Ground Up International is a premier footwear manufacturer retaining an integrated portfolio of licensed and owned brand footwear. Ground Up International has become a recognizable brand for the whole family that stands for elevated fashion and fun. The company’s unique ability to design and translate fashion trends for all market price points offers a fresh perspective on licensed footwear across a wide variety of consumers. The company has aligned itself with many premier licensing partners in each segment of business, growing be a leading industry supplier.
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As the highly anticipated?Wicked?movie debuts at the end of November, we're excited to share our new high-top sneakers inspired by its iconic characters. Providing fans with a unique way to incorporate their love for the film into their everyday style!
Ground Up International has partnered with?Walmart?to release exclusive?sneakers?inspired by “Wicked” ahead of the film’s release in November.
We are flying high with excitement for the launch of Ground Up's footwear collection, featured in the themed Wicked shop-in-shops, only at Target!?Inspired by artwork from the upcoming movie release, we are so grateful to be a part of Paul T's collection - the official costume designer for the Wicked movie and Broadway musical. We hope you'll love this collection as much as we loved making it.
Our partners at Nintendo recently hosted the Holiday Media Tour, showcasing upcoming software launches to media, bloggers, and influencers. The team created immersive spaces, featuring merchandise from their partners, including Ground Up’s Princess Peach high tops and slides. These standout products perfectly complemented the Princess Peach theme and elevated the entire experience. Check out the images to see how they enhanced the space!
Our HR & Graphic Design team had a fantastic time at the Parsons School of Design - The New School, Career Fair! It was inspiring to see so many enthusiastic students & alumni. Looking forward to the next event! A big thank you to Marion Sadavoy, MS, CPRW for hosting us.
Beetlejuice, Beetlejuice, Beetlejuice … your new favorite high-tops have appeared! Fans of the cult-classic franchise have waited over thirty years for the merch to match their favorite movie. We are excited to feature in Good Housekeeping’s 20 Best Gifts and Merch for ‘Beetlejuice’ Fans in 2024. https://lnkd.in/gmvWGsg4
Ground Up International partners with Sanrio to launch exclusive Hello Kitty sneakers for Kids Foot Locker, celebrating 50 years of the iconic brand. https://ow.ly/C1vq50TjCMz
Super excited and proud to share this post!! This style means alot to me!! ?? I had the privilege of working on all parts of creating this style; all the way from the physical shoe to the fun & giftable packaging that it comes with it!! Thank you, Ground Up & Carissa for constantly believing in me and giving me the opportunity to create/execute my crazy creative visions! Check out this style exclusively at Kids Foot Locker!!
Ground Up is thrilled to share our first-ever?Hello Kitty exclusive?sneaker collection, available now at Kids Foot Locker! This launch is something special as?Hello Kitty?celebrates an iconic upcoming anniversary, and we couldn't be more excited to bring this beloved character to life! Foot Locker
As back-to-school season kicks into gear, we’re proud to present the exclusive Hello Kitty sneaker, making its first-ever debut in a court style at Kids Foot Locker! With Hello Kitty's enduring popularity and cultural relevance, this launch is sure to resonate with fans who have a strong love for the iconic character. Foot Locker Explore the article below for more details about the style! https://lnkd.in/e6iBB35n
Ground Up is thrilled to share our first-ever?Hello Kitty exclusive?sneaker collection, available now at Kids Foot Locker! This launch is something special as?Hello Kitty?celebrates an iconic upcoming anniversary, and we couldn't be more excited to bring this beloved character to life! Foot Locker