Freckle

SaaS Landing Page Frameworks ?? 1/ Align the LP directly with your visitor’s intent. That’s where the $ is. 2/ Specificity drives relevance—and relevance sells.

CRO Tip: Great salespeople (aka your landing pages & wesbites) are relationship builders who provide value and help their customers win. - Jeffrey Gitomer

CRO Tip: Ecom startups: A vignette is a brief snapshot—a moment, a scene. Use it to tell a story your customers want to belong to. Build emotion, spark connection, and make them see themselves in your brand. Stories convert.

CRO Tip: treat your site like a movie: craft an opening scene that hooks (hero section) tell a story keeps them engaged (cont. the scroll) write an that ending leaves them wanting more (converted) embody your inner Spielberg & make every click count.

CRO Tip for Founders: Consider spending an afternoon in Live Chat talking to your customers. Or just partner w/ us ???

Every page is a silent salesperson. Give it the tools to close the deal.

CRO Tip: For SaaS companies, visitors will leave your site to go compare prices with your competitors. Blow them out of the water with a strong comparison chart on your pricing page.

CRO Tip: Start recommending products on your site 35% of Amazon's revenue is generated by its recommendations engine.

CRO Tip: Help visitors find what they’re looking for faster by adding solid filters and cutting down on pagination. Nobody wants to dig through every page just to find the one product they need is located on Page 8...

You need to enter the conversation already taking place in the customer's mind.