Harmonya

Product data can be a game-changer—but only if it’s managed right. Retail and CPG brands often struggle with messy, fragmented product data that limits insights and slows decisions. In our latest article, discover how tackling attribution and categorization challenges can turn product data into a competitive edge! Read more here:

Moving fast on product innovation isn’t optional—it’s essential. Yet, for teams managing sprawling catalogs and multi-channel strategies, speed can feel impossible. Why? Outdated, siloed workflows and inconsistent data stand in the way. In our latest blog, we share: ?? How to build a centralized, reliable data foundation ?? Why differentiated insights are the key to smarter decisions ?? How to automate workflows for faster, better product launches Let’s leave manual processes behind and focus on what really matters: bringing game-changing products to market! Read more here:

"The CPG and retail landscapes are in constant flux as companies look to keep up with swiftly changing consumer demands." Sally Lyons Wyatt recently highlighted how economic pressures, tech advancements, and a heightened focus on value and convenience are reshaping shopper behavior. What's changed? ?? ???????????????? ???????????????? ???? ???????????????? ? Price sensitivity is on the rise, driving shifts toward private labels (+3% growth in food) while national brands decline (-1%). ? Shoppers are making more frequent trips (+8.9%) but buying fewer items per trip (-11%). ?? ?????? ???????? ???? "?????????? ??????????" ? Convenience and "necessities" are driving these smaller, faster shopping experiences. ? Interestingly, the definition of "necessities" is changing—items once considered essential are now discretionary. ?? ???????????? ???????????????????????? ? Perimeter categories like meat and produce benefit from increased foot traffic. ? Retailers must adapt to this fragmented shopping behavior to stay relevant during these quick trips. ?? “??’???? ???????? ?????????? ?????????????????? ???????????????????????? ????????????, ?????? ????????????????????????, ???????? ???? ??????????????????????????,” said Sally Lyons Wyatt. So how on earth do you stay ahead of your internet-empowered-shopper? Data and AI allow you to synthesize these shifts, manage uncertainty, and anticipate trends like "better-for-you" before they hit. This is the power of being shopper-obsessed. #beshopperobsessed

Because "???? ?????????? ?????????? ???????? ???? ???? ?????????? ?????? ???????????? ???? ?????????????????? ?????? ???????????????????? ???? ???????????? ?? ?????? ???????????????? ???????? ???? ???????????? ???? ???????????????? ??????," prioritizing retention is a key success strategy. #GenAI boosts #personalization by using data and algorithms to understand and predict user needs. This makes interactions more engaging and relevant, while also cutting costs, increasing customer retention, and enhancing satisfaction. Microsoft for Startups is collaborating with several key startups that can drive personalization using several approaches. These include: Typeface, BRIA AI that use #GenerativeAI for creating personalized image and text content, Haut.AI for using #AI for personalized Skin Care analysis, Getbee for personalized human engagement embedded into #ecommerce, Harmonya for granularized product meta data for driving personalization, unstructured.io, Nimble , Dataloop AI and Osmos for ingesting data from internal and external sources to enable hyper-personalization, SocialVoice.ai for extracting intelligence at scale from video to enable personalization, CIPIO.ai for generating personalized UGC video content, and more. https://lnkd.in/gYG_vfxY

Are your retail media campaigns reaching the right audience and driving the returns you need? With enriched product data, you can optimize every aspect of your ad spend to boost visibility, drive conversions, and capture market share. Our consumer-centric data insights help you create more targeted audiences and tailor ads that resonate deeply. See how we can help your brand stand out in competitive retail ecosystems. Learn more here: https://buff.ly/4fmdGjo #RetailMedia #ROAS #ecommerce

Product data can tell powerful stories—if it’s organized correctly... More often than not, inconsistent attributes and fragmented data stand in the way. In our latest article, we break down: ? Key challenges in product data attribution and categorization ? The power of a single source of truth for accurate insights ? How AI-driven tools streamline product data management

Earlier this week, we hosted an engaging and informative plant care workshop at our office, led by our very own Maya Hochstadter! The session covered everything from different types of plants to best care practices, how to identify and deal with pests, and tips for maintaining a healthy green space. Employees had the chance to learn hands-on techniques for nurturing their plants at home and in the office, gaining insights to bring a little more nature into their daily lives. A huge thank you to Maya for sharing her expertise and passion for plants with us!

Shopper insights are transforming retail in powerful ways: 1?? Evolving consumer expectations 2?? Personalization is essential 3?? Brands that know their shoppers, win Harmonya makes it possible with granular product analytics, giving you answers to: ?? What drives your shoppers? ?? What brings them back? ?? How can you anticipate their needs? Imagine identifying top products for your target audience, understanding the “why” behind buying decisions, boosting sales with tailored shopper experiences...all this is possible through enriched product data. Curious how brands are leveraging these insights to stay ahead of the curve? Discover more with Harmonya’s shopper insights solutions:

At the Google Cloud Summit in Bengaluru, Google highlighted the Emerging ISV Partner Springboard, a 12-week program to help AI startups accelerate growth with hands-on support, access to AI experts, and GTM tools. Partnering with top accelerators like Y Combinator, Google is providing cloud credits, NVIDIA GPU access, and mentorship to boost early-stage startups. This move highlights big tech’s growing support for AI innovation. Read more about how Google is powering the next wave of AI startups. Microsoft | Amazon Web Services (AWS) | NVIDIA | Reliance Industries Limited | Anecdotes | Aporia | AUI? (Augmented Intelligence) | Baseten | Big Sur AI | Connected-Stories | CrateDB | Dataloop AI | Dazz | Devnagri AI | Elemental Cognition | Five Sigma - AI-Native Claims Management | Galileo ?? | Gretel | Harmonya | Hightouch | Hour One | HumanFirst | intenseye | Jasper | Liminal | Nobl9 | Resistant AI | Roboflow | Sardine | Snorkel AI | Symbl.ai | Writer

Big news! ?? We are honored to be featured in the newly released report, “Future Forward: Israel’s AI Expansion Blueprint.” This report, crafted by Deloitte Catalyst, F2 Venture Capital, and Google Cloud, maps out Israel’s AI landscape and its exciting path to becoming a global AI powerhouse. We’re proud to be spotlighted in this vision for the future of AI innovation! Check out the AI Landscape Map and dive into the full report here: https://lnkd.in/dgfDBzHa