Guiding Brands

I'm thrilled to share the latest episode of The Guiding Brands Podcast, where I enjoyed speaking with the dynamic Damion Parsons, founder of Size Wise Closet Coach. ????? Damion has a fascinating journey from UX/UI design to revolutionizing personal and professional styling with his innovative platform, Size Wise Closet Coach. We discussed many insightful topics that can help individuals and businesses enhance their brand presence through practical styling. ?? Key Takeaways: Understanding Vanity Sizing: Damion sheds light on the importance of knowing your true measurements and how vanity sizing impacts our perception of fit. His patented size calculator is a game-changer for finding the perfect fit. Emotional Connection to Clothing: The emotional aspects tied to our wardrobes can't be ignored. Damion's approach to addressing these sensitive issues while offering practical solutions is genuinely commendable. Tailored Experiences: Size Wise Closet Coach is designed to be accessible and affordable. Whether you need a quick 15-minute consultation or a comprehensive wardrobe overhaul, there's something for everyone to feel confident and stylish. Tune in to our conversation and discover how you can transform your closet and boost your personal and professional brand with expert guidance. ??? ?? Listen to the full episode https://buff.ly/3Q4B2iz . #GuidingBrandsPodcast #PodcastEpisode #PersonalStyling #BusinessBranding #ClosetCoach #SizeWise #Marketing #Branding #BusinessWomen #Innovation #SmallBusiness Feel free to connect with me or leave a comment about your thoughts on the episode. I'd love to hear how you manage your closet and brand image! ??

Life doesn’t stop at midlife; it transforms. The key? Lean into what’s next and embrace this stage with confidence, purpose, and passion. ?? In this week’s episode of The Guiding Brands Podcast, Sherri shares a powerful perspective: "As we get older, we all have our own unique allure. It’s about tapping into what makes you special—your personal mature allure—so you’re not afraid of aging but excited for the opportunities ahead." ?? ?? Don’t miss this inspiring conversation—watch the full episode now and uncover your own mature allure! #GuidingBrandsPodcast #MatureAllure #MidlifeEmpowerment #AgingGracefully #Inspiration #PersonalGrowth #PodcastLife

This week, I welcome the incredible Sherri O., creator and host of Mature Allure, to discuss redefining midlife as a time of growth, celebration, and opportunity. ?? ?? Highlights from the episode: ?? Overcoming Barriers: Sherri shares her journey from facing pushback to building a platform that inspires and uplifts midlife women. ?? Empowering Transformations: Learn how Mature Allure tackles topics like wellness, entrepreneurship, and navigating life’s transitions with confidence. ?? Purpose-Driven Branding: Discover Sherri’s plans for her upcoming nonprofit, As We Age, focusing on mental health, addiction recovery, and financial freedom for midlife women. This episode is packed with insights and inspiration for anyone passionate about personal growth, branding, and making a meaningful impact. ?? ?? Tune in now to hear Sherri’s story: https://buff.ly/4hmbSYf Let us know your favorite takeaway in the comments! ?? #Podcast #MidlifeEmpowerment #WomenInLeadership #PersonalGrowth #Inspiration #Branding #Nonprofit

Tune into the latest episode of The Guiding Brands Podcast, where our host Karen Vick sits down with the inspiring Dr. Maxine A. Roddock (DrMax Ruddock) a licensed clinical psychologist and founder of Comprehensive Psychological and Assessment Services (CPAS). In this insightful conversation, Dr. Max shares her expertise on the crucial topic of self-care and balance, especially for busy entrepreneurs and business owners. Key Takeaways: - Self-Awareness and Regular Check-Ins: Dr. Max emphasizes the importance of self-awareness and regularly checking in with oneself to maintain balance. She highlights that understanding your emotions and moments of joy is essential for well-being. - Small Changes Lead to Big Results: Start with small, manageable changes to build confidence before tackling larger challenges. Dr. Max’s approach focuses on practical steps to help you achieve lasting balance. - Set Boundaries and Learn to Say No: Protect your time and energy by establishing firm boundaries in your personal and professional life. Dr. Max encourages practicing saying "no," even if it's just in front of a mirror, to become more comfortable with asserting your needs. Don't miss this engaging episode—it's a must-listen for anyone striving to design a balanced and fulfilling life! ??? ?? https://buff.ly/3C4WGje

?? One of my favorite @Grammarly features released last year is ?????????? ??????. By simply pushing the tab key on my keyboard, I can accept all grammar, spelling, and punctuation mistakes without lifting a finger. It cannot get any easier! Genius! ?? Are you a Grammarly user? What do you think of this and the other features recently introduced? ?????? ?????? ???????? ???? ???????????????? ????????: https://lnkd.in/eKTtwTrY. #grambassador #grammarly

??? We're conducting research to shape the future of cultural performances! ???? Help us understand your preferences by taking this quick 5-minute survey. Your input will influence the future of cultural events in various communities! ?? https://lnkd.in/edFSkekX Thank you! #MarketResearch #CulturalEvents #YourOpinionMatters

?? Advertising Power Move: Are You In or Out? ?? ?? Catch the gems in our latest podcast episode with Jerry Martinez! ?? He put it bluntly: "???? ??????’???? ?????? ?????????????????? ???? ??????????????????????, ??????'???? ?????????????? ???????? ?????????????????????? ??????." ????????'?? ?????? ?????????? ???????? ????:???? – ????:???? ???????? ?????? ??????'?? ???????????? ???? ????????: ?? ?????????? ???????? ?????? ??????????: OTT/Streaming commercials on Hulu, Netflix, and YouTube aren't just for big brands. Your small business CAN play in the big leagues. ?? ?????????????? ?????? ??????????????: Consistent branding equals consumer trust. Think of Starbucks and Dunkin' Donuts. Dominating market share through relentless branding efforts. ?? ???????? ??????????????: The shift from traditional TV to streaming is REAL. If your strategy isn’t reflecting that, you're already behind. ?? ?????????????????????????? ????????????????: Balance is key. Blend OTT with social media to tap into different consumer behaviors and attention spans. Catch the rest in our episode: "???????? ???? ?????? ??????????????????????? ?? ?????????? ???? ?????????????????? ?????? ???????? ?????????? ????????????????" on The Guiding Brands Podcast! ??? ?? https://lnkd.in/eUHsNYqe #MarketingStrategy #SmallBusinessSuccess #OTTAdvertising #Streaming #Branding #ConsumerEngagement #TheGuidingBrandsPodcast?

?? Small business owners and nonprofit leaders: Are you struggling to make every marketing dollar count? You're not alone! Did you know that a well-planned marketing budget can be the key to unlocking your organization's growth potential? ?? In our latest blog post, we share insights from the Guiding Brands Podcast featuring Leandra Nisbet, MBA of Stingray Advisory Group. Discover: ? Why cutting your marketing budget might be costing you more than you think ? Essential components of an effective marketing strategy ? How to leverage the power of budget planning and tracking tools ? Strategies to maximize your ROI, even on a tight budget Plus, learn about an innovative yet simple Marketing Budget Planner and Tracking Tool that's helping small businesses and nonprofits revolutionize their approach to marketing spend! ???? Don't let budget challenges hold you back. It's time to take control of your marketing finances and drive meaningful results! Read the full blog post here: https://lnkd.in/ewZ4vHyu #MarketingBudget #SmallBusinessTips #NonprofitMarketing #ROIOptimization #FinancialPlanning #MarketingStrategy #BudgetTracking Do you use a marketing budget? Please share your insights in the comments! ??

?? If your website is powered by Wix, this is for you! ??? We are excited to share the latest episode of The Guiding Brands Podcast! In this episode, Chief Guide Karen Vick had the pleasure of chatting with Karima Williams, the Legend Level Wix expert and founder of Dreamworth & Company, who’s helped over 100 businesses achieve stunning results with their websites. ?? Karima dives into the world of Wix websites and shares invaluable insights for service-based small businesses. Here are three key takeaways: ?? Streamline Your Site Navigation: Simplifying your website’s navigation is crucial. Overly cluttered menus can confuse visitors. By creating a clear and concise sitemap before you begin building, you can effectively guide your audience from interest to conversion. ?? Consistent Branding: Avoid inconsistency in branding by choosing and adhering to the right templates. This ensures your website reflects a uniform and professional identity, enhancing user experience and trust. ?? Harness the Power of Website Tools: Use Wix’s built-in tools for tasks like invoicing, quotations, and SEO optimization. This will streamline your operations and bolster your online presence and functionality. Karima also emphasizes the need to plan ahead for holiday sales and offers a generous 25% discount on her Wix templates using the code "BRANDS2024." Don’t miss out on the full conversation! Check out the full episode and get inspired by Karima’s expertise. ??? ?? https://lnkd.in/ezfFBN_n #WebDesign #SmallBusiness #Wix #LeadGeneration #BrandConsistency #MarketingTools #PodcastEpisode #GuidingBrandsPodcast For more insights, visit Karima’s website at www.dreamworth.co and follow her here on LinkedIn or Instagram @dreamworth_co.

When Thou Art Woman, the brainchild of G. Wright Muir (she/hers) and Shenika "Nik" Harris, Esq. grew beyond the arts and culture safe space they created into the Non-Profit Black LGBTQ+ Liberation, Inc. (BLINC), they approached us about creating a website to tell the story of BLINC and properly position the new non-profit as a legitimate one. After assessing their needs, we quickly realized that their vision for BLINC wasn't reflected in its brand identity. We then guided them on what a complete rebrand would do for them, and boy, were we right! The BLINC brand now represents these two bold, dynamic people who care deeply for the LGBTQ+ community. They trusted the process, and the results speak for themselves. The Transformation: The BLINC brand was given a complete makeover with a new visual identity, brand guide, and website. The result: The new identity and website have elevated BLINC's credibility as a meaningful community organization and helped them secure funding and support through donations, grants, sponsorships, and partnerships. "Guiding Brands is highly skilled, innovative, organized and diligent. They thoroughly evaluated our needs and researched similar organizations. Their work is also aesthetically pleasing, and they're a pleasure to work with!" - G. Wright, BLINC co-founder A huge shout out to Steven Sued of Four Quarters Agency for his brand identity design skills and Sonia Morgan for her copywriting wizardry! Are you struggling to fundraise or increase your leads? Let's talk about how we can help you. Schedule a call today at https://lnkd.in/e3kYGTBZ