Want your startup to be unforgettable? It all starts with sticky messaging! Messaging is how your startup communicates its value to the world. It's not just what you say, but how you say it. Good messaging can be the difference between a potential customer scrolling past or stopping to learn more. Here are the 5 key components that make up powerful startup messaging: 1?? Clarity Your message should be crystal clear. Avoid jargon and complex language. Instead, explain your offering in simple terms that anyone can understand. 2?? Relevance: Show your audience why they should care. Your message needs to resonate with your target market's needs, pain points, and aspirations. Research your audience and speak directly to their specific situations. 3?? Differentiation Your messaging should highlight your unique selling proposition (USP). This could be a feature, your approach, or even your company values. Don't just say you're different – explain how and why. 4?? Value Don't just list features – communicate the tangible benefits and outcomes. How will your product or service improve your customers' lives or businesses? Use specific examples and, where possible, quantify the value. 5?? Brand Your brand is more than just your product – it's the emotional connection you create with your audience. Use your messaging to convey your brand's personality, values, and story. Remember, great messaging isn't a "set it and forget it" task. It evolves as your startup grows and as you learn more about your customers. For more insights into winning with your message, check out our workshop linked in the comments.
Founder Institute Texas
职业培训和指导
Austin,Texas 737 位关注者
Great Founders Start with Founder Institute
关于我们
The Founder Institute (https://fi.co) is the world’s premier pre-seed startup accelerator, with chapters across 200+ cities and Graduates that have built companies exceeding $20B in estimated value. We provide high-potential entrepreneurs and teams with the critical support network and structured process needed to build an enduring company. Since 2009, we have helped over 4,000 Graduates raise over $800M funding, get into seed-accelerators, generate traction, recruit a team, build a product, transition from employee to entrepreneur, and more. Learn more at https://fi.co.
- 网站
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https://fi.co
Founder Institute Texas的外部链接
- 所属行业
- 职业培训和指导
- 规模
- 2-10 人
- 总部
- Austin,Texas
- 类型
- 私人持股
- 创立
- 2017
- 领域
- startups、venture capital、startup pitching和technology
地点
Founder Institute Texas员工
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Yogesh Kondaskar
Cofounder Kannect - SaaS for Community Engagement | Speaker | Tech Advisor | SDG Advocate
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Nikola Korac
CEO @ Downstream Business Solutions | Business Coach | Startup and Small Business Revenue Expert
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Martín Martinez
Advisor | Host & Speaker | Exec Producer | Texas Ecosystem Builder at Founder Institute
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Lucas Chaya del Pino
Entrepreneur | Real Estate Investor & Property Manager | Duke MBA | ex Head of Dell for Startups
动态
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Post-Event Recap: Thank You for an Incredible Texas Venture Fest 2024! We had an amazing time at Texas Venture Fest San Antonio Edition 2024, and we couldn’t have done it without the incredible support of our community. A huge shoutout to Martín Martinez, Paul O'Brien, and Ileana Gonzalez for sharing their invaluable insights and helping make this event such a success! Thank you to everyone who joined us, supported us, and engaged in the meaningful conversations about the future of tech and innovation in San Antonio. Huge shoutout to Erica Rempel for being our incredible event photographer and Javier Rubio for tending to our guests with drinks and being the best mixer and bar host ever! Not to mention Michael Blair who graciously hosted us as his guests at 300 Main! THANK YOU ?? But we’re just getting started! Over the next few months, we’ll begin planning the official launch of the Founder Institute Texas – San Antonio Chapter, where we’ll continue to build and support our growing network of tech entrepreneurs. Stay tuned for more exciting updates, and we can’t wait to work with all of you to shape the future of San Antonio’s startup ecosystem! ?? Tech Bloc | The Building Texas Show | Emerge and Rise, Inc #TexasVentureFest #FounderInstitute #Entrepreneurship #Innovation #SanAntonioTech #TechBloc #Networking #Community
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San Antonio's community is coming together to help Founder Institute with a successful launch for a new region in Texas! Wonderful to see this all come together and thank you to the many partners who are helping. Share with your fellow Texans about this gathering happening on Thursday and have a great Texas Venture Fest everyone! ??
This Thursday, join me in San Antonio for Texas Venture Fest (formerly Texas Venture Crawl), Oct 3rd as we celebrate a big milestone in the Founder Institute Texas Community ?? I'm excited to be kicking off our 4th chapter in the Lone Star State, something that's been in the works for years, and introduce to you our local team who will be leading the effort in launching enduring businesses in the Alamo City. RSVP: https://lnkd.in/g7Ux7_Cf Thank you to our friends at Tech Bloc for partnering with us for the evening. See you there ??
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This Thursday, join me in San Antonio for Texas Venture Fest (formerly Texas Venture Crawl), Oct 3rd as we celebrate a big milestone in the Founder Institute Texas Community ?? I'm excited to be kicking off our 4th chapter in the Lone Star State, something that's been in the works for years, and introduce to you our local team who will be leading the effort in launching enduring businesses in the Alamo City. RSVP: https://lnkd.in/g7Ux7_Cf Thank you to our friends at Tech Bloc for partnering with us for the evening. See you there ??
Texas Venture Fest: San Antonio Edition · Luma
lu.ma
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The Texas Venture Gala & Forum and the Texas Venture Fest are sister signature events six months apart, that honor the vision of a collaborative and unified state to amplify the ecosystem of startup support. Texas Venture Fest, coming up this Thursday, is the only truly Texas-sized experience of programming and networking, held in 19 venues, across 13 cities, and for nearly 3,000 Texans... simultaneously! Six months from now at the Texas Venture Gala & Forum 2025, we'll gather those co-hosts under one roof again, and recognize Texas Excellence, share notes, make new friends, see old ones... and have one heck of a dinner together. How privileged and grateful we are to work with such impressive Texan leadership. Here are the folks from the Gala & Forum who so generously were major sponsors, speakers, and volunteers earlier this year-- now also gearing up for a Texas Venture Fest in their region. Thank you for your collaboration once again, and have a wonderful event this week: Texas Association of Business (the Texas State Chamber of Commerce), Silverton Partners, LiveOak Ventures, S3 Ventures, Moneta Ventures, iFly.vc, Houston Angel Network, Builders + Backers, International Accelerator, IA Global Ventures, MediaTech Ventures, Tech Bloc, Founder Institute Texas, The Founders Arena, LSA Global HQ, Round Rock Chamber, Brownsville Community Improvement Corporation, The Red Fridge Society, and She Raises Capital. Register for a Texas Venture Fest nearby: www.texasventurefest.com.
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Fun News! We've been nominated for the People's Choice Award at the Opportunity Austin #A-LIST Awards in partnership with SXSW! Vote for Leviathan Air?here:?https://lnkd.in/gRCa3bdM Voting is quick and easy! 1 vote allowed per person. Vote now until October 7, 5:00 pm CDT.?Thank you for your support! #ALIST #PeoplesChoice #VoteNow #AustinInnovation
A-LIST Awards: People's Choice
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Thank you for being such an impactful mentor Dana Marruffo ????
Always a pleasure sharing knowledge and experiences with budding founders and entrepreneurs. As a mentor in Founder Institute Texas, I get to present and share my GTM and messaging/positioning development experience to help cohort founders learn who they are selling/marketing to, how to sell/market to those audiences and the channels to go through to reach those audiences. There’s something about giving and empowering through simply being there for people, that truly fills my cup. #founders #entrepreneurs #seedfunding #venturecaptial #funding #startups #seedaccelerator #founderinstitute #growth #motivate #investing #innovation
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?? Apply to Pitch! ?? This year’s Round Rock Venture Fest is taking innovation to the next level with a high-energy pitch competition! ??? We're bringing together the boldest and brightest minds in entrepreneurship, encouraging them to showcase their company?? 3 Finalists will have just 3 minutes to captivate a panel of judges and compete for a $1,500 prize. ?? Who’s ready to tell their story and take their business to new heights? ??For more information & to apply: https://lnkd.in/gf9jk94r #TexasVentureFest #RoundRockChamber #Entrepreneurship #Innovation #PitchCompetition #TXStartups #BoldIdeas Texas Venture Fest (formerly Texas Venture Crawl), Oct 3rd ?? Adriana Nunez-Young ??Kiersten Rathke
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Co-Founder @ Founding Titans | Redefining Professional Networking | Community Builder | Consultant | Strategy Expert | Helping Pre-seed to Series A Founders get from 0 to 1
I'm hosting "Startup Ecosystem Deep Dive: Austin,TX" today at 1 PM CST. Today we are doing an in-depth exploration of Austin's dynamic startup ecosystem with Martín Martinez, Founding and Executive Director of Founder Institute Texas. This webinar, part of the Founding Titans Startup Ecosystem Series, will provide valuable insights into Austin’s thriving startup scene, key players, and emerging trends. Martin will share his perspectives on the Texas venture capital landscape, the impact of corporate relocations, and strategies for building resilience and forming strategic partnerships in a competitive environment. This is one you don't want to miss! #FounderInstitute #AustinStartups #Entrepreneurship #atx #startups #investors #communitybuilder #venturecapital #angel #Austin #FoundingTitans #startupecosystem #webinar
Co-Founder @ Founding Titans | Redefining Professional Networking | Community Builder | Consultant | Strategy Expert | Helping Pre-seed to Series A Founders get from 0 to 1
Today we are doing an in-depth exploration of Austin's dynamic startup ecosystem with Martín Martinez, Founding and Executive Director of Founder Institute Texas. This webinar, part of the Founding Titans Startup Ecosystem Series, will provide valuable insights into Austin’s thriving startup scene, key players, and emerging trends. Martin will share his perspectives on the Texas venture capital landscape, the impact of corporate relocations, and strategies for building resilience and forming strategic partnerships in a competitive environment. This is one you don't want to miss!
Startup Ecosystem Deep Dive: Austin,TX
www.dhirubhai.net
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I'm first up to present TAP Integration at one of the best networking events in Austin. FIESTA, thank you for the opportunity to educate more people about the importance of psychedelic aftercare! For more information, join our community at https://lnkd.in/dXDGjgNU
?? Join us tomorrow, 9/17, for another incredible FIESTA event 5:30 - 8:30 PM! ?? We are excited to introduce our fascinating lineup of pitch presenters and their innovative companies. This is an event you won't want to miss! ?? Olivia Eden MacDonell – Founder of The Activation Project (TAP) - https://lnkd.in/g48hMuYf ?? Alfonso Barreto – Founder of Card-Social - www.card-social.com ?? Lloyd T. Membere-Otaji – Founder of Synth - Heysynth.com ?? Chardae Harris - Edoror Edoror – Founder of Ergo Offers - www.ergooffers.com ?? William Leake – Founder of ConferAbly - ConferAbly.com ?? Vinay Bhushan – Founder of LUUM Superfoods - Luumsuperfoods.com ?? Saskia Griffiths-Moore – Founder of Talent is Timeless - https://lnkd.in/egN2-Ty ?? Julian Jimenez – Founder of Meet Texas - https://www.meet-tx.com/ ?? Roger Pecina – Founder of Eve Vehicles Corporation - www.evevehicles.com ?? Gabriel Rucker – Founder of Founding Titans - https://lnkd.in/gUvcS4FZ ?? Dan Cracchiolo – Founder of Quantum Fever - https://quantumfever.ai Come network, enjoy amazing pitches, and connect with the local engaged entrepreneurial community. See you there! ???? Thank you,?PiePie AI,?for making this incredible networking extravaganza possible, and?Capital Factory?for providing?the venue to host our event. #FIESTA #PitchNight #CapitalFactory #AustinStartups #Entrepreneurship #Networking #Innovation