Full Swing Public Relations

“So many clients tell us their business is built on relationships and they just don’t have enough time to ‘get out there’ and have more coffee dates and attend events. I tell them that this is exactly why they need PR: scale what you are doing 1:1 with greater visibility, helping more people feel like they know you through PR.” - Holly Conti, Partner, Full Swing?

Ready to improve your PR in 2025? We’re looking for 5 entrepreneurs who want total clarity on their brand positioning, three compelling key messages and an elevator pitch in the next 30 days. DM for the details!

Have you heard about the Full Swing Flotilla? Visible By Nature is a specialty trip we are hosting with our friends at Canyons Whitewater on the Main Salmon River. This is your opportunity to get back to what makes you you and learn how to incorporate it into a compelling personal brand you feel confident sharing with the world. “Ideas are driven by a single impulse: to be made manifest.” ― Elizabeth Gilbert, Big Magic: Creative Living Beyond Fear ?? SIGN UP HERE: https://bit.ly/4aPR7lz

Shine your light and flow into influence as you connect with your authentic personal brand on the Full Swing Flotilla. In partnership with our pals at Canyons Whitewater, join us for a six-day trip down the most remote place in the lower 48, the Main Salmon River. The Sun shines not on us but in us. The Rivers flow not past, But through us. - John Muir ?? SIGN UP HERE: https://lnkd.in/gVDD2gHm

You never know who you'll meet at an Idaho hot springs. ?? Caitlin’s son became fast friends with a child he met splashing around in the pools at Miracle Hot Springs. The boy's mom happened to be the delightful Amy Schutte, and she and Caitlin also hit it off. Amy is a PR and branding pro and host of a great podcast, Business Origins. Caitlin joined her for a conversation where they discussed: ?? The key differences between publicity and public relations—and why it matters for your business ?? How to craft thought leadership that resonates and sets you apart ?? The role of earned media in establishing trust and credibility ?? Why having a strong foundation is essential before pursuing PR. Listen to the podcast ?? https://lnkd.in/gaYHnq32

As the Legislature in Caitlin Copple’s home state attempts to overturn same-sex marriage, we thought this was worth a reshare for more than one reason. Curious how you can incorporate advocacy into your business’s marketing and PR, particularly as we enter a new political era? DM us!

“Argue for your limitations and you get to keep them.” ― Elizabeth Gilbert, Big Magic: Creative Living Beyond Fear Let 2025 be the year you go big and get visible. Our new done-with-you publicity services turn the agency model on its head and help you think big, brand big, and serve big. We’re here to help when you embrace your Elphaba era and become limitless.?

??????’?? ?????????? ???? ?????????????????? ??????????????????. If you dream of being seen in top-tier magazines, make sure you get a copy of the 2025 editorial calendars. You’ll want to pitch three to six months ahead and base your angles on planned coverage themes or regular sections for the best chance at a feature.

Q: Is now a bad time to pitch reporters? A: It depends. Not everyone is off for the holidays, and depending on the news cycle and the outlets you’re pitching, evergreen story angles may be much appreciated. Follow reporters you want to cover you on social media to get a sense of what stories they are working on and when they are clearly not working so you can time your pitches accordingly.

???????? ???????? ???? ???????? ???? ???????????????? ??????????: ?? Pitching you to the usual suspects ?? Inflating reach and engagement numbers ?? Operating in a silo from your marketing and sales teams and vendors ???????? ???????? ???? ???????? ???????????? ???? ??????????: ? Identify the no-brainer conferences where you’d be a shoe-in keynote speaker. ? Consistent, smart pitching of all kinds of media outlets, including podcasts. ? Growing your visibility where it matters – among likely clients. ? Helping you prioritize content and assets that matter, ensuring the right things are scrapped, updated, repurposed, and organized so you’re consistent across channels ? Crafting hyper-targeted, “audience of one” new media strategies to gain clients and referral partners