Want your #hospital to appear in Google's AI Overviews? New research shows these snippets favor high-ranking organic content with 6-10 links. Boost visibility by creating topic clusters, answering questions with authority and focusing on consumer intent: https://bit.ly/42mQayz
Greystone.Net
营销服务
Atlanta,GA 440 位关注者
We provide advisory services, education and web and digital solutions for hospital-based healthcare marketers nationwide
关于我们
Greystone.Net offers web, internet and digital-related education, strategic advisory and solutions for healthcare organizations nationwide. With over 24 years in business, we've helped hundreds of hospitals and health systems of all kinds plan and implement effective websites, portals, intranets and digital strategies. Our services include: Innovative Strategy: - Website and intranet assessments - Strategic planning for public facing websites, intranets and portals - Social media planning - Vendor agnostic vendor selection services for technologies like content management systems, customer relationship management system, call center software, etc. - Call center assessments and strategy development - Access center assessments and strategy services - Digital healthcare marketing services including content development, digital marketing, etc. Integrated Solutions: - Technology selection assistance for content management systems, design firms, health content, call centers, CRM, etc. - gSight, a Voice of the Digital Customer service, which includes an online experience survey and analytics - Greystone Engage, a web analytics platform and online community Insightful Education: - An annual Healthcare Internet Conference (HCIC) - more information at www.hcic.net - Annual Client Conference called Let's Talk - Backstage Pass, a Webinar Series - HCIC Rewind, audio recordings from the most recent HCIC
- 网站
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http://www.Greystone.Net
Greystone.Net的外部链接
- 所属行业
- 营销服务
- 规模
- 11-50 人
- 总部
- Atlanta,GA
- 类型
- 私人持股
- 创立
- 1996
- 领域
- healthcare websites、call center consulting、intranets、Website assessments、Web planning、Web Analytics、Healthcare Internet Conference、Mobile Technology、Collaboration Portal、Technology Selection、Web usability testing、Online experience survey、Vendor selection 和Voice of Customer Research
地点
Greystone.Net员工
动态
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We're looking forward to connecting with friends and colleagues at the Forum for Healthcare Strategists in Orlando! See you soon, #HMPS25!
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In our newest podcast episode, Laura Lee Jones of LionShare, Inc. chats with Chris Boyer about how #healthcare systems can use first-party data to drive consumer engagement, refine marketing strategies and deliver personalized experiences. Thanks to Bowstring Studios and touch point media for partnering with us on this podcast. https://lnkd.in/e96yK-yr
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Martha van Berkel from Schema App tells us why she loves exhibiting at #HCIC25.
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Struggling with email performance? Try this "crawl, walk, run" approach: 🐢 Start with strategic website popups 🚶♀️ Add SMS (98% open rates!) 🏃♂️ Expand to targeted social channels https://bit.ly/3FN6csT
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In a recent webinar, Michael Schneider, Keir Bradshaw and Priyama Barua (both from MERGE) shared results from a recent marketing maturity survey. Quick takeaway: Organizations recognized the importance of metrics, but struggled to work with other departments to tell a compelling story with their data internally. “That’s the Holy Grail — the ability to take the data and demonstrate what you’re doing from a marketing and digital perspective,” Schneider says. “You want to show how your efforts are helping achieve your organization’s business goals." Read the full webinar recap (by Jessica Levco):
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Showcase your healthcare company’s services and products at #HCIC25 in Las Vegas! This is your best chance to meet more than 800+ #healthcare leaders and decision-makers at our Exhibit Hall and networking events. Don't miss out!
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Want to hear about the latest tips and trends in #healthcare personalization? Tune into this podcast with Val Lopez of Baptist Health and podcast host, Chris Boyer. Thanks to our friends at touch point media and Bowstring Studios for partnering with us on this podcast series.
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Let's give a warm welcome to Ben Dillon, co-chair of HIHOF. This is a recognition program for individuals and organizations that contribute significantly to the #healthcare digital marketing field. He'll lead the program with Ahava Leibtag. “HIHOF creates this historical record of the innovators and milestones that shaped our field," Dillon says. "Being able to help preserve that legacy while spotlighting today’s leaders is what makes this role so meaningful to me.” Read more (story by Jessica Levco):
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#Healthcare podcast #marketers, take note of these statistics: YouTube leads with 31% of weekly listeners, outpacing Spotify and Apple. Interesting: video podcasts are preferred by 42% of U.S. adults: https://bit.ly/4k8QBnb