Today, I’m incredibly excited to announce Default’s new inbound orchestration platform and an additional $4m in funding led by 8VC.
The GTM landscape has changed more in the last five years than in the previous two decades. Teams can no longer afford bloated tech stacks, inefficient workflows, and fragmented data. Winning in this new era requires AI-driven automation, seamless data orchestration, and intelligent routing.
We started Default with the vision of building the best platform for revenue teams to orchestrate their inbound workflows, from lead qualification and scheduling to routing and enrichment.
Since our public launch a little over a year ago, we've gone from a handful of early customers and design partners to hundreds of fast-growing companies like Hex, OpenPhone, Bland, and lemlist who automate inbound, outbound, and operations workflows with Default.
Today’s launch of Default 2.0 unlocks endless new capabilities via website intent and session tracking, AI routing agents, waterfall enrichment, and much more.
Here are some of the new features we’re launching today:
1. Website intent that tracks and reveals target accounts who are browsing your site so you route qualified prospects to the right rep at the right time.
2. An AI agent built for lead and account routing, complete with AI territory and segment management.
3. Real-time waterfall enrichment with multiple data providers and AI research agents.
4. A sleek new scheduling experience designed to increase lead-to-meeting conversion rates for inbound and outbound scheduling workflows.
We’ve come a long way since we started, and we’re incredibly grateful for our incredible customers and partners who we get to serve, learn from, and work with every day — we wouldn’t be here without you all.
You can read more about Default and this launch in the blog post below (link in comments).