Free Rein Coffee Company

Free Rein X Stetson. 10.10.24.

Cole Hauser’s journey from Hollywood to coffee is a testament to the values that drive Free Rein. Thank you, Forbes and Dave Knox, for highlighting how our mission to Serve Those Who Serve?? ?is at the heart of everything we do. At Free Rein, we’re dedicated to honoring the real heroes—active military, veterans, first responders, nurses, and teachers. With every bag purchased at retail, we’re fueling our commitment to give back to those who keep our communities strong. Read more about how Cole’s passion for quality coffee and giving back continues to drive our vision forward: https://lnkd.in/e7GqBAY6 #FreeReinCoffee #ColeHauser #Forbes #ServingThoseWhoServe

Full circle moment celebrating Free Rein Coffee Company's nationwide launch at Walmart with the incredible team that made it all possible. As a former Walmart associate, this partnership is especially meaningful to me. A heartfelt thank you to Tommy Reed Tasha Tandy and Melody Richard for your vision in setting this collaboration into motion and Joe Guldan Molly Plummer Esther Rios Liz Scott and countless others for your unwavering support in helping us come strong out the gate. A special shoutout to the Walmart associates (particularly the early risers at Store #5312) who work tirelessly every day to deliver for the customer. Looking forward to the many chapters ahead!

Yesterday we launched Free Rein Coffee Company at Walmart. Today, we unveil our Honest. American. Coffee. campaign, a 360 degree celebration of the values that inspired us to start this company. Thank you to our founders Cole Hauser, Karl Pfluger, Stephen Anderson and Aron Marquez for the vision and commitment to building a mission-driven brand. Thank you to Wil Boudreau and Nathan Stewart for the incredible campaign execution. Thanks to Benjamin Jurist, Meghan Bowie and Arielle Heyman for ensuring our messages reach the right people. Thank you to our amazing team (Michael Fazio Mariah Ortiz Baesha Young erin doern Carmen Chappetta Jocelyn Bly Mark Luebbers) for living our values every day. And thank you always to Arlyn Davich for steering this rocket ship, enabling us to Serve Those Who Serve even more every day. We hope you enjoy this teaser - lots more to come, in the meantime check us out at Walmart and online at Walmart.com.

They're HEREEE! ?? Stop by your local HTeaO to try one of our seasonal beverages featuring Free Rein Coffee Company!

Our Texas pride runs deep. For over 20 years, we’ve been roasting coffee that reflects the heart and soul of the Lone Star State, all while giving back to the people who make it great—first responders, military, veterans, teachers, and nurses. Now, we're thrilled to join forces with H-E-B, a true Texas institution. It's more than just bringing our coffee to shelves—it's about sharing the spirit of Texas with even more Texans. Grab a bag of Free Rein Coffee at H-E-B, and let's keep fueling that Texas pride, one cup at a time. ???? #HEB #FreeReinCoffee #TexasPride #TexasCoffee #TexasBusiness

Our Texas pride runs deep. For over 20 years, we’ve been roasting coffee that reflects the heart and soul of the Lone Star State, all while giving back to the people who make it great—first responders, military, veterans, teachers, and nurses. Now, we're thrilled to join forces with H-E-B, a true Texas institution. It's more than just bringing our coffee to shelves—it's about sharing the spirit of Texas with even more Texans. Grab a bag of Free Rein Coffee at H-E-B, and let's keep fueling that Texas pride, one cup at a time. ???? #HEB #FreeReinCoffee #TexasPride #TexasCoffee #TexasBusiness

?? Big news, Texas! ?? For 20 years, we’ve been slow-roasting our coffee and perfecting our recipes in the heart of West Texas. We’ve served hundreds of thousands of Texans out of our San Angelo shop and donated tens of thousands of cups to first responders, active military, veterans, teachers and nurses: those serving our country and the communities of our great state. So, we’re particularly excited to announce that Free Rein Coffee Company is now on the shelves at H-E-B! H-E-B isn’t just any retailer; it’s a Texas institution, just like our Texas Pecan flavor. It's an honor to bring this Lone Star favorite - as well as other top sellers - to even more Texas homes in partnership with H-E-B. As Cole says, “You haven’t tasted a Pecan until you’ve tasted a Texas Pecan." This isn’t just a milestone for our company; it’s a celebration of the Texas spirit that’s brewed into every cup of Free Rein Coffee. Here’s to strong coffee and even stronger Texas pride! ???? Karl Pfluger, Paul Anderson, Heath Nielsen, Aron Marquez, Spencer Robnett, August Pfluger, Dr. Valerie Oswalt, Arlyn Davich, Katie Orth, Michael Fazio, Mark Luebbers, Joe Canterbury, Duke McDowell, Rogers Healy, Gantt Bumstead, Seth Koschak, Christian Swinbank, Todd Tappin, Reagan Swinbank #FreeReinCoffee #TexasPride #HEB #LoneStarStrong #TexasPecan #CoffeeLovers #TexasMade #SupportLocal

We're thrilled to announce our new dog bandanas, a special collaboration between Free Rein Coffee Company and Southern Cross Service Dogs. Not only will your pup look stylish, but each bandana sold helps raise money to train a service dog for a veteran in need. ?????? Check out our adorable models showing off their new looks! Your pup can join them in making a difference and looking fabulous at the same time. ???? https://lnkd.in/gdSVSsFs

We’re thrilled to announce that Forrie J. Smith has joined the Free Rein team as our Chief Cowboy Officer! A bug thank you to Cowboys & Indians Magazine for spotlighting this exciting news. As our co-founder Paul Anderson puts it, “We are honored to have Forrie join us and be a part of the Free Rein team as Chief Cowboy Officer. His work ethic and dedication to veterans align perfectly with the core of our mission: To serve those who serve and Get Up and Get After It!” Read the full article to learn more about this exciting partnership! #FreeReinCoffee #ChiefCowboyOfficer #ForrieJSmith #CowboysAndIndians #VeteranSupport #GetUpAndGetAfterIt