Goodkind Co, a Certified B-Corp

?? Why Stick Formulations Are Winning With Consumers ?? Stick formulations are revolutionizing the way we use and experience personal care products. Here are a few reasons why consumers are loving them: Convenience and Portability: Stick formulations are compact and easy to carry, making them perfect for on-the-go use. Whether traveling, at the gym, or simply needing a quick touch-up, these products fit seamlessly into lifestyle moments. Mess-Free Application: Say goodbye to spills and leaks! Stick formulations offer a mess-free experience, ensuring that products stay where they belong – on your skin, not your clothes or bag. Precise Targeting (Potency): With stick formulations, you can apply products exactly where you need them. This precision is especially useful for skincare, where targeted treatment makes a big difference. Long-Lasting and Durable: Stick formulations tend to last longer than their liquid counterparts. They are less prone to drying out and maintain their efficacy over time. Eco-Friendly Packaging: Many stick formulations come in eco-friendly packaging, reducing the environmental impact. Brands are increasingly adopting sustainable materials, making stick products a greener choice. Versatility: From deodorants and sunscreens to makeup and skincare treatments, stick formulations cover a wide range of products. Their versatility makes them a staple in any beauty routine. Stick formulations are not just a trend; they're a smart, practical choice for modern consumers looking for convenience, precision, and sustainability. Does your brand have a stick product yet? Are you curious to learn more? We would love to share our innovative stick formulas with you. Email us at [email protected] ??? #SustainableBeauty #EcoFriendly #StickFormulations #BeautyInnovation

We are looking forward to what is sure to be another memorable Beauty Matter Future50 event! Congratulations to all 50 brands being recognized this year for defining the beauty landscape of today and tomorrow! A very special shout-out to our Brand Partners who made the list . It’s our privilege to partner with you and we celebrate you for this incredible honor! Well deserved! We look forward to congratulating you in person in New York on April 3rd. Give us a shout at [email protected] if you will be there too. We would love to connect.

?? 2025 Beauty Industry Trends: Contract Manufacturing at the Forefront?? As we near the end of Q1, we wanted to take a moment to revisit some of the ongoing trends we see for the rest 2025. This year continues to bring dynamic trends and opportunities for beauty brands and contract manufacturers. Here are a few trends we're watching: 1?? Climate-Adaptive Formulations With consumers increasingly conscious of environmental challenges, brands are prioritizing formulations that respond to climate variability, such as products that protect against extreme weather changes. (Source: Beauty Independent) 2?? Next-Level Sustainability The emphasis on eco-friendly packaging, up-cycled ingredients, and waterless beauty continues to grow, driven by regulatory changes and consumer demand. (Source: Cosmetics Business) 3?? Longevity and Wellness Skincare brands blend beauty with health, focusing on products promoting long-term vitality and cellular health into the industry's broader wellness trend. (Source: Mintel) 4?? Hyper-Personalized Beauty AI-driven technology is enabling bespoke formulations and experiences, offering consumers tailored solutions for their unique needs. (Source: Business of Fashion) 5?? Prestige Redefined High-end beauty is shifting towards immersive experiences, emphasizing exclusivity and uniqueness, appealing to discerning consumers seeking more than just products. (Source: Cosmetics Business) For more insights, check out these articles: - Beauty Independent: Trends to Define Beauty in 2025 - Mintel: 2025 Beauty and Wellness Forecast - CEW: Key Trends for 2025 - Business of Fashion: State of the Beauty Industry 2025 Goodkind Co supports our partners in staying ahead of these trends with innovative and sustainable contract manufacturing solutions. Want to learn more? Email us at ?? [email protected] Let's create the future of beauty together! Which of these trends resonates most with your brand's vision? Let's discuss in the comments! #BeautyTrends #2025Outlook #ContractManufacturing #Sustainability #Innovation

More Than Just a Supplier – We’re Part of Your Team! We go beyond the role of a traditional supplier. We consider ourselves an extension of your team. That helping hand committed to supporting you every step of the way. Whether it’s: ?? Conducting white space analysis ?? Providing competitive insights ?? Assisting with forecasting, or ?? Helping with business planning We’re here to make your life easier. Our 360° approach ensures that you have the resources and expertise you need to succeed. Want to learn more? Let’s collaborate and elevate your business together! Reach out to [email protected]. #Teamwork #BusinessGrowth #CustomerSupport #Partnership #Innovation

Congratulations David Olsen, Rose-Marie Swift and the entire team at RMS! It's a privilege to be your partner and we're honored to have played our part in bringing your inspiring product vision to life.

?? Listening, Learning, and Growing Together ?? We believe that strong partnerships are built on open communication and continuous improvement. That’s why, twice a year, we conduct a comprehensive partnership survey with our brand partners. This invaluable tool allows us to gather honest feedback on what’s working well and where we can make improvements. By actively listening to our partners' insights, we ensure that we are always aligned with their needs and expectations. This collaborative approach not only enhances our processes but also drives greater client satisfaction and mutual success. We’re committed to evolving with our partners, and these surveys are a key part of that journey. Here’s to continuous growth and stronger partnerships!

?? Listening, Learning, and Growing Together ?? We believe that strong partnerships are built on open communication and continuous improvement. That’s why, twice a year, we conduct a comprehensive partnership survey with our brand partners. This invaluable tool allows us to gather honest feedback on what’s working well and where we can make improvements. By actively listening to our partners' insights, we ensure that we are always aligned with their needs and expectations. This collaborative approach not only enhances our processes but also drives greater client satisfaction and mutual success. We’re committed to evolving with our partners, and these surveys are a key part of that journey. Here’s to continuous growth and stronger partnerships!

Excited to get back with this great group. Please give a shout to [email protected] to get together in LA!

We look forward to attending what should be a great event! Please drop us a line at [email protected] if you'll be there too. We'll have a lot of interesting new innovative product concepts to share!

?? Setting the Standard in Client Service and Quality ?? Goodkind Co. is proud to share that we consistently achieve a Net Promoter Score (NPS) in the high 70s! An NPS of 70 or higher is considered outstanding and rare, so this accomplishment is worth celebrating! This score reflects our unwavering dedication to client service and commitment to maintaining the highest standards in good manufacturing practices. We believe that exceptional service and quality products go hand in hand—and our NPS confirms that our brand partners agree. So, we thank our incredible team and loyal brand partners for making this achievement possible. Together, we are setting new benchmarks in the industry! ?? Join us, reach out at [email protected] #GoodkindCo #NPS #ClientService #ManufacturingExcellence #CustomerLoyalty