Happy holiday season from our team to yours! ?? We're taking a moment to celebrate all the progress we've made alongside our creators, clients, and partners this year. Here's to an even bigger 2025! ??
Gumball
广告服务
Los Angeles，California 1,369 位关注者
Connecting top creators + top brands ??. Helping advertisers confidently scale campaigns & podcasters make money ??.
关于我们
Gumball is the marketplace for advertisers to buy host-read ads directly from podcasters. The platform enables advertisers to easily book impactful advertising campaigns through a modern and transparent buying process. It was created by the team at Headgum, an acclaimed podcast comedy centric podcast network established in 2015. To learn more about Gumball and the platform, visit https://bit.ly/Gumball_Linkedin.
- 网站
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https://gumball.fm/
Gumball的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- Los Angeles，California
- 类型
- 私人持股
地点
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主要
获取路线
3801 W Sunset Blvd
US，California，Los Angeles，90026
Gumball员工
动态
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Have you heard? The 3rd annual Signal Awards for excellence in podcasting announced their 2024 winners??… and four (4) Gumball-supported shows are among them! Winners include laurels for Best Co-Host teams, Best Live Recording, Comedians Shaping culture and more. Find out who's taking home the trophies here: https://lnkd.in/dSn4qnCC
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Welcome one of our newest shows on Gumball: The Love Seat! ?? Join Lauren Speed-Hamilton and Cameron Hamilton—the beloved couple from Netflix's?Love Is Blind—as they host?The Love Seat, a podcast that dives deep into the real stories and complexities of love. Through candid conversations with remarkable guests, including celebrity couples and relationship experts, they explore topics like vulnerability, personal growth, and navigating life's challenges together. With their genuine chemistry and heartfelt dialogues, Lauren and Cameron invite you into inspiring and relatable discussions that offer wisdom, laughter, and a celebration of love in all its forms. Whether you're single or in a relationship,?The Love Seat?is more than just a podcast—it's a community redefining what it means to love and be loved.
If you know me, you know I love reality TV! Love is Blind on Netflix is a show I tuned into from the get-go in 2020, and like everyone else I was enamoured with Lauren Speed-Hamilton and Cameron Hamilton’s incredible on-screen presence and playful dynamic. When I heard The Hamiltons were launching a podcast, I knew I wanted Gumball to support the endeavour and work on ad sales. I was incredibly confident in Lauren and Cameron’s ability to bring their vision to life in this intimate format considering their authentic approach to content creation and the loyalty of their fan base. Now that the show has launched, I’m so excited to hear Lauren, Cameron, and their guests’ perspective on the real, raw, and unfiltered sides of life, love, and everything in-between. I’m also thrilled for advertisers to be able to align with such dynamic on-screen personalities in a video-first podcast. The first episode garnered over 100K views in 24 hours, and mentions of the podcast popped up in various online publications including TODAY, Entertainment Weekly, People, E! Online, Extra, and more. Check out the press release announcing the podcast launch and our partnership below, featuring a quote from Ryan Chambers. Thank you to Arlen Papazian for being incredible to work with and making this possible.
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?? PSA: YOUR MIDROLL AD MARKERS NEED HELP ?? Here at Gumball, we have a mantra for our creators…(OK, we have a few.) But here’s one of them:?Increase consistency, increase ad renewals. This applies especially to the placement of your midroll ads. Believe it or not, creators still tend to place midroll ads “wherever” - hey, as long as it’s in the middle somewhere, what difference does it make? Well: it makes a huge difference to your advertisers, their ad spots’ performance, and to your audience. Luckily, our sales & creator partnerships teams whipped up a Do Better guide to midroll ad placement. Check out our latest post on the Gumblog. #PodcastMarketing #PodcastResearch #PodcastInsights
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Gumball转发了
How to conduct an audience survey with Gumball's latest feature by Dane Cardiel. Brands fear culture wars and it's ripping apart the media business by Lara O'Reilly. Instagram notes may soon showcase your Spotify listening activity via new Meta partnership. And Netflix is still courting advertisers. The Download is brought to you by Spreaker. Our audiograms are made possible by Wavve.co. And our podcast recordings are done with Nomono microphones. Catch the rest of the episode and links to all stories covered on our site: https://lnkd.in/gbRXh8h7
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??NEW FEATURE DROP: AUDIENCE SURVEYS ?? Hey! You with the podcast! When’s the last time you did an audience survey? ?? If it’s been a while, you’re not alone: audience surveys can feel like that chore you never quite get to, like rinsing the recycling bin or swapping out the baking soda box in your fridge. But audience surveys are more like your podcast’s yearly physical: a non-negotiable part of keeping your data insights fresh and your content healthy. Luckily, we built Audience Surveys to make engaging with your audience way, way easier. Read more on our blog or check out Dane Cardiel's video below!
I'm so excited to announce the latest feature we're launching at Gumball: Audience Surveys! We bang this drum all day, but it’s true: audience surveys are crucial for the success of any podcast. And more creators need to prioritize surveying their audience regularly. Surveys provide a much more accurate snapshot of your audience (which helps your ad sales partners ?? match you with the right brands) and they build trust with your audience. When you ask for survey participation, you're sending a signal that you value their opinion. Watch our video ?? below and read our blog ?? for more information: https://lnkd.in/eeY_7YeD. And major kudos to Andrew Pile, Peter McArthur, and Joel Dunoff for their work seamlessly building this tool into our platform ?? #podcast #surveys #tech #gumball #advertising #upfronts
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Introducing the Talent Read! Learn more about Gumball's brand new offering that maximizes the power of host-read advertising--our favorite thing! ??
?? Exciting News! ?? I sat down with “friend” and co-founder Amir Blumenfeld to discuss our latest innovation at Gumball - the Talent Read! ??? What's New? With our Talent Read offering, we’re taking the power of host-read ads to the next level. Now, we can distribute a single host-read ad across similar shows, amplifying your message and maximizing your reach and exposure. ?? Why It Matters: Extended Reach: Have your ad heard by a broader audience. Consistency: Maintain audience trust with recognizable talent. Efficiency: Drive performance with efficient scale. Check out the full video to learn how this can benefit your brand and elevate your advertising strategy. ?? Interested in leveraging the Talent Read for your next campaign? Connect with the Gumball sales team at [email protected] to explore the possibilities! #PodcastAdvertising #Innovations #TalentReadAd #Marketing #Advertising #GumballFM
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?? Team Spotlights are back! Get to know Gumball’s East Coast Sales Director, Micah Hurwitz, and discover key insights from one of the people helping bring new business to our marketplace! Read more: https://lnkd.in/eGevnzAF
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Gumball转发了
?? Event Recap: A Day at the Ballpark with Our Amazing Clients! ?? This past week, Gumball co-hosted an incredible event with Backyard Ventures, bringing together several outstanding agencies and buyers for an unforgettable day at a San Diego Padres game! It was an excellent opportunity to connect, collaborate, and celebrate our partnerships in a fun and relaxed setting. The highlight of the day? A thrilling walk-off home run that had everyone on their feet, cheering! From engaging conversations to shared excitement over the game, the event was a perfect blend of business and pleasure. We’re grateful for the chance to strengthen our relationships and look forward to more successful collaborations ahead! A huge thank you to everyone who joined us and made this event a grand success. Your presence and enthusiasm made it a day to remember! #ClientEvent #Networking #SanDiegoPadres #BusinessAndPleasure #Gumball #BackyardVentures
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