers to partner across other owned channels - Uncover insights on what's driving success This is just the tip of the iceberg with what's to come between Superfiliate x TikTok Shop, and a HUGE shoutout to the entire team for bringing this to life so quickly! I might start sounding like the boy who cries wolf with these announcements with how much?Anders Bill?and Co are cooking up! Reach out if you want to give it a try - we're just getting started!

From a small startup to a marketing POWERHOUSE, Hawke Media's decade-long journey is now featured in USA TODAY ?? The secret to our success? Staying ahead. From building Hawke AI to investing in groundbreaking companies like Klaviyo, Tapcart and Postscript, we've cracked the code on predictive marketing ?? Dubbed the “Brand Whisperer”, Erik Huberman built Hawke Media to redefine marketing. By helping grow over 4,700 brands like Crocs and Gisou by Negin Mirsalehi, we've been driven by relentless innovation and excellence. With over 50 investments through Hawke Ventures, we're fueling the next wave of industry leaders. The best part? We've achieved all this without outside funding or debt and built over 2,900 strategic partnerships with Shopify, Google, TikTok, and more. Link in comments below to read the full article on how we’ve set the standard for performance marketing??

????HEATMAP JUST DROPPED 7 NEW FEATURES???? Now, heatmap can TELL YOU how to make more money. No more guessing how to improve your website. No more wasted time. More revenue-generating split tests. Just more money. Here’s all the magic: — ?? heatmapAI heatmapAI TELLS YOU how to increase Revenue Per Session. Specific, actionable recommendations based on YOUR data. 8 TRILLION data points, proven systems, and experience optimizing $5 billion in revenue. No chatGPT. No Claude. Custom built. These aren’t useless, nonspecific recommendations. No “have a clear CTA” or “describe the product better.” It’s like having a CRO expert working on your website 24/7. HeatmapAI will give you 10 insights/week for each of your top 3 pages by traffic volume, every Monday. ONE recommendation can have 100x ROI. Just ask Oliver Kenyon or Ashvin Melwani. — ?? AI Element Identification Our incredible ML engineers programmatically analyzed 10,000+ websites so that heatmap knows your hero image is a hero image, your cart is your cart, ATC buttons are ATC buttons, etc. This is useful for… — ?? Data table exports Other on-site analytics tools let you export a CSV, but they’re f*cking unreadable. Selector names like this: body#lighthouse-style > div.shopify-section > img.modelshot It should say: "Hero Image." And now it will. — ?? Compare mode Other heatmaps have single filters. Now you can see important data sources side by side! New vs Returning Users Meta vs Google Traffic Purchasers vs Non-Purchasers For our CROs, you get MASSIVE time savings! Just toggle between heatmaps. — ?? Site speed tracking… EVERY SINGLE DAY! Other site speed checkers show you site speed ONE TIME and on YOUR DEVICE only. Ours shows your site speed over time so you can see what helps/hurt site speed. — ?? JavaScript errors… IN PLAIN ENGLISH. JavaScript errors are “secret bugs” that harm your website. You may never even know about them. Now, heatmapAI translates complex errors into simple, “anyone-can-understand” instructions. Also, you can export a PDF to send to your developers! — ? IP blocking You and your team look at your website all the time… you don’t want that in your data! 2 buttons, and your team’s sessions will be excluded. To our agency partners, this excludes IPs from EVERY account you work on. — If you’re still reading… thank you ?? I simply have three asks. First… We LOVE feedback. We’re a startup. There will be bugs. Tell us what you love and what you don’t. Help us build the greatest CRO tool in the world. Second… Start a FREE trial right now, you’ve been reading this long! https://lnkd.in/gRXwBWCp It’s silly not to use heatmap. You owe it to yourself to get results this good. If you have questions, DM me or book a call with the team. And finally… Please give this post some love! Help us tell the world about the only heatmap that TELLS YOU how to make more money. ?? ??

Great update from Hawke Ventures' portfolio company Superfiliate. Way to go Andy Cloyd and Anders Bill.