Griffin Gaming Partners

What happens when Peter Y. Levin, our Co-Founder and Managing Director, sits down with Deconstructor of Fun? ??? A conversation you won’t want to miss. As one of the OGs of IP in transmedia, Peter’s been blending gaming, media, and entertainment long before it was a trend. If you’re ready for unfiltered insights, untold stories, and a look at what’s next for the industry, tune in. ?? https://lnkd.in/gtesHJMq

#FII8: Where visionaries don't just predict the future — they create it. ?? Sitting down with Mark Pougatch, our Co-Founder and Managing Director, Peter Y. Levin, unlocked a world where gaming isn't merely play — it's a global powerhouse connecting 3.4 billion people, on track to engage nearly 5 billion within a decade. Peter took us on a journey through gaming’s boundless potential, from its ability to cross borders and amplify diverse voices to its pivotal role at the intersection of media, technology, and human connection. He unveiled the industry's next big frontiers: explosive growth in the Middle East and Africa, the rise of female gamers, and the synergies between gaming, media, and sports. With an eye on the future, he emphasized AI’s transformative potential and the need for smart, strategic investments beyond technological hype cycles. ??? Watch the full conversation and see how gaming is rewriting the rules of global entertainment and technology: https://lnkd.in/g8t9snut Massive thanks to FII Institute for bringing this visionary dialogue to life. See you next year! ??

We’re excited to announce our latest investment: €17M in BIT ODD, a groundbreaking Finnish gaming studio on a mission to bring creativity and magic back to mobile gaming. ?? In today’s world, where data and finance-driven strategies dominate game design, BIT ODD is charting a different course. Under the leadership of Lasse Louhento, they’re focusing on creating games that stir the soul and rekindle the sense of wonder we all felt when we first fell in love with gaming. It’s about more than metrics and market analysis — it’s about crafting experiences that linger in our minds and bring joy long after the screen fades to black. We invested in BIT ODD because we share their belief that gaming should be about connection, passion, and emotional resonance. Their dedication to innovation and their commitment to building games with heart is exactly what the industry needs. We’re proud to back Lasse and his team as they tear up the rulebook and redefine what it means to make truly immersive, meaningful games. Check out how they’re breaking the mold and why we believe this is just the beginning of something extraordinary: Wall Street?Journal: https://lnkd.in/gHCUnsuy GamesBeat: https://lnkd.in/g_znnxU8

We’re excited to announce our latest investment: €17M in BIT ODD, a groundbreaking Finnish gaming studio on a mission to bring creativity and magic back to mobile gaming. ?? In today’s world, where data and finance-driven strategies dominate game design, BIT ODD is charting a different course. Under the leadership of Lasse Louhento, they’re focusing on creating games that stir the soul and rekindle the sense of wonder we all felt when we first fell in love with gaming. It’s about more than metrics and market analysis — it’s about crafting experiences that linger in our minds and bring joy long after the screen fades to black. We invested in BIT ODD because we share their belief that gaming should be about connection, passion, and emotional resonance. Their dedication to innovation and their commitment to building games with heart is exactly what the industry needs. We’re proud to back Lasse and his team as they tear up the rulebook and redefine what it means to make truly immersive, meaningful games. Check out how they’re breaking the mold and why we believe this is just the beginning of something extraordinary: Wall Street?Journal: https://lnkd.in/gHCUnsuy GamesBeat: https://lnkd.in/g_znnxU8

?? Curious about the future of UGC and how transmedia storytelling is shaping the gaming world? The latest Naavik Gaming Podcast dives deep into these transformative trends with Shahar Sorek, CMO of our portfolio company, Overwolf, and our Co-Founder and Managing Director, Nicholas Tuosto. ? Shahar shares the impact of UGC on the #gaming industry, from how beloved IPs are collaborating with creators to the exciting role of AI in democratizing content creation. Whether you're a game publisher or a brand exploring UGC strategies, this episode is packed with insights and best practices for unlocking new opportunities. Thank you for having us, Aaron Bush! ? ?? Check it out: https://bit.ly/4ev5aNz

This past week, our Co-Founder and Managing Director, Peter Y. Levin, made waves at Google Move in Abu Dhabi, sharing the stage with Luis de la Cámara in a fire-fueled conversation about the power and future of gaming IPs. Hosted by the brilliant Antti J?rvinen, this was more than a fireside chat — it was a masterclass in what’s next for our industry. The conversation covered building IP in gaming, exploring the intersection of innovation and creative storytelling in an ever-evolving industry. It was a privilege to share insights and experiences among so many visionary minds and industry leaders. Huge appreciation to the Google Move team — Svetlana Glinkina, Varvara Belova, and Seval I??k — for creating a truly memorable event that inspired thoughtful discussions and meaningful connections. Abu Dhabi, you’ve set the bar high! Can’t wait for what comes next.

Google Move in Abu Dhabi was definitely a highlight of the year. What made the event great: ??Phenomenal speakers from the great and powerful Peter Y. Levin to always insightful Chris Petrovic. ??Access to unique data on consumer behavior from (Tobias Knoke) and what we can expect from Play in the near future (Aurash Mahbod). ????And of course the side events filled with extra charming guests such as Arseny Lebedev, Asbjoern Malte Soendergaard and Luis de la Cámara. ?? Massive thanks to Svetlana Glinkina, Varvara Belova and Seval I??k for inviting me to the event. Can’t wait to come back to UAE ????.

Friday fare to end the week on a high: Massive shoutout to our own Emily Wang (aka emilie) for rising to the styling challenge in BELLEMINT, where she's been crowned Muus of the Day. #BELLEMINT, the latest must-play from Muus Collective, lets players compete to style, while assembling their dream closets in-game and IRL. Follow emilie’s latest looks in-game, check them out below, and shop her style on REVOLVE to score 20% off when you hit Level 6. ?? Follow emilie: https://bit.ly/3CwoMDG ?? Download the game: https://bit.ly/3CtFbsA

Congratulations to AppLovin on a groundbreaking quarter. ?? AppLovin was an early Griffin investment, shares of which we distributed to our Limited Partners. AppLovin’s market capitalization increased by $27.3bn TODAY after posting its Q3 2024 earnings yesterday, with growth driven by improvements to its AI-powered AXON advertising engine. ? AppLovin is producing outstanding results for digital marketers and Mobile game publishers alike. Its proprietary AI-driven technology has the potential to catalyze accelerated growth in the Mobile Gaming market. See AppLovin’s shareholder letter for more details ??

?? Hot off the press: our October newsletter just dropped. Dive into last month's heavy hitters, including unfiltered insights from Peter Y. Levin on the Deconstructor of Fun podcast to major moves from Discord, Wave, Muus Collective, Aptos Labs, Theorycraft Games, modl.ai, Tactile Games, and Supersocial Inc. And for those of you looking for your next adventure — these game changers are #hiring. Check out the full newsletter. It’s worth the read. ??