Gong

CELEBRATE '24 IS HERE The No. 1 event for revenue leaders is back—bigger, better, and fully virtual on November 22nd. Learn from top minds at Amazon, Reddit, Inc., and Workday about harnessing AI to drive growth and innovation across GTM functions. You’ll walk away with: ? Actionable insights ? Proven strategies ? Game-changing tactics Grab your virtual spot here: https://lnkd.in/gm3HTrQ5

STOP SELLING WITH SLIDES On discovery calls. Before you slam your laptop (or me) – hang tight. We analyzed 803,402 sales meetings and found a negative correlation between the use of slides in discovery meetings and the likelihood of earning a follow-up call. Now, we’re not suggesting you evict slides from your sales process. But it’s bad for discovery specifically. Here’s why: When you share slides, you move from a conversation to a presentation. Presentations are about delivered information, but successful discovery calls are about exchanging information. In other words, your buyer wants to be heard. Next time, ditch the slides and instead have a conversation to drive bigger impact. Have you had a similar experience with or without slides on discovery calls? Let us know in the comments below.

GONG ?? LOGICMONITOR Increased productivity. Elevated customer experience. Supercharged net revenue retention. Boom. See LogicMonitor’s full story here: https://lnkd.in/g-Qc9ns8

DRIVES REAL ROI… CHECK! ??? GTM leaders are bombarded with AI labels and buzzwords, making it hard to actually identify what capabilities they need from an AI solution to drive real value for their org, like: - The right data sources - Automations - Customization …and more. Get the full AI evaluation criteria in this checklist so you can select and adopt technology that delivers real, measurable results. Grab your copy here: https://lnkd.in/gF9JmCds

TEST. EVERYTHING. Here’s what we mean: At Miro, experimentation isn’t just for products—it’s embedded in their go-to-market strategy. On Reveal: The Revenue Intelligence Podcast, Miro’s Adam Carr explains how they apply an experimentation framework to everything from sales plays to messaging and technology. By constantly running tests and iterating, they stay ahead of the curve and disrupt themselves before anyone else can. Learn how this approach keeps their team agile and ready for what’s next. Listen to the full episode - out now! Available at https://lnkd.in/gtj7Y5Uf or wherever you get your podcasts.?

SOLIDIFY YOUR REVENUE AI STRATEGY Your team is already using AI. But is your organization ready? Uncover the latest insights from Gong’s latest research report, The State of Sales Productivity 2024: https://lnkd.in/gbssne9u

YOUR SALES SECRET WEAPON Team selling. Here’s why: 1. It builds trust: When a rep invests time in a deal, it shows they care about more than a fast sale. They care about the customer relationship and solving pain points. 2. Experts build credibility: You know your offering inside out. But your product managers? They’re experts. There’s no one more credible when it comes to technical questions, so bring them in. 3. Investing gives you a competitive edge: Not every sales org invests the resources (time and experts) you put in. Use team selling to set yourself apart and build deeper connections with your customers. So if you’re selling alone, you’re leaving money on the table. It’s time to bring in the team. Drop a comment about a time you used team selling.

BEST COLD CALL OPENER “How’ve you been?” We were surprised too (at first). It works because it’s a pattern interrupt. It breaks the normal cold call examples we’re taught to expect. Like the standard (and dreaded) question: “Can I have a minute of your time?” Instead of defaulting to “not interested,” they’ll hang on to your call just a little longer. Gong Labs data proves it. Cold calls using this opening line are 6.6x more successful in getting a meeting booked. Try it on your next call.

GONG ?? LINKEDIN We’re thrilled to announce Kate Ahlering, VP Sales Solutions North America at LinkedIn, will be at Celebrate Virtual ‘24. Kate’s joining a panel of other brilliant leaders from Amazon and Workday, moderated by Gong’s VP of Enterprise Sales, Dana Feldman, to share best practices for operationalizing AI across GTM functions. You can expect: ? Actionable insights ? Game-changing tactics ? Real talk on driving revenue success with AI Get ready to celebrate (and level up your GTM strategy). Register for Celebrate Virtual ‘24 here: https://lnkd.in/gZgR_XhR

WORST PROSPECTING EMAIL SUBJECT LINES I’ll go first.? (Yes, these are REAL.) Standing out in prospects’ inboxes (for the right reasons) is a challenge in today’s hyper-competitive environment. That’s why we asked eight industry experts –? Daniel Disney, Jason Bay, Nick Cegelski, Alexine Mudawar, Lauren Bailey, David Dulany, Kyle Willis, and Laurie Page – for their advice, and included it in our latest sales engagement guide designed to help you: ? Get messaging to stick with prospects across industries? ? Streamline outreach workflows ? Personalize outreach quickly, at scale, with AI What are you waiting for? Grab your copy here: https://lnkd.in/gYQSc5fQ