Global Gateway Advisors

Five years after COVID-19, C-suite events are thriving. However, they are undeniably different from pre-2020. The way we engage, network, and experience conferences has been reshaped by new technologies, changing executive expectations, and a growing demand for hybrid formats. In our latest newsletter, we’ll dive into the new principles defining the 2025 events and memberships landscape. We’ve also included upcoming media and global events to have on your radar. ?? Want to stay ahead of the curve? Subscribe to COMPASS for the latest insights and trends. ?? Does this resonate with you? We’d love to hear your thoughts in the comments below. #EventsStrategy #CSuite #Leadership #MediaTrends #InternationalStage

Last week, our team was on the ground in Salt Lake City supporting Qualtrics at its marquee customer event X4. Qualtrics launched new offerings including an agentic AI Experience Agents, and debuted of new research about the power of AI-powered experience improves to drive business value.?? ?? 80+ onsite media interviews with Qualtrics executives, experts, customers and more, 60+ articles + counting ??Qualtrics’ CEO Zig Serafin: "The best organizations in the world trust Qualtrics AI today to make every connection count, and Experience Agents represent a radical shift in what's possible from an Experience Management platform.” https://lnkd.in/e2j2HXpf ??Qualtrics’ Head of Product Management Customer Experience Manisha P.: "Automation shouldn’t make customers feel “optimized” with interchangeable experiences. People want personalization, and AI can help smaller companies close the gap with their larger counterparts." https://lnkd.in/eyjN8xdM ?? Qualtrics’ President of AI Gurdeep Pall: "Experience is our bread and butter. But you've got to ask yourself, if you really understand humans, what else can you do that is of higher business value? For example, can you do pricing design? Packaging design? Messaging design? Now you're getting into a very interesting space." https://lnkd.in/e_Rwje8f Huge congratulations to the Qualtrics team on an incredible event, we can’t wait for Seattle next year. #QualtricsX4 #Innovation #Success #Clientwork #XM

Our team celebrated Women’s History Month with a Yayoi Kusama inspired Paint & Sip class. The renowned Japanese artist is most famously known for? her “dots” approach across sculpture, installation, painting, performance and fashion. This time allowed us to reflect on the achievements of women past and present while embracing the power of community. Cheers to all of the trailblazers who inspire us, the colleagues who uplift us, and the collective impact women make every day! #WomensHistoryMonth #Leadership #GGALife

The media landscape is shifting–newsrooms are shrinking, journalists continue to face increasing pressures, and social platforms are reshaping influence. For communications leaders, outdated strategies no longer work. Our 2025 Copernicus Report provides key insights to navigate these changes and how to engage media effectively at every level.?Download the full report for deeper insights: https://lnkd.in/gqMirCJQ #MediaInsights #PRTrends #CommunicationStrategies

New research from Glassdoor reveals that employee confidence has dropped to its lowest level in nearly a decade. Mentions of layoffs have also reached their highest level since 2020. Daniel Zhao, Lead Economist at Glassdoor, noted that economic anxiety and concerns about job security, layoffs and its impacts on the workforce left behind are weighing on employees. Glassdoor’s research was featured in The Wall Street Journal, CNBC, Forbes, Fortune, Axios, and more this week.? Read more about the report from Courtenay Brown in Axios here: https://lnkd.in/gc5tKqbv #Glassdoor #EmployeeConfidence #Client

At SXSW, the Fast Company Grill was alive with conversations about innovation and the future. The "Fusing Art, Science, and AI: Standing Out in a Saturated Market" panel featured Canva, Sotheby's International Realty, Akamai Technologies and our client Indeed. Marketing experts are aligned: AI is more than just a tool; it’s an amplifier of creativity and a bridge to better work opportunities. Indeed’s Jennifer Warren described how AI is helping the company achieve its mission to help people get jobs. She highlighted that "50% of people aren’t sure what they want to do or where they want to be. AI-driven tools can help them explore new industries, discover new roles, and find the right path forward." Jennifer further described how AI will empower every worker to better match with jobs. “We believe tech innovation creates new jobs and different types of jobs, helping level the playing field and create more opportunity.” #SXSW #AI #Creativity #JobSeekers #Innovation #Client #FCGrill

In this issue of our COMPASS newsletter, we dive into what's truly on the minds of communications leaders. Last week, we hosted a Seattle salon dinner with a diverse group of corporate tech, nonprofit, and global policy communicators. Here are a few key takeaways: ?? Communications leaders are overwhelmed by nonstop issues and struggling to decide when and how to respond. ?? DEI remains in the spotlight. Leaders are treading carefully, balancing their organizations’ core values with the risks of potentially divisive language and public perception. ?? Internal comms are more critical than ever. Employees can spot inauthenticity a mile away, so companies are prioritizing internal messaging over public statements. ?? Want to stay ahead of the curve? Subscribe to COMPASS for the latest insights and trends. ?? Does this resonate with you? We’d love to hear your thoughts in the comments below. #StrategicCounsel #MediaTrends #HotTopics

Is employee dissatisfaction on the rise across companies and sectors? At HR Brew’s “The Talent Trifecta: Recruiting, Retaining, and Reimagining Your Workforce” event, Daniel Zhao from Glassdoor shared that it is. He noted that workers have been forced to sit tight instead of moving onto new jobs that offer better growth opportunities and pay. He goes in-depth on this trend of pent-up resentment in Glassdoor’s Worklife Trends Report. https://lnkd.in/gSP2EqUu Additionally, HR Brew’s Kristen Parisi led a thought-provoking conversation with Dr. Benjamin Granger from Qualtrics on employee engagement where he shared his do’s and don’ts of effective employee recognition summarized in three simple points:? 1?? Make it highly personalized 2?? Make it unexpected? 3?? Make it social What would you add to the list? #TalentManagement #EmployeeEngagement #Recruitment #Retention #Client

Thank you for the recognition at last night’s PRovoke Media Innovation #SABREAwards! Together with our longtime partner, National Center for APEC, we were honored to receive the Media Partnerships award for our work on the APEC CEO Summit USA 2023, focused on engaging the U.S. business community to create economic opportunity. A heartfelt thank you to Paul Holmes, the organizers, and the jurors for the recognition. And a special shoutout to our incredible team for their unwavering dedication to making the APEC CEO Summit a success year after year. #SABREawards #IN2SABRE

Our latest newsletter includes insights for strategic communicators working through new tariff policies and the ever-changing landscape surrounding Diversity, Equity and Inclusion. ?? Have a specific question or topic you'd like us to cover? A comment on something we've written? We welcome the conversation from all perspectives. Email us at [email protected]. ?? Subscribe to COMPASS and stay ahead of the curve with the latest insights and trends by clicking the link below. #StrategicCommunications #DEI #Tariffs #MediaTrends