Wallabi

Our co-founder, Jonathan Hansing, shows how Wallabi's new "Favorites" feature helps marketing and revenue teams change the way they use dashboards. ??

Our next round of product and marketing updates, served piping hot from the Wallabi team! ???? ?? Smarter and more trustworthy queries ?? For every insight, Wallabi slices and dices your data with SQL-like queries to find different patterns, trends, and anomalies. We've dramatically improved the accuracy of the queries and calculations Wallabi generates with our new SQL critic. Wallabi will now evaluate each query and correct errors before presenting results to you. AI can make mistakes, so be sure to click into the insight details, check Wallabi's work, and refine the analysis as appropriate. ?? Browser notifications ?? When Wallabi extracts data from HubSpot or Google Analytics, we often run into rate limits in the source system - which means it can take a while. Wallabi will now alert you when new insights are ready, so you don't have to wonder when you can start using a new connector. Be sure to enable Chrome browser notifications in your?Mac?or?Windows?settings. ?? A new website! ?? Even though this isn't a product update, we're proud that our website now lives up to the rockstar marketing and revenue teams we're building Wallabi for. (Yes, we do accept feedback from all the landing page and SEO experts out there ??) ----------------------------- Our next set of work focuses on?dynamic data modeling?- allowing Wallabi to run complex analyses over all your HubSpot objects and properties, even those with complicated relationships.?We're also building our connector roadmap - right now, a big CRM that rhymes with "Railsforce" is at the top of our list, but we're also considering others: Zendesk, Heap, PostHog, NetSuite, etc. Let us know!

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If you're a marketer, you don't want to miss the latest episode of the Ops Cast podcast to hear our co-founder, Jonathan Hansing, explain why it can be dangerous to be a #datadriven marketer.?? Why is it that you don't get the outcome you were looking for even though you based your decision on data? Can you recognize if you applied the wrong strategy to the wrong domain? Can your business afford slow decision-making because you're waiting for that elusive goal of "clean data"? Listen to these perspectives and more. Full episode below ????

Friends of Wallabi - we've got some product updates for you. We're hitting the ground running (or hopping?) with some hefty features for our early adopters. Without further ado: ?? Google Analytics and Hubspot connectors ?? No more exporting and uploading data sets. Wallabi can securely connect to and keep your data up-to-date with your SaaS applications. Keep in mind that the initial data load can take anywhere from a few minutes to several hours while Wallabi extracts, wrangles, and models your data. Our connector suite will be growing quickly, so let us know your preferences for additional integrations—ad platforms, CRMs, customer service tools, etc. ?? A revamped reasoning engine ?? Data is complicated, and even the most intelligent AI can make mistakes. Sometimes, you need to guide and refine Wallabi's analysis to fit your business' context or to find the exact story you're looking for. Click on any question from the feed to review and change Wallabi's analytical assumptions or the steps it executed. When you edit, add, or delete context or steps, Wallabi will re-run the analysis to account for your new instructions. But if you still want a plain-old conversation, you can ask follow-up questions in the thread, too. ?? Favorite questions ?? Like the data intern you wish you had - Wallabi can remember the questions you want it to watch, and it will generate insights on a weekly basis to answer them. This lets you stay up-to-date on those recurring questions you get asked weekly at the ops review or 1:1. -------------------------- We're working fast to bring you new features every two weeks. Over time, we will expand these systems to connect to any data source you care about, run any marketing or revenue analysis you need, and identify all anomalies, patterns, or trends that could impact your revenue engine - without you having to lift a finger. If you have questions or input on our roadmap, don't be shy!

Our co-founder, Jonathan Hansing, recently joined the Ops Cast podcast for a fascinating conversation covering topics every #marketing and #revenue team should be thinking of. ?? In this podcast, Jonathan talks about the risks of being a #datadriven marketer and the data challenges these teams face. The conversation dives into the Cynefin framework and how can it help marketers distinguish between complicated and complex problems to drive better results. In addition, listen to what AI means for the future of marketing and data analytics, and how Wallabi was designed to help marketing and revenue teams navigate this evolving landscape. ?? Thank you to Michael Hartmann, Mike Rizzo, and the Marketing Ops Community for the opportunity to join the podcast!

Thank you Amplomedia for sharing our team's story ????. There's no single recipe for building a business, but surrounding yourself with talented individuals certainly helps. Props and thanks to the Wallabi team and our advisors! ??

?? The blank page syndrome is killing your marketing strategy. ?? I was talking with Mike Cubberly yesterday, and what he said about Wallabi stuck out to me: "I love that Wallabi is proactive." This is such a simple statement, but it means a lot. If you've ever hit that barrier when you open up a blank document and get stuck on the first word - whether it's designing content for a new ad campaign, writing your FY2025 marketing strategy, or generating copy for your website - then you know the blank syndrome. Now imagine that x10 when it comes to data and analytics. Your boss asks you to identify the campaigns that drive the highest quality leads or the ones that actually convert to revenue - what do you do? Open up a new report, get hit with a wall of data fields, and you're immediately stuck with the blank page syndrome. That means you are missing strategic opportunities that you should be catching if only your analytics tool were more proactive. We have intentionally designed Wallabi to combat the blank page syndrome. Wallabi always goes first. It anticipates the questions that marketers and ops pros need to answer. It's working on your behalf, even when you don't have it open in front of you. If you want a tool that doesn't do anything unless you put in the work, there are plenty out there. But if you need a tool that works as hard as you do, then you might be interested in what're building. P.S. We released our Hubspot and Google Analytics connectors this week. We can get you going in 15 minutes if you're interested. ??

Thanks for the shoutout, Mike Cubberly ????. There are tremendous productivity gains in using AI to learn more about your customers and anticipate what they need ??.

Business intelligence tools are designed to answer questions for data analysts, not for everyone else. In this clip, Pedro Arellano explains to Alicia Shapiro at AiNews.com - Company Page how Wallabi helps business people get the answers they can't get from traditional BI products. ?? ?? Watch the full interview: https://lnkd.in/giKq_hH8.