This week on #TheCMOPodcast, Emily Ketchen (Chief Marketing Officer and VP of Intelligent Devices Group and International Markets for Lenovo) speaks to how her experience working with agencies has made her a better client. - LISTEN NOW: https://apple.co/3ZENZpm This episode is brought to you by Deloitte
Gallery Media Group
在线音视频媒体
New York，New York 6,954 位关注者
Gallery Media Group is a modern day media company. The company's overall mission is to 'Make Positivity Louder'.
关于我们
Gallery Media Group is a modern day media company. The company's overall mission is to 'Make Positivity Louder'. GMG focuses efforts on where consumer attention currently lies and continues to shift. Gallery Media Group includes women’s lifestyle brand PureWow (W25-45), youth male culture brand, ONE37pm (M18-34), and a collection of 75+ social-first consumer brands, such as @cocktails, @moms, and @recipes, on Instagram and TikTok that reach over 200M consumers. In addition to premium advertising solutions and consumer-facing events, the company has a robust influencer marketing business with a vast creator network that GMG employs for work on behalf of their Fortune 500 clients. The company was founded in 2010 by CEO, Ryan Harwood, and is now part of VaynerX, the Gary Vaynerchuk-owned holding company.
- 网站
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https://www.gallerymediagroup.com/
Gallery Media Group的外部链接
- 所属行业
- 在线音视频媒体
- 规模
- 51-200 人
- 总部
- New York，New York
- 类型
- 私人持股
- 领域
- Digital Media、Video、Social、Editorial、Influencers、Podcasts和Branded Content
地点
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主要
获取路线
10 Hudson Yards
Floor 25
US，New York，New York，10001
Gallery Media Group员工
动态
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Tune in to the latest episode of #TheCMOPodcast with guest Emily Ketchen, Chief Marketing Officer and VP of Intelligent Devices Group and International Markets for Lenovo. Find some of the episode's takeaways below! - LISTEN NOW: https://apple.co/3ZENZpm
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This week on #TheCMOPodcast, Jim Stengel chats with Emily Ketchen, Chief Marketing Officer and VP of Intelligent Devices Group & International Markets for Lenovo. Tune in for an interview with a CMO who believes kindness in the business world is a win-win. - LISTEN NOW: https://apple.co/3ZENZpm
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ICYMI: Gallery Media Group has cracked the code on experiential. Read the full story by Michele Laufik on BizBash here: https://lnkd.in/gFBcekYe
1 year. 7,500 original pieces of content. 2 billion press impressions. And it all came from 6 Gallery Houses. That's the impact of Gallery House as recognized in Bizbatch. Anna Plaks, Chief Creative Officer at Gallery Media Group, looks back on the year and shares what she's excited for next with Gallery House! Check out the full article through the link in the comments! #events #content #marketing
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Today, Digiday announced a list of finalists for their annual Digiday Awards, which recognizes companies modernizing the media and marketing space. We are thrilled to announce that Gallery Media Group has been nominated as a finalist in the?Most Innovative Publisher category! Congratulations to all the finalists! To see a full list of honorees, see here: https://lnkd.in/ehHpd5hZ Winners will be announced on October 1, 2024. #DigidayAwards #ModernMedia
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Our?PureWow?x @Cocktails viral collab post — Autumn Aperol Spritz — garnered a whooping 23M views! Check out our new series below exclusively for our LinkedIn community: “Blueprint to?Going?Viral”?where we discuss the hottest social trends garnering big results. Here is how we did it: We identified a trending theme and a proven tactic, and married them together with a seasonal twist. Trending theme: Aperol Spritz Whether it’s a classic Aperol recipe, Aperol Spritz ice cubes or Aperol Spritz sherbert, our audience (and the internet) can’t get enough of it. We have garnered 25 viral wins in the last year from Aperol content, alone. Proven tactic: Extend Reels wins by reformatting top performing videos into carousels.We pull top performing Reels that fall into general themes or trends (i.e. Aperol Spritz recipes) and reformat the videos for an IG carousel—with a new custom cover image. After the Autumn Aperol Reel went viral, we created a carousel that garnered 901k impressions (and counting). Why it worked: 1) IG re-serves carousels to users. With Instagram’s algorithm, users could potentially be served carousels more than once in their feeds. The next time it pops up in their feed, the subsequent slide of the carousel will be displayed. This increases the likelihood of users engaging if they did not at first. 2) Added a timely twist to a winning theme and launched the content early. We’ve seen several viral wins from launching seasonal content 1-2 months in advance of different holidays and seasons. 3) It’s low lift, high return. This is an easy way to recycle top performing videos by reformatting them into a brand new piece of content—resulting in additional wins. https://lnkd.in/ed-pkszr
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On the latest episode of #TheCMOPodcast, Kate Cronin (Chief Brand Officer at Moderna) explains to host Jim Stengel why her company attended the Cannes Film Festival this year. - LISTEN NOW: https://apple.co/47yjYt3 This episode is brought to you by Deloitte
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Don't miss the latest episode of #TheCMOPodcast, with guest Kate Cronin, Chief Brand Officer at Moderna. Kate has combined her passion for science and marketing into a career path that bridges the two. - LISTEN NOW: https://apple.co/47yjYt3
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Fall means it's time for your annual flu and Covid shots! So, this week on #TheCMOPodcast, Jim welcomes Kate Cronin, the Chief Brand Officer for Moderna, the 14-year-old pioneering biotech company.? - LISTEN NOW: https://apple.co/47yjYt3
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Today, Digiday announced a list of finalists for their annual Digiday Awards, which recognizes companies modernizing the media and marketing space. We are thrilled to announce that Gallery Media Group has been nominated as a finalist in the?Most Innovative Publisher category! Congratulations to all the finalists! To see a full list of honorees, see here: https://lnkd.in/ehHpd5hZ Winners will be announced on October 1, 2024. #DigidayAwards #ModernMedia
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