GTM Partners

AI companies: In a sea of promises, can you prove your value? Buyers are savvy and they're not just asking what your AI can do – they want to know how it impacts their bottom line, and fast. Our ROI studies have uncovered some compelling results for AI companies: → Up to $2M in new revenue generated for their customers ?? → 1900% increase in annual revenue for some users ?? → 100+ hours saved per month for customers ? → 61% email open rates achieved for customers ? Yet many AI companies struggle to provide this level of insight. Here's why ROI matters more than ever for AI products: → It justifies investment in high-stakes budget talks → Cuts through the noise in a crowded market → Builds trust with skeptical decision-makers → Meets rising demand for faster time-to-value Imagine your sales and CS teams being equipped with this data and insight to have conversations with customers. Buyers want to see ROI sooner than ever before (in as soon as 30 days!) Can your product deliver? What challenges do you face in measuring and communicating your product's ROI? How are you addressing the pressure for quicker results? Share your thoughts below ?? #AI #ROI #B2BSales #GTM

?? Dueling Perspectives: The Great AI SDR Debate - A Game Changer or a Step Too Far? At our recent event, Matt Millen (Co-Founder and President of Regie.ai) cut through the noise with this powerful insight: "It's not a question of black and white... it's where can you smartly engage AI as a teammate to enhance what you're doing." Matt emphasizes the need to thoughtfully integrate AI into our workflows - inbound, outbound, ABM, and ABS - to support and enhance our struggling teams. Our take? ?? → AI isn't about replacing human creativity, it's about amplifying it. → Focus on quality over quantity - use AI to create meaningful interactions, not just more noise. → Reimagine your workflows with AI as a collaborative partner, not just a tool. The future of GTM isn't human OR AI - it's human AND AI working in harmony. Want more insights on this heated debate? Watch the full replay here: https://lnkd.in/gCDGHQrT Other panelists included Kyle Coleman Kelsey Ericks Carricato Michael Maximoff and Sangram Vajre. #AIinGTM #SalesAndMarketingAI #FutureOfWork #AISalesDebate

?? Plan Your 2025 GTM Strategy on One Slide In our latest GTMonday newsletter, read by 120k+ GTM operators and leaders, we share how to simplify your 2025 GTM strategy into a concise, integrated, and actionable format. Key takeaways: → Use our 8-question framework to align all GTM teams → Address product fit, market alignment, and investment priorities → Learn from HubSpot's success story Actionable tip: Answer these 3 questions to start your one-slide strategy: → Where can we grow the most? → Which products create the highest value? → What is our clear point of view? Want the full 8-question framework and more insights? Join 120,000+ GTM professionals and subscribe to our GTMonday newsletter for weekly strategies to reshape your GTM approach → https://lnkd.in/gTEKSveK #GoToMarket #B2BStrategy #GTMPlanning What's your biggest challenge in planning your 2025 GTM strategy? Share below!

We are coming to Austin next week and we are excited to see all of you there! The Registration Desk will be open at 1 PM. Make sure to check in at the Registration Desk. We have a jam-packed agenda waiting for you. Here are the Sessions you can look forward to: → Opening Note and Welcome Remarks by John Busby, CMO, Centerfield, and Sangram Vajre, Co-Founder and CEO, GTM Partners → 5 Mega Trends in the Future of GTM by Sangram Vajre → Building your Executive Strategy for 2025 on a Single Slide by Sangram Vajre After a quick break, GTM Tech Stacks by: → Angela Frackowiak, Sr. Director of Global Growth Operations - Armis → Eva Nyati, Sales and Data Automation, Own Company and Fireside Chat with Tim Radwanski, EVP Strategy, Convertiv We are really excited to see you all in Austin next week! If this agenda looks interesting and you aren't signed up for the event yet → https://lnkd.in/gV8kkHsH See you there on 16 October! Pavilion

?? GTM Leaders: Don't miss the Better Together Summit in New York on October 22nd at the InterContinental New York Times Square! Better Together is a groundbreaking initiative designed to help GTM leaders drive efficient growth through collaboration and innovation. This invitation-only event brings together CROs, CMOs, CEOs, CFOs, and VPs of Sales, Marketing, and Product to tackle critical business challenges and reshape GTM strategies. Here's a glimpse of the agenda… → Keynote on "5 Mega Trends Shaping the Future of GTM" by Sangram Vajre of GTM Partners → Workshop on building your GTM Operating System → Fireside chat with Melissa Socci from MSCI Inc. on Event-Led Growth → Panel discussions on buyer journey management and AI in GTM strategy → Interactive roundtables on key GTM challenges Featured speakers include: → Tim Elmore, CEO of Growing Leaders, Inc. → Edward Chiu, Co-CEO of Totango + Catalyst Software → Tom Keefe, Principal GTM Expert at Demandbase → Palmer Houchins, VP of Marketing at G2 → Tracy Eiler, CMO of OpenSesame → Jessica Fleisher, Director of Revenue Operations at Wix → Sam Levan, Co-Founder and CEO at MadKudu → Caitlin Wood, Senior Director, Scaled Customer Experience at Ironclad → Ryan O. Emge, Global Senior Manager, ABM at ServiceNow → Becca Rawson, Senior Director, Customer Success at Vidyard → Amy Osmond Cook, Ph.D., Co-Founder and CMO at Fullcast, The Go-to-Market Cloud. Don't miss this opportunity to connect with peers, gain actionable insights, and transform your GTM approach. Interested in attending? Apply for an invitation here → https://lnkd.in/gZJtQ2xW #BetterTogether #GoToMarket #B2BGrowth #GTMStrategy

"Math gets people fired. Strategy gets people hired." Intrigued? Click to read Sangram's full post and join the conversation: What's your take: math or strategy? #GTMStrategy #LeadershipInsights

Introducing the GTM Partners ROI Studies! ???? In today's B2B landscape, proving your value is essential. Our ROI studies deliver: → Quantifiable impact on customers' bottom lines → Accelerated sales cycles → Powerful, validated success stories for GTM teams We've uncovered some amazing results for our customers: → 4x more meetings booked (video platform) → $25M pipeline generated in one year (event solution) → 130% Net Revenue Retention (customer success platform) → 20% increase in sales productivity (sales intelligence tool) Challenges we solve: ? Standing out in a crowded market ? Shortening lengthy sales cycles ? Justifying premium pricing Empower your GTM teams: ?? Marketing: Create data-driven content that resonates ?? Sales: Overcome objections with proven results ?? Customer Success: Replicate top-performing outcomes' Want to learn more? Check out our GTMonday research note on our unique approach to ROI studies and how it's transforming B2B go-to-market strategies. (Link in comments) Ready to turn your customer success into your most powerful sales tool? Let's chat about how an ROI study can fuel your growth. #ROIStudies #B2BMarketing #SalesEnablement

Kyle Coleman, CMO at Copy.ai bringing us his take on AI SDRs… Worth a watch to get a better idea of the direction that’s being taken by products promising AI SDRs. Do you think it's wise to take away the human touch from the SDR process? Or are you a firm believer that AI must augment and support the process for humans... Tell us in the comments what your take on AI SDRs is. Catch the full panel here → https://lnkd.in/gCDGHQrT #AIinSales #SDRs #GTM #AI

7 Ways AI is Redefining Go-to-Market Success In our latest GTMonday newsletter, we dive deep into how AI is revolutionizing GTM strategies: → Lean companies powered by AI copilots → The transformation of traditional SDR teams → Shift from campaigns to AI-driven experiments → Integrated "Better Together" GTM stacks → Focus on effectiveness, not just efficiency → AI prompts as the new user interface → The death of 90% of old GTM playbooks AI isn't just a tool—it's driving a complete transformation of how we approach GTM. Want to stay ahead of the curve? Subscribe to our GTMonday newsletter for weekly insights that will reshape your GTM strategy. Read more of this edition here - https://lnkd.in/gw8it7Gv #AIinGTM #GoToMarket #B2BStrategy #GTM

We are returning to Austin on?16th October! And this time, there's a difference. The GTM Roadshow is a part of Pavilion's GTM 2024 event at the Fairmont Austin! The GTM Made Simple Roadshow is going to be on Day 3 of the GTM 2024 - 16th October 2024! We are really excited to be there and co-host the Roadshow with our amazing partner Centerfield. This is our second time in Austin this year and after the response in March, we just had to return to Austin. If you are going to be at Pavilion's event, register for the Roadshow to find out more about the 5 Mega Trends in GTM! Here's announcing our awesome speakers who are going to be sharing GTM insights and GTM Tech Stacks at Austin! → Angela Frackowiak, Sr. Director of Global Growth Operations, Armis → Eva Nyati, Director - Sales and Data Automation, Own Company → John Busby, CMO, Centerfield The GTM Roadshow is an invite-only event - register?here?to confirm your seats at the Roadshow - https://lnkd.in/gV8kkHsH See you there!