Recharge

Wake up! Recharge just announced the TOMORROW BRAND CHALLENGE—and we’re putting nearly $1M on the line to show that subscriptions are the future of ecommerce ?? From now until December 31, 2024, Recharge brands can sign up for the Tomorrow Brand Challenge, which runs from January 1 through June 30, 2025. The mission? Scale your subscriber base like never before and keep them engaged to win the BIGGEST prize in ecommerce history! We’ll crown three winners, each taking home: ?? $100,000 in cold, hard cash ?? $50,000 to supercharge your next marketing initiative ?? A team retreat for the whole crew ??? Two VIP spots on Recharge’s 2025 brand trip—The Big Race in Monza, Italy?? The best part? This is just the beginning. Learn more and join the fun: https://bit.ly/4fWOQal #TMRWBrand

What do you think of when you imagine a loyalty program? Probably points, right? Points have been the go-to loyalty model for about as long as we can remember. But points are played out. They’re confusing and their value is a mystery. What’s 200 points worth? No one knows. That’s a bad experience, and we’re all about good experiences. That’s why Recharge Rewards is built on credits. They’re a beautifully simple, cash back-like alternative to points. They provide instant value, they build instant loyalty, and they just make sense. They’ve got all kinds of other benefits, too—they’re the perfect incentive to stop a cancellation or to turn a one-time purchase into a longtime subscription. Take a look at our blog to see how we’re using credits to make rewards more rewarding: https://bit.ly/3UUrg5v

We're thrilled to announce that Gainful, the trailblazer in personalized nutrition, has joined forces with Recharge to power their subscriptions! ?? Since 2017, Gainful has been at the forefront of delivering custom nutrition solutions, and now, with Recharge, they’re ready to take their subscription experience to new heights. We couldn’t be more excited to support Gainful in delivering even more personalized, seamless, and flexible experiences to deliver the products their customers rely on. It’s an honor to partner with a brand so committed to innovation and personalization. Here's to building even stronger routines and empowering healthier lives!

Lisa Eberly Mastela, MPH, RD, founder and CEO of Bumpin Blends, set out to make smoothies easy and nutritious—especially for women juggling busy routines. What started in her garage has now exploded into a thriving business, growing subscribers by an astonishing 654% in just their first year with Recharge. ?? Bumpin Blends took their already amazing product—superfood smoothie cubes designed to support everything from skin health to sleep—and leveled up their subscription model. By partnering with Recharge, they’ve given their subscribers the power to personalize their orders, manage delivery schedules, and try new flavors with ease. This upgrade boosted customer loyalty and helped reduce churn, while driving a 400% increase in revenue. We couldn’t be more proud to support such an innovative brand that’s changing the way we think about health routines. Cheers to Bumpin Blends for taking the Routine Economy to the next level! ?? Read more about Bumpin Blends subscription success story here: https://bit.ly/4eDtugh

Our Product team was hard at work in October, launching exciting updates and features to support our merchants through the holidays and beyond. Check out everything we launched ?? Grow ?? NEW Checkout Cross-sell ? NEW Post-purchase Cross-sell Retain ?? Immediate charge for Win Backs ??NEW (Early Adopter Program) Drip Campaigns in Win Backs ??A/B testing for Failed Payment notifications ??Failed Payment Recovery shows store credits “left behind” Analytics ?? Drilldowns in Analytics reporting Core Features ?? NEW (Early Adopter Program) Prepaid Enhancements ?? Recharge Checkout blocked Keep up to date by subscribing to our Changelog here ?? https://bit.ly/4fnR2aa

Boost your revenue beyond Black Friday with our new Grow tools! You can implement these tools in minutes (yes, we've timed it) and maximize every, single transaction this season.

Imagine it’s June 2025 and you’ve just won the Tomorrow Brand Challenge. ? ?? “Race” to Italy Two members of your team will make a pitstop in Monza, Italy for three days in the paddock with your favorite drivers and fellow industry leaders. ?? Cold hard cash Can’t guarantee it will be delivered in a briefcase, but $100,000 will be yours to do whatever you want with. No questions asked. ?? Your big marketing bet Cheeky billboards? IRL activation? A spectacular TV commercial? With $50,000, your wish is our command. ??? A killer team retreat Some QT with the folks that matter most—your team! Start building a vision board for an inspiring, relaxing company getaway funded by Recharge. No gimmicks, no gotchas, just your chance to win the biggest prize in ecommerce history.? ?? Join the Tomorrow Brand Challenge: bit.ly/4f32S96

?? Health is personal—and so is Apothékary?'s approach to wellness. From sleep aids to gut health solutions, their products are helping customers transform their routines. Mikey T. Krieger, Apothékary’s Director of Digital, shares how the brand has optimized their subscription experience and reached a game-changing milestone: processing over $10M through Recharge! ?? Here’s how they did it: ?? Utilized a custom storefront for a unique, personalized experience ?? Leveraged Recharge’s integration with Shopify Hydrogen for fast, flexible optimization ?? Automated workflows to save time and reduce manual work ?? Used data-driven insights to perfect their retention strategy and cut churn The results? A booming business with incredible customer retention and recurring revenue. Full case study here: https://bit.ly/4esOF4X? ??

New feature just dropped: dynamic announcements in the customer portal. Use these for anything you can dream up, including ? Rewards punch cards ? Now you can put Rewards milestones front and center in the portal and keep the excitement going. And our punch cards come with features you won’t find anywhere else: ?Target specific customer groups ?A/B test different approaches ?Customize look and feel to your heart’s content These things are seriously flexible. You can dynamically showcase program benefits based on rewards tier, or A/B test order streak punch cards against traditional punch cards to see what resonates with your subscribers. Try it out. Of course, punch cards might be our favorite way to use portal announcements, but they’re hardly the only way. Use them to promote special events like Black Friday/Cyber Monday, resurface benefits of your subscription program, or whatever else you can think of. Need some more inspo? ? Take a look at our blog post: https://bit.ly/3O20Jz4

How should you decide when to compete in your category and when to create an entirely new one? On the newest episode of?6sense’s Revenue Makers podcast, Recharge’s Jen Gray dives into category creation with?Adam Kaiser?and?Saima Rashid. Listen in here: https://okt.to/PbgAcj