#Signet for Sale? We see how quickly things can change. One minute you are the hero and the next minute the one who missed the pulse on the market! One thing we know for sure that it is crucial to come from the Jewellery market in order to understand it! Jewellery has its own expertise and set of rules.. looking forward to reading how Thais new change plays out! #strategy #jewellery #diamonds #jewelleryconsumers https://lnkd.in/gHwxyh48
GEMEDGE
商务咨询服务
FINE JEWELLERY TREND INSIGHTS AND MARKET INTELLIGENCE SET TO FACET THE FUTURE OF JEWELLERY
关于我们
GEMEDGE STUDIO comprises a dynamic team – Birgit Rieder, Nancy Leach, Vivienne Becker, and Sarah Birklbauer in the service of brand excellence. Our mission is to delve beneath the surface, offering guidance and direction to companies as they evolve, challenge the status quo, and uplift the entire jewellery industry. We take great pride in our personal approach, deep passion, and love for the jewellery industry, which we channel into delivering exceptional services that range from branding & strategy, consumer segmentation, creative design and consumer insights, sustainability initiatives, customized trend research, event presentations, seminars and design competitions. Our goal is to create unforgettable experiences that captivate consumers and drive your business’ growth. We underline the understanding of historical and cultural influences as a source of inspiration for storytelling to include ethos & values, as well as how to effectively translate these and combine them with your brand DNA and turn them into meaningful strategies. We blend the skills, passion, and experience of each member to form a fast, flexible, and tailored approach that caters to your unique business needs.
- 网站
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www.gemedge-studio.com
GEMEDGE的外部链接
- 所属行业
- 商务咨询服务
- 规模
- 2-10 人
- 总部
- Hall i.T.
- 类型
- 私人持股
- 创立
- 2024
- 领域
- Fine Jewellery Trend Forecasting、Innovation、jewellery、Communications、Marketing、Gemstones、Strategy、Branding、Fine Jewelry、Jewelry Trend Forecasting、Jewellery Branding、Macro Trends、Design Trends、Jewelry Design和Jewellery Design
地点
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主要
获取路线
Innsbruckerstrasse 83
AT，Hall i.T.，6060
GEMEDGE员工
动态
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Marketing looks easy—but it’s one of the most complex professions out there. It’s not just about promotion; it’s about branding, positioning, storytelling, strategy, and so many other topics—all seamlessly woven together. The same applies to trend research. At Gemedge, we decode the shifts shaping the fine jewellery industry, helping brands stay ahead with strategic, data-driven insights. Our 2025+ Fine Jewellery Trend Report is designed to support your next big move. ?? Ready to turn insights into action? Link in comments! #MarketingStrategy #JewelryTrends #BrandPositioning #Gemedge #TrendResearch #JewelleryTrends
Marketing is the most difficult profession that looks “easy” Which is dangerous. Why? Because bad marketing can make great products fail. ?? Marketing is easy to have an opinion on ? But difficult to execute the details well Marketing sits at the intersection of art, science, and emotion. Marketers spend years studying: Conversion Rate Optimization Value Proposition Design Positioning & Messaging Persona Development Behavioral Analytics Demand Generation Campaign Strategy Creative Direction Journey Mapping Content Strategy User Psychology Visual Systems Copywriting Storytelling Branding ??That’s why it looks “easy” The same way you wouldn’t tell an engineer how to build a car ** Let marketers do their thing ** ?? P.S. Tag a marketer who makes it look easy! -- Follow Authority for more marketing content Agree? ?? Repost to share!
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?? Jewellery is more than an accessory - it’s joy for the soul. A piece of jewellery has the power to bring an effortless smile, evoke emotions, and create lasting memories. This deep emotional connection is a red thread woven into every jewellery trend we analyze in the GEMEDGE 2025+ Fine Jewellery Trend Report. Understanding how jewellery resonates with consumers is key to creating pieces that inspire, delight, and sell. ? Want to craft jewellery that truly connects? Download our trend report and discover how consumer desires are evolving. ?? Find all report options here – link in comments! #JewelryTrends #JewelryWithMeaning #FineJewelry #Gemedge #LuxuryInsights #FineJewellery #JewelleryTrends #JewelleryWithMeaning
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De Beers rebranding and still trying to rediscover the leading position they had . Interesting to see if this small tweak in communication will lend them what they need! #diamonds, #jewellery #debeers
A brand new chapter for our jewellery house…. This morning, we unveiled a new identity for De Beers Jewellers, which will now be known as De Beers London, a name that emphasises its place in the high-end luxury world by linking the jewellery house and brand to its home city of London, one of the fashion and luxury capitals of the world. Building value through scale with De Beers London is a key part of De Beers Group’s Origins strategy and this evolution will help us to reinforce our unique position as the only luxury jewellery house with direct access to natural diamonds at source. As such, it is a pivotal step in our journey to build a strong portfolio of brands. To further shine the spotlight on De Beers London today, we also launched our 2025 brand campaign ‘Portraits of True Brilliance’ – focused on our iconic and timeless Talisman and Enchanted Lotus collections and starring internationally renowned British supermodel Adwoa Aboah. De Beers Group has been the pioneering diamond expert since 1888, and De Beers London draws on this rich heritage through bold and elegant jewellery that’s inspired by the nature of Africa and transformed with London’s energy and artistic spirit. For more, follow De Beers London at: https://lnkd.in/eU3Vqp9h
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What’s the Future of Fine Jewellery? Share Your Thoughts! ?? Sustainability is no longer optional. ?? AI is changing how jewellery is designed & sold. ?? Customization & wellbeing luxury are on the rise. These are just a few of the key insights from our GEMEDGE 2025+ report. But we want to hear from YOU! ?? What’s the biggest challenge for jewellery brands in 2025? Drop your thoughts in the comments! ?? Want the full report? Link below. #JewelryIndustry #FineJewelry #LuxuryTrends #FineJewellery #JewelleryIndustry
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The global #diamond and #gold markets remain challenging. To navigate uncertainty and drive your brand forward, you need the right insights, strategic guidance, and a clear action plan. Here’s an insightful article on the Asian consumer mindset. There is no one size fits all solution. Find your ?Glocal“ Jewellery footprint. https://lnkd.in/g4V2-63Q
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Trusted by the Best – What Industry Leaders Say About GEMEDGE 2025+ We’ve worked with some of the most visionary designers, strategists, and brands in the jewellery space. Their feedback? ?? “Wow, what a publication. Insightful, inspiring, and completely gorgeous!” ?? “The visuals and the curation of the report are incredible!” ?? “What an incredible resource and insight! Truly so brilliantly researched and detailed with interviews, filmed content and rich imagery.” ?? 300+ pages of insights, design directions & strategic foresight. Available for download now. ?? Ready to gain the edge? Link in comments! #jewelrybrands #industryinsights #jewelryinnovation
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One of 2025’s Biggest Jewellery Trends? The New Reality of Luxury Consumers are demanding authenticity, transparency, and innovation more than ever. Fine jewellery brands that embrace sustainable storytelling, blend digital and hand craftsmanship, and offer personalized experiences will thrive. ?? Our bi-annual GEMEDGE 2025+ report dives into this shift, with data-backed insights and real-world examples. ?? Want to explore all Mega Trends? Get your copy now! (Link in comments.) #sustainableluxury #innovation #craftmanship #aiartist #finejewelry #luxurymarket #trendreport
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Trends go beyond looks; they influence purchasing decisions, drive innovation, and redefine business strategies. In our bi-annual GEMEDGE 2025+ publication, you'll discover: - Staying ahead of evolving consumer preferences - Crafting designs that stand the test of time - Harnessing AI and sustainability for a competitive edge ?? Success lies in predicting and adapting to change. Secure your copy today! (Link in comments) #JewelryStrategy #TrendReport #JewelryBusiness
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GEMEDGE 2025+ is the ultimate trend research for fine jewellery brands, designers, and strategists looking to navigate the future with confidence. ?? 4 Mega Trends | 5 Design Directions | 10+ Expert Interviews ?? Choose your format – full report or split versions for focused insights. ?? Want deeper insights? Our Strategic Option includes a 45-minute consultation. ? Ready to future-proof your brand? Link in comments! #JewelleryTrends #Gemedge #LuxuryMarket #JewelleryInnovation #TrendReport
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