Gummicube Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing

Is your app struggling with visibility? Google has the tool you need ?? Google Play’s Promotional Content highlights key app updates, limited-time events, and special promotions all in one place ? This can increase your app’s discoverability along with drive your user engagement up! Learn more about Promotional Content, when you can use it and how you can incorporate it into your ASO strategy ? #Gummicube #appstores #mobilemarketing

?? Who’s protecting your home while you’re out? Blink Home Monitor is a popular choice for home security apps in major retail outlets and on the App Store. How are they using their App Store listing to their advantage?? ?? In our blog, we talk about the App Store strategies Blink Home Monitor uses to stand out and the areas that need more optimization. We’ll cover: ? How Blink can improve their presence with Metadata and Creative assets? ? A competitor analysis between Blink and Ring ? How to regularly optimize and monitor app store presence ?? Whether you’re an app developer in the Utilities category or looking to strengthen your App Store Optimization strategy in general, you’ll want to check out the rest of our blog (link in the comments) ?? Learn about more ASO best practices today! #Gummicube #appstoreoptimization #marketingstrategy?

?? Finding a winner takes time. Over 83% of marketers only see a winning variant in their A/B tests around half of the time. Creating an effective A/B test strategy will help you isolate elements to understand the nuances of user preference when it comes to your audience. A/B testing allows you to experiment with different versions of copy and creative, letting you understand types that work best for you ???? With consistent A/B testing, you can increase your conversion rates and decrease user acquisition costs over time. A/B testing should be done frequently to yield the most data and best results. With incremental increases from testing, you can start ranking higher for more important keywords relevant to your app and audience ?? What are you waiting for? Start A/B testing and make the best data-driven decisions. Check out more info in the comments ?? #Gummicube #appstoreoptimization #marketing

?? 2 WEEKS AWAY FROM OUR WEBINAR: ASO 101: BOOST RANKINGS AND CONVERSIONS ?? Seats are filling up for our webinar on March 13th at 8 AM PT/ 11AM ET! Don’t miss out on the opportunity to learn all about ASO from our team of pioneers! There will also be a Q&A after! Sign up today with the link in the comments ?? #Gummicube #appstoreoptimization #marketing

Looking for ways to maintain long-term app success ?? on the app stores? Have you tried A/B testing ?? ? A/B testing allows app developers and marketers to test and refine elements of their app listings to increase conversion rates. This tool also gives you better insight on what your users are connecting with and what you can do to promote a better user experience in the stores. Learn more about mobile app A/B testing in this week’s article ?? #Gummicube #abtesting #mobilemarketing

Expand your app’s visibility with ?Apple Search Ads? Target untapped audiences in other countries, with the new geos that you can run ads in ?? How can app developers take advantage of this new opportunity? Check out our thoughts in our blog! We talk about: ? How the new ASA reach affects App Store Optimization and user acquisition? ? What app developers need to understand about the ASA changes before optimizing in other regions? ? Localization strategies to stay on top of your game and connect with users globally? ? Best practices every app developer should follow to leverage ASA for ASO success ? New opportunities and challenges to look out for in the new markets Keeping up to date with all of Apple’s updates can be challenging. Stay in the know with our news and read more from our blog (link in the comments)?? #Gummicube #appstoreoptimization #marketingstrategy

You need to impress your first date ??, but where are you going to take them? Apps in the Food and Drink category can be helpful for finding the right place with the right ambiance that caters to everyone’s preferences ?? Our data shows that these apps have conversion rates that creep up to ~88% this month. Are you a Food and Drink app looking to find the one (to download your app)? Consider leveraging videos on your app store page. Videos are one of the most prominent visual assets in search results and on product pages ?? Adding a video element to your page offers an inside look into your app, showing users how to use it and all of the benefits they’ll get when they download the app.? Don’t fall behind your competitors and miss out on this opportunity to optimize your creatives. Check out our blog on App Store video benefits? ?? and contact us to get started with your creative optimization strategy!? ? #Gummicube #creativeoptimization #marketing

??Want to boost your keyword rankings and conversion rates ?? ? Join us for our upcoming webinar on March 13th at 8 AM PT/ 11 AM ET led by our VP of Strategy & Partnership David Quinn and Sr. Director of Accounts & Client Services Vivian Nguyen In the webinar, our ASO experts will:? ? Break down the basics of?App Store Optimization ? Explain how the app store algorithms work ? Provide insights on how to?craft effective metadata & creative for app store success Reserve your seat with the link in the comments ?? Hurry, seats are filling up fast! #Gummicube #appstoreoptimization #marketing

??Want to boost your keyword rankings and conversion rates ?? ? Join us for our upcoming webinar on March 13th at 8 AM PT/ 11 AM ET led by our VP of Strategy & Partnership David Quinn and Sr. Director of Accounts & Client Services Vivian Nguyen In the webinar, our ASO experts will:? ? Break down the basics of?App Store Optimization ? Explain how the app store algorithms work ? Provide insights on how to?craft effective metadata & creative for app store success Reserve your seat with the link in the comments ?? Hurry, seats are filling up fast! #Gummicube #appstoreoptimization #marketing

??? What are you doing March 13th? Hear from our App Store Optimization experts with over 15 years of experience ???? in the competitive app store market! Our webinar will cover all things ASO, including strategies to create successful metadata and creative assets to stand out in the app stores ? Learn how the app store algorithms work and how you can adapt your ASO strategy. Sign up to reserve your seat with the link in the comments ?? #Gummicube #appstoreoptimization #branding