AdLib: DSP Advertising Made Easy

Programmatic advertising is a goldmine for independent agencies... But only if you know how to use it right. Most agencies struggle because they rely too much on automation without strategy. Here’s how to master programmatic ads and get real results: ?? Define Clear Objectives – Align campaigns with brand awareness, lead generation, or conversions. A lack of direction leads to wasted budgets. ?? Segment Your Audience – Use data-driven insights to reach the right people at the right time. Precision is key. ?? Balance Automation & Strategy – AI optimizes bids, but human creativity drives impact. Use both wisely. ?? Optimize Relentlessly – Monitor performance and refine campaigns in real time. Small tweaks lead to big wins. The right approach can streamline workflows, boost ROI, and give independent agencies a competitive edge. What’s your biggest challenge with programmatic advertising? Let’s discuss. #programmaticadvertising #digitalmarketing #adtech #independentagencies #marketingtips

With AdLib DSP, creating high-performing ads has never been easier. No design team? No problem! Simply upload your landing page, logo, or image, and let AdLib's Magic Ads handle the rest. In just minutes, you’ll have professional ads designed to deliver results. It's that easy! ?? Create ads for Display, Native, and DOOH ?? No resizing hassle ?? All-inclusive pricing Start creating Magic Ads now and see the difference: https://heyor.ca/f6X6k5 #AdLibDSP #ProgrammaticMarketing #MagicAds #DigitalAdvertising #AdTech

Big News at AdLib! We are absolutely thrilled to welcome Will Batson as our new Head of Growth! With an impressive track record as Co-Founder and CRO of HudsonMX, Will played a pivotal role in securing $150M in investment, scaling the company to 300 employees, and managing $25B+ in media throughput. His ability to drive transformational growth in Adtech is undeniable. At AdLib, Will will focus on expanding our client base and refining strategies to help advertisers maximize programmatic results, streamline operations, and stay ahead in a rapidly evolving digital landscape. We’re excited about the future with Will on board as we continue to push the boundaries of programmatic advertising. Welcome to the team, Will! ??

AI is making campaigns smarter and more efficient every day: ?? AI as Your Butler: Automating repetitive tasks to save time and increase efficiency. ?? AI as Your Partner: Enhancing customer engagement and providing insights from social chatter to fine-tune campaigns. ?? AI as the Cyborg: Taking automation to the next level, leading AI-driven strategies and decisions. What’s truly exciting is AI’s ability to improve targeting, segmentation, and personalised ad delivery. Read on for more: https://heyor.ca/nEEY6R #AIDrivenMarketing #DigitalAdvertising #MarketingInnovation #Programmatic #AIInAdvertising #FutureOfMarketing #AdTech

??? Ready to amplify your brand’s message? AdLib makes it effortless to create engaging content that speaks directly to your audience. ?? Recognized for Easiest Setup, Easiest to Use, and Most Recommended, we’re here to streamline your marketing game. It’s time to be heard. Let’s get started! ?? https://getadlib.com/ #marketingmadeeasy #contentcreation #brandgrowth #adlib

Most marketers know that programmatic advertising can be a complex and time-consuming challenge. But what if you could streamline the process and get better results in less time? That’s exactly why we built AdLib DSP – a powerful, user-friendly programmatic marketing platform designed for efficiency and success. Whether you're a seasoned pro or new to the world of programmatic, AdLib makes it easy to manage your campaigns, optimize your reach, and achieve better results. ?? Why AdLib? ?? No complexity – Just intuitive, easy-to-use tools. ?? More time – Focus on what matters most, while we handle the heavy lifting. ?? Better results – Get smarter insights and improved ad performance. Ready to make programmatic marketing easier? Get started with AdLib DSP today: https://heyor.ca/jadVTj #ProgrammaticMarketing #AdTech #DigitalMarketing #AdLibDSP #EfficiencyInAdvertising #MarketingMadeEasy

Meta is officially testing ads on Threads. With over 300 million active users and 100 million daily active users, Threads is already a powerhouse in social media. And now, brands have the chance to reach these users with ads designed to be as engaging as organic content. Meta is also stepping up its creative game with Edits, a new tool aimed at giving creators more flexibility and freedom in video editing. Find out more: https://heyor.ca/XrWLGd #ThreadsAds #MetaUpdates #SocialMediaMarketing #CreativeTools #BrandGrowth

Imagine a marketing team that strategizes, collaborates, and executes tasks without missing a beat. Sounds like a dream, right? Well, with AI agents, it’s becoming reality! Unlike traditional automation, these agents are autonomous, thoughtful, and capable of managing complex, multi-step workflows with minimal human supervision. Think of them as supercharged team members who can handle everything from campaign tracking to audience strategy. ?? Why marketers need AI agents: https://heyor.ca/0CR4Ss #AIinMarketing #AIAgents #MarketingAutomation #DigitalTransformation #FutureOfMarketing

Advance Women?is proud to present?Advance Women: Together—an evening dedicated to celebrating women in #AdTech and #MarTech during Women's History Month! ??: March 18, 2025 ?: 5:00 – 7:00 PM ET ??: Twenty Three Grand @ ModernHaus SoHo Set beneath a state-of-the-art, retractable greenhouse,?Twenty Three Grand?provides the perfect setting for an evening of networking designed?for women at every level, in every corner of the industry, who are passionate about pushing boundaries, achieving meaningful growth, and amplifying their voices.?With guided networking prompts to help facilitate building new relationships,?our mission is to have you leave feeling?empowered?and with?actual meaningful connection. This event would not be possible without the unwavering support from companies in our industry who are as committed to advancing women as we are. This event is proudly sponsored by?StackAdapt, AdLib: DSP Advertising Made Easy,?PubMatic,?Seedtag,?OpenWeb,?Sabio, and AdTechGod ?? (more to be announced)! ??Space is limited—register here:?https://lnkd.in/gb4FT4Md ? Let's come together, amplify our voices, and create lasting change. ? - Hollis, Priti, & Sophia #AdvanceWomen #WomensHistoryMonth

Media buyers have been demanding more transparency in connected TV (CTV) ad purchases—but in 2025, the struggle continues. ?? The Issue: Networks like Paramount+ and NBCUniversal often bundle inventory across multiple apps (e.g., Paramount+ and Pluto TV) under “mystery deal IDs”, making it nearly impossible for advertisers to track where their impressions are going until the campaign is over. The Impact? Read on for more: https://heyor.ca/8DXfR8 #CTV #ProgrammaticBuying #DigitalAdvertising #MediaBuying