Grit的封面图片
Grit

Grit

营销服务

We solve your content creation problems.

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关于我们

We help athletes, agencies, brands, coaches, NIL collectives, and teams create more content and create better content. We let you build the content creation subscription that works for you. Each subscription is made up of three different kinds of blocks: video editing, scriptwriting, and graphic design.

网站
www.gritservices.co
所属行业
营销服务
规模
2-10 人
总部
Everywhere
类型
合营企业
创立
2019
领域
Video Editing、Scriptwriting和Graphic Design

地点

Grit员工

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动态

  • Grit转发了

    查看Jake Miller的档案
    Jake Miller

    Increasing the impact of athletes' stories at Grit

    "Followers is a vanity metric." It definitely can be, but you never know who is going to see what you post. One of the folks in the graphic below got a brand deal with Allstate that started with a video we created together. Another with Wilson. Another got enough pre-order interest to feel comfortable starting their own business. Expanding their reach makes all those opportunities more likely to happen. That's why increasing followers matters. #sportsmarketing #contentcreation #athletecreators

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  • 查看Grit的组织主页
    Grit

    339 位关注者

    Not where we want to be but confident we'll get there ??

    查看Jake Miller的档案
    Jake Miller

    Increasing the impact of athletes' stories at Grit

    My sports marketing business doesn't make $1 billion a year. We don't even make $1 million a year. So should we call it a day? Pivot? I ask myself that a lot, honestly. So, here are the 3 reasons why I believe Grit is going to be successful if we keep pushing. Reason 1:? Athletes' stories move people The graph here is from 2019, but more recent numbers from 2022 are below here as well. Student-Athletes' Engagement Rate vs. Other Influencers - 2X more on IG - 5X more on TikTok - 12X more on Twitter Reason 2: Moving people impacts the bottom line These engagement rates aren't fluff to fill out a deck. I've seen athletes' high engagement rates turn into... - 1,000+ app downloads - $100,000+ worth of event tickets purchased - Full-time jobs at big media networks Reason 3: Athletes' stories are hard to tell. Sports fans are p?r?o?u?d?l?y? ?p?s?y?c?h?o?t?i?c?,? ?d?e?l?u?s?i?o?n?a?l?,? ?a?n?d? ?e?r?r?a?t?i?c? passionate. Details matter: the lines can be thin between trending and overdone, vintage and out of touch, authentic and corny. Everyone at Grit is also i???r???r???a???t???i???o???n???a???l???l?y? ?o?b?s?e?s?s?e?d? ?w?i?t?h? ???m???o???c???k??? ???d???r???a???f???t???s??? a sports fan. We know the lines. Our work is published and reviewed by other fans multiple times a day. We obsess over telling stories well. And because telling them well with athletes moves the bottom line more effectively than the average influencer campaign, I like our odds of hitting $1 million ARR someday. Just got to keep pushing...

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