Go Nimbly

Look at this lil trio. Matthew Volm is a bud. And I've been wanting to be friends with Sara McNamara for a while. Let's call this step one. Pumped to chat trends in tech stacks. I'm gonna talk about a few things I'm seeing 1. Consolidation being a huge driver (and bringing down tech costs) while at the same time operators looking to build more in house. We're tired of shelfware. 2. Marketing taking back... well marketing. The boomerang of going from marketing owning nurtures to sales owning automated outreach, and the pendulum swings back. 3. Using AI (and sometimes folks it's just automation) to get GTM teams focused on creating more connection with the customer 4. A focus on data integrity and the push from execs to have cleaner data (which has always been the case, but now ther's a willingness to pay, which I think comes from a fear/knowledge of how AI needs good data to be useful) 5. And more from my smart co-penelists. Zapier webinar link in the comments.

Speaker submissions open… but only for minorities. DEI is alive and well at Go Nimbly. I already have fabulous men with time on stage. They’re fine and safe and represented. Promise. I’m looking for women and minorities who can take up space in a big stage. Who have experience and perspectives on creating GTM efficiency at scale. Think: - REAL and I mean REAL ways you are incorporating ai in GTM. Or even, what isn’t working. - A tactical look into data strategy - Managing self serve + sales led motions - Attribution accross the funnel - Automating your SDR program (to ai or not to ai) - getting the most out of your partner ecosystem and setting up partner ops. - best ways to increase carry copacity I am also considering hiring a coach AND we’ll do a dry run the day before. We want you to kill it. Would love to end the conference with a bang and strong female energy. I like girls. There. I said it. Submissions on our site, link in the… yeah yeah, you already know.

?? Looking for an awesome revops focuses event to attend in NYC this summer? ?? Okay technically it's late spring because summer doesn't start until June 21... ?? But on June 10th you should definitely be in attendance at House of Yes for #RevFest2025! When ?? Jen Igartua asked me to speak at this event I didn't hesitate to say yes and the collective vision for this event is everything... - Unfiltered, highly actionable content from practitioners who have actually done the work to drive more go-to-market efficiency and revenue impact - A focus on helping senior RevOps & GTM leaders learn from and connect with one another in a meaningful way I'll personally be looking to share my outlook for AI forward consensus building and efficiency gains from my perspective as a GTM Systems leader. Show up and bring that energy ?? It's gonna be a good one ??

Conferences can be hit or miss ??... High-level fluff. Keynote-salespitch-hybrids. Boring-more-of-the-same. Well, mark you calendars for June 10th! Something very different is coming to Brooklyn: RevFest 2025!! RevFest brings together the senior operators who actually move the needle -- CROs, VPs of Sales, Marketing, CS, and Directors of RevOps from leading companies like OpenAI, Snowflake, and Ironclad. With ?? Jen Igartua & Go Nimbly at the helm, you know this is going to be a fun (and value-dense) ride. She's curating an experience focused on what actually works in driving profitable growth and GTM efficiency. The venue? House of Yes in Brooklyn -- a space literally designed to spark creativity and real conversation. (No stuffy hotel ballrooms here!) T'was a no-brainer for Clay to sponsor an event like this -- ?????????????????? ???????????????????? ???????????????? ????????: ?? Craig Rosenberg (Scale Venture Partners) ?? Keith Jones ????♂? (OpenAI) ?? Travis Henry (Snowflake) ?? Lauren Silvers, Ph.D. (Ironclad) ?? And entertainment from comedians like Adam Conover of "Adam Ruins Everything"! Growth at all costs is out. Efficient & effective revenue is in. RevFest will deliver actionable strategies from the practitioners doing the real work. Applications are open now. See you in Brooklyn on June 10th! Register in comments! (Early bird supply is limited!)

We’ve booked our keynote speaker for RevFest 2025. Ahhhhh, I'm so excited! ???Adam Conover??? You know him from Adam Ruins Everything (but he won't ruin RevFest). You also know him from the G word (produced by Obama!!!) and his podcast Factually! In true Adam fashion, he'll kick us off with an overview of the tech industry &?AI. And if you've seen his shows, he goes deep into subjects, tells us all the hard truths, and always ends it by recommending action. He'll be coming?to us fresh off his Nihilism Pivot tour and I couldn't be more excited. Tickets on sale now. Link in comments because of LInkedIn algo. Are you coming???? It's been on my mood board for Go Nimbly for years to make this happen. Huge THANK YOU to our main sponsor Clay!

Looking for an Architect role? Here are some incredible companies in the market for Architecture talent: — Watershed — Anthropic — Harness — Zendesk — OpenAI — Twilio — Confluent — Atlassian — Salesloft — ZoomInfo — Cutover — Klaviyo — Paylocity ?? Know someone looking for a new opportunity? Tag them! ?? Hiring? Tag your company! #hiringnow?#jobalert?#recruiting?#tech?#networking?#saas?#revops?#architect?#gtm?#hiring?#operators?#jobpostings?#jobhunting?#openroles

Dropping in with a midweek list of companies hiring for RevOps and MOPs roles. Check 'em out: ? Revenue Operations — Rippling — Attentive — OpenAI — Anthropic ? Marketing Operations — Plaid — Confluent — Rippling — Anthropic — Zendesk — Twilio ???? Know someone looking for a new opportunity? Tag them below! ???? Hiring? Show off your company and any open roles! #hiring #openroles #revops #revenueoperations #marketingops #mops #nowhiring #gtm #SaaS

Hey! We're RANTING about every VP of Sales who's first order of business is.....NEW SALES STAGES!!!! Believe it or not, as Revenue Operators we want the same things you want. We want to increase carry capacity, onboard reps quickly, make the process intuitive, have accurate forecasts. But it's impossible for us to build anything if every discount, term, and product bundle changes with every contract. We need some consistency and we don't want to slow down deals either. And of course not all sales leaders hate process. Look at Everett Berry at Clay who won't even say "Sales" and calls it "GTM Engineer." I've worked with him, he gets it. Makes sense since it's a company full of builders. So, Cheers to deal data being consistent on all objects, and being able to pull a list of all active customers and their next renewal date! TABLE STAKES.

**(humble brag)** I think I might be among those who have built the most marketing attribution systems. My advice for getting started is always the same. I've been at it since 2011. If you're not tracking the core data points - no fancy dashboard or tool will help you. Start by implementing these 4 things: call out: focusing on salesforce architecture, but concepts same on any other CRM. ?? Lead Source & Detail - both original and most recent on all leads/contacts. ?? Ensure you've mapped lead source from lead to contact on conversion and onto opportunity at time of creation ?? Track campaign members (and statuses/responses) for all major campaign interactions ?? (speaking in salesforce language) track contact roles on all opportunities, that's how we can link campaign interactions to revenue Then.... address the cultural issue of teams needing to take "credit" for sourced deals. No amount of tools and reports we can implement for you that will fix that. AND, know that attribution reports are not more valuable than market knowledge and staying close to trends, your personna, the industry etc. No way to be ahead if you're obsessing with what's happened. Does anyone out there LOVE their marketing attribution methodology/tool/system? TELL ME, don't keep your secrets.

Wrapping up the week (and month) with a list of companies looking for Senior Sales Development talent. Check them out: — Plaid — Gong — Harness — Culture Amp —?Rippling — Huntress — Tines —?Podium — Responsive —?Paylocity Spread the word! ???? If you know someone looking for a new opportunity, tag them. ????If you're hiring, tag your company and mention the role. #hiringnow?#jobalert?#recruiting?#tech?#networking?#saas?#hiring?#jobpostings?#sales?#SalesDevelopment?#GTM