Guardz

MSPs, your response time is your differentiator! ?? Imagine this: A potential client calls three MSPs, and only one calls back. Who do they choose? The one who actually responded. If you're not answering your phones or responding to leads immediately, you're losing business. Period. A game-changer? A real, human chat agent. “Hi, my name is Felicity. Are you looking for business IT support?” That simple message builds trust and sets you apart instantly. MSPs, don’t let slow responses cost you clients. Speed = Sales.

"Cybercrime has become an industry of its own, and enterprises are no longer the sole or main targets; small businesses are its new favorite victims – whether they realize it or not. For just a few hundred dollars, hackers can gain and share access to company systems, hold data hostage, or disrupt operations, putting entire livelihoods and businesses at risk.” - Dor Eisner, CEO and Co-Founder of Guardz This article dives into the Guardz Research Unit's investigation into what they refer to as a rising attack surface following the discovery of hackers-for-hire targeting small businesses on the dark web. Read the full article: https://ow.ly/zRV650V97JS

Ransomware doesn’t just steal data. It shuts businesses down. When a client’s endpoint gets hit, a locked laptop, a frozen server, or a hijacked desktop, they’re not just losing files. They’re losing revenue, customers, and trust. And as their MSP, you’re the one they turn to for answers. In our latest blog, we cover: 1. The real impact of ransomware on endpoints 2. How attacks happen & why SMBs are prime targets 3. Proven strategies MSPs can use to prevent & respond Your clients’ security is in your hands. Make sure you’re ready. ?? in the comments

Huge congratulations to William Barr for an incredible year of success! With unstoppable motivation, deep platform expertise, and a competitive spirit, he consistently went above and beyond. From mastering social media to leveraging every tool available, Will turned skills into results, securing the top spot!??

Guardz SKO 2025: Business, Growth & a Whole Lot of Fun! We kicked off the year at Guardz SKO, aligning on our 2025 roadmap, strengthening collaboration across teams, and setting the stage for an exciting year ahead. But SKO wasn’t just about strategy, it was about connection. From discovering hidden karaoke talents to high-energy laser tag battles, we made memories that’ll last. And in true Vegas style, some of us even tested our luck (and won! ). Last year, Guardz SKO was a small group, but now, we’re 20-strong! This was the first time the entire team came together in person, and the energy was unmatched. Here’s to growth, teamwork, and a big year ahead! ??

Did you know 91% of cyberattacks start with a phishing email? ?? As an MSP, protecting your clients starts with awareness. With AI-powered phishing simulations, you can test, train, and strengthen their teams against real-world attacks before hackers exploit their weaknesses. Proactive security starts here??

The Guardz Research Unit (GRU) is on the front lines, monitoring dark web marketplaces, underground forums, and cybercrime hubs to identify threats before they reach SMBs. Our latest investigation exposed cybercriminal services specifically targeting SMBs, including law and accounting firms, proving that no business is too small to be a target. By staying ahead of emerging threats, we help MSPs and SMBs take proactive steps to protect their businesses before attackers strike. Read more about our findings ( link in the 1st comment) ??

Most SMBs Aren’t Terrified of Cybercrime. Here’s Why That’s a Problem. Many small businesses don’t take cybersecurity seriously, not because they don’t care, but because they don’t know what they don’t know. In a recent Guardz webinar, Doni Brass and Paul Green broke down how MSPs can shift this mindset and drive real action. 3 Key Takeaways: 1. Make it emotional – Fear of downtime, financial loss, and reputation damage speaks louder than technical jargon. 2. Repetition matters – Keep cybersecurity front and center in every conversation. 3. Remove choice – A mandatory security baseline ensures every client is protected. MSPs, how do you get your clients to take cybersecurity seriously? Share your thoughts in the comments. Read more in the link below.??

That’s a wrap on Right of Boom, and what an event it was! From start to finish, the energy, insights, and connections made this a standout experience. ?? Here are some key takeaways: 1. MDR is more than just a trend- it's taking over MSP security for a good reason: 24/7 security is essential. 2. The MSP community is second to none. Owners support one another through challenges, and technicians join forces to develop solutions. Seeing so many MSPs come together to share challenges, solutions, and wins is truly inspiring. 3. The platform approach to security has moved from the enterprise world to MSPs, and the trend is continuing. 4. Partnerships in the vendor space are key. Throughout the conference, you could see the camaraderie among vendors, fostering healthy competition and strategic partnerships. At the end of the day, the MSP community is down-to-earth and loves to grab a drink and have fun, whether it was testing their luck at the Guardz claw machine ???, petting the robodog ?? at the Slide booth, or meeting new friends at a vendor dinner ?? . If you didn’t get to meet Dor Eisner, Doni Brass, Amit Levy, Alina Hazan, Sarah Lampert, or Esther Pinto, reach out to say hello and keep the good vibes going!

?? According to Gartner, by 2025, 50% of organizations will be using MDR services for threat monitoring, detection, and response. Why? Because cyber threats are evolving fast. MDR combines human expertise and advanced technology to provide 24/7 threat detection, continuous monitoring, and rapid response, helping MSPs protect their clients and stay ahead of attacks like ransomware, APTs, and unauthorized access attempts. Read more ?? (link in the comments)