General Collaboration

What a feeling to be reading one of your favorite newsletters and randomly see your startup featured in it! I've been reading #DenseDiscovery for years and have found so many cool articles, apps, books, and people through Kai Brach's recommendations. Truly ?? blown away that General Collaboration managed to get on Kai's radar and make the cut this latest issue! Thank you, Kai! Checkout the full issue here: https://lnkd.in/esGNHFfz Truly one of my favorite newsletters and highly recommend you subscribe!

General Collaboration was featured in the latest issue of Kai Brach's #DenseDiscovery newsletter! Thanks for your support and helping spread the word! ?? https://lnkd.in/esGNHFfz

Treat your homepage like a storefront. What’s the one thing you can put front and center to get people to “come in”? Anthony Pierri ?? compares it to Panda Express handing out orange chicken samples. They lead with their best dish to draw you in, and once you're hooked, you start exploring the rest. It’s the same with your product—highlight your strongest feature first, and let everything else follow. This week’s episode of Minimum Viable Podcast is full of tips like this from Anthony Pierri, co-founder of FletchPMM. Tune in here: https://lnkd.in/eFQbaM5C

It’s official! After earning '#1 Product of the Day' last Tuesday, General Collaboration kept the momentum going and won '#1 Product of the Week'! ?????? https://lnkd.in/ePjW-msw

“What is it?” — A simple question that trips up countless product teams. They might respond with outcomes like, “It makes your team more efficient,” or buzzwords like, “It’s an AI-powered platform.” Neither answer actually explains what the product is though. Anthony Pierri ?? suggests answering in one of two ways: 1. Category-based positioning: Define the category your product belongs to and aim to be the best tool within it. 1. Use case-based positioning: Focus on the specific activity your product supports and show how it's the best tool for that. For more product messaging tips like this - listen to my full conversation with Anthony, co-founder of FletchPMM, on Minimum Viable Podcast here: https://lnkd.in/eFQbaM5C

Don’t just take your pitch deck and turn it into a website. Emily sees this happen all the time and makes a clear distinction. Your pitch deck is for investors. It focuses on your team, vision, and the problem you're solving. Your website is for customers. It needs to tell them why your product solves their problem. Today. Right now. What lands with VCs probably won't connect with your customers. Get more marketing tips like this in my full interview with Emily Kramer. Watch here: https://lnkd.in/g952yd93

General Collaboration earned Product Hunt ‘1st Product of the Day' ???????? Whether you participated in our user research, were one of our early alpha or beta testers, or just learned about GC yesterday... we can't thank you enough for all the upvotes, comments, feedback, and ideas you shared that helped make our launch an incredible success. We couldn't have won first place and, more importantly, GC wouldn't be the product it is today without you! We're grateful for your support and honored to support you and your teammates as you use GC to become the most collaborative, impactful, and efficient version of yourself you can be at work! Thanks for everything, and see you in GC! www.gc.me p.s. - we're in 1st place for Product of the WEEK, so if you haven't supported yet it's not too late! https://lnkd.in/etNfMejf

You’ve got the product and the features, but is the message clear? On this week’s Minimum Viable Podcast, Anthony Pierri ??, co-founder of FletchPMM, broke down how companies can avoid common messaging hiccups using his experience helping over 300 companies (including GC) do just that. One strategy is distinguishing between features, capabilities, and benefits: — Features are the tools — Capabilities explain what users can do with them — Benefits are the outcomes that matter Leading with capabilities drives clarity—something Anthony helped us achieve at GC by reshaping our homepage messaging. Watch the full episode to see how Anthony helped us refine our messaging to help people better understand what we offer: https://lnkd.in/eFQbaM5C

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Today's the big day — General Collaboration is live on Product Hunt! ???????? If you like what we’re building, head over to Product Hunt to support us, ask questions, and share your reviews and feedback! Any support goes a *long* way! https://lnkd.in/etNfMejf