Framework Video Production

Stop creating random videos! Focus on creating video content that speaks directly to your ideal customers. Attract more clients with videos that resonate. Ready to get started?

Posting random videos isn’t a strategy.? It's NOT going to get you the clients you want on LinkedIn. You think just because you show up more, it means more visibility. But that's not a strategy. It's doing something that you know doesn't work... MORE.? I mean...you might get attention, but attention isn’t enough. If you’re not converting attention into clients, you're doing it WRONG. Pick ONE goal for the next 90 days. DON'T talk about EVERYTHING you offer—focus on ONE thing. When you work with me, we build your entire video strategy around attracting your dream clients so you hit your revenue goals on repeat.? You don't just think about making money. You CONVERT.? So stop dancing around in your videos when your real goal is to make money. You don’t need more content. You need content that actually works. The problem isn’t how much you’re posting. It’s that you’re posting without a strategy. DM me “VIDEO” if you’re ready to build a strategy that makes you money.

You keep telling yourself, ‘Now’s not the right time for video.’ which is just an excuse - lets be honest.? And as long as you hold onto it, you’re going nowhere. If you want to change your business, the time is NOW. Not tomorrow.? Not ‘when things calm down. You know video is the next step. Buyer behavior has changed. Your next high-ticket client isn’t scrolling through Google ads—they’re watching your videos. They’ll watch 4 of your YouTube videos… They’ll start to trust you… They’ll build a relationship with you… And they’ll become convinced that you are the ONLY solution to their problem. The “perfect time” will never come Your audience is already searching for solutions. If you’re not showing up, someone else is You’re not too late—but if you keep waiting, you will be. I'll be waiting in my inbox. See you soon.

One of my biggest mistakes? Not involving decision-makers early enough. I remember working on a corporate video with the marketing director. We spent weeks on pre-production, filming, and editing. Everything was on track. Then, just before I was about to send the final cut, the CEO stepped in with new ideas—ideas that were nearly impossible to implement at that stage. We had to make adjustments, and the project fell behind schedule. From that experience, I learned the importance of getting everyone on the same page from the very beginning. Involving all key decision-makers early ensures you avoid last-minute changes and keep everything on track. Don’t let this happen to you. Get buy-in from the start, and your projects will run smoother. DM me ‘VIDEO’ and let’s get started. #VideoProduction #BusinessLessons #Leadership #ProjectManagement #CorporateVideos

One of the Easiest Ways to Start Creating Content on LinkedIn As a business owner, creating content can feel overwhelming. But here’s a simple strategy to get started: treat your videos like a podcast. This podcast-style content is easier to produce and more effective at retaining attention. Why? Because people feel like they’re watching a natural conversation, just like they do with a podcast. It’s authentic, engaging, and doesn’t require fancy production. ?Just hit record and share your insights in a conversational tone. Start with this approach, and you’ll find content creation on LinkedIn much less intimidating. Ready to create your first “podcast-style” video? DM me ‘VIDEO’ and let’s get started.

Too many business owners are still making videos like it’s 2015. They hit record, show their office, and hope for the best. The result? A video that looks more like a real estate tour than a brand-builder. But in 2024, effective video marketing requires strategy. Start with a clear goal: Is it awareness, showcasing a product, or positioning yourself as an expert? Then, create a hook and script that align with that objective. Here’s what I do for my clients: I research top-performing videos in their niche to inspire the title and hook. We tell a story from their experience, focusing on addressing their customers’ pain points. When done right, your videos won’t just get views—they’ll engage, convert, and drive real results. Ready to upgrade your video strategy? DM me ‘VIDEO’ and let’s get started.

Let’s talk about two types of business owners: Business Owner A: Creates video content with one goal in mind—get. Every post, every video, is crafted to hit that outcome. The strategy? Transactional. It’s all about what they can take from the audience. The result? It feels forced. It feels inauthentic. And the audience? They can sense it. Business Owner B: Approaches video content with a mindset to give. The focus isn’t on what they can get, but on what they can offer. Their content flows naturally. It’s engaging, it’s valuable, and it’s real. No pressure, no forced vibes—just genuine connection. And you know what? That’s why Business Owner B is winning. That’s why the revenue is rolling in. People connect with authenticity. They’re drawn to value, not tactics. So, which business owner are you? DM me ‘GIVE’ if you’re ready to start creating content that actually resonates and converts.

You’re making videos consistently. You’re showing up. You’re doing the work. But the results? They’re not what you hoped for. People aren’t buying what you’re selling. Drop-off rates are brutal. Total watch time keeps dropping. You’re making good money and have clients, But this video thing just won’t work. Why? You don’t have the right strategy. You see others creating content and think, “I know I can do that.” You even try to mimic them, But it’s not authentic. And it’s still not getting results. Sharing your opinion is good. Sharing tips is good. But they’re just not great. You are great. You’re amazing. You provide an amazing transformation for your dream clients. You just don’t know how to share that. You don't know how to get them buying from your video content.? That’s where I come in. I’ve taken creators from boring to paid. One video recently hit over 20k views. Another client got 90k impressions on LinkedIn with 400 engagements and multiple DMs and appointments booked.? All this is possible for you. You just need the right person guiding you. DM me 'VIDEO' or head over to my featured section to start now.

Don’t think that being a small brand means you can skip video. In fact, it’s exactly why you need it. Video isn’t just a trend; it’s a revenue changer. People engage with video 60% more than text or graphics alone. That’s massive exposure. If you’re not in the game, you’re just watching others win. Stop waiting for the perfect moment. You see others creating content and think, “I wish I was doing that.” You can. It’s possible. You just need the right guidance. This is your time to step up. Don’t sit on the sidelines any longer. Claim what’s meant for you. Move into the next stage of your business growth. You deserve this. You were meant for this. This is your moment. This is your time. DM me ‘VIDEO’ and let’s get started.

Why People Don’t Finish Watching Your Videos (And How to Fix It) Ever wonder why people drop off halfway through your videos? The truth is, you need to grab their attention every few seconds. Here are four quick tips to keep them watching till the end: ?1. Jump Cuts Cut out the awkward pauses and filler words. Keep it sharp. ?2. Add Subtitles Most people watch on mute. Subtitles keep them engaged. ?3. Switch Up Your Tone Vary your volume—talk louder or softer to keep things interesting. ?4. Keep Them Guessing Throw in mini hooks throughout your video to keep them on their toes. Keep these tips in mind, and you’ll see more viewers stick around. DM me ‘VIDEO’ and let’s get started. #VideoMarketing #ContentCreation #EngagementTips #BusinessGrowth #MarketingStrategy