FORME Marketing

Account-Based Marketing (ABM) is the most effective and affordable way to market business-to-business. ?? Different from the traditional marketing funnel, ABM flips the funnel and delivers high-value results. Through this approach: 1.? Your target market is fully identified and researched for personalizing content.?? 2. From there, a higher volume of the audience will engage due to the gained trust and personalized experience with the brand.?? 3. Your productive sales meetings will yield higher conversion rates and closings. Discover how account-based marketing can best serve your business by visiting: https://forme-mktg.com?

“I was noticing the organic stats on the recent corrosion post. I think this may be a record on our page.” – Pipeline Partner At FORME, we take pride in taking initiative and delivering quality craftsmanship. Swipe through to see what people are saying.? ? #FORMEMarketing #B2BMarketing #Agency?

Myth or Fact: You need to be on every social media platform to have an effective social media presence.?? …? Myth! Blasting your content on every platform is not effective – especially for account-based, personalized business-to-business marketing.?? Find out where your potential customers are, then deliver tailored messaging based on their behavior.? Contact FORME Marketing to get started on your social media plan: https://forme-mktg.com #FORMEMarketing #B2BMarketing #Midstream #Industry

Don’t stress, you don’t have to do marketing alone. As a full-service agency, full-stack agency, FORME Marketing is equipped with the expertise and resources needed to grow your brand. [MH1] When you have ideas ?We can help bring them to life. When you don’t know where to start ? We can give you the roadmap (also known as a content plan). Customized for each client in whatever they need, FORME Marketing offers a range of services including copywriting, podcasting, social media, website, email marketing, and more. Get started by contacting us at: https://lnkd.in/gFVh6rN6 #FORMEMarketing #B2BMarketing #Energy #Midstream

Building credibility and growing your brand begins with networking and attending industry events.? When potential customers meet with those they could be working with face to face and have an opportunity to develop a relationship with the company, they are more likely to be loyal customers.? Attending these events is a great opportunity to build a network of individuals passionate about the same topics. Likewise, it can help your brand:? ? Enhance visibility? ? Gain mentorship/learning opportunities? ? Develop personal connections? ? Gain a better understanding of customers? ? Examples of materials that could be used at events include:? ? Leave-Behind Flyers? ? Banners? ? Business Cards? ? If you need any of these things, contact FORME Marketing at: https://lnkd.in/gFVh6rN6? #FORMEMarketing #Networking #B2BMarketing

Things that can happen at a conference that are marketing wins:? ?? Record a podcast? ?? Capture candid photos of networking, brand materials, and presentations? ?? Ask clients and prospects for feedback? ?? Attend coffees, lunches, happy hours, and dinners with friends FORME had a great time supporting these events and participating in a few ourselves at the Pipeline Pigging & Integrity Management conference in January. Headed to a conference soon? Check out our resource for how to make the most out of your visit:?https://lnkd.in/gG8h64zS? ? #PPIM25 #B2BMarketing #FORMEMarketing #Midstream?

We are excited to introduce our newest team member, Hailey Smith, to FORME Marketing.? Last month, Hailey joined our team as a Content Specialist. Hailey graduated from Texas A&M University with a Bachelor’s degree in Marketing. In her free time, Hailey enjoys card games, going to concerts, and watching movies with family and friends.? We are excited to have you join our team!? ? #FORMEMarketing #B2BMarketing #Midstream

Not knowing what to post is a common struggle – whether it’s for your company or your personal page.?? Luckily, we have 5 simple steps to assist you: 1. Look Through the Lens of Your Audience? ? Remember to tailor your messaging to what your customers want to hear.? ? It’s not about you – it’s about them. If you started the post with “My company” or “I am,” try re-writing your message to center around your audience. 2. See What is Doing Well? ? Look to others for inspiration? ? Evaluate your metrics to see what performed well for you in the past. 3. Align Messaging to Your Brand? ? Provide data such as years of experience or industries you have worked with? ? Share positive reviews and testimonials from previous customers 4. Choose the Formats? ? Change the package in which you deliver your message? ? Use photos of people to add authenticity? ? Infographics help visually break down a lot of technical information. 5. Review? ? Look back at what you have posted and see how it did? ? Make changes where necessary? ? Get started with FORME Marketing’s experienced team of story-telling experts today for a full process of building your social media presence: https://forme-mktg.com?

As the holidays end, we will jump into trade show season, and the time to prepare is now. When you sign up for a booth at a conference, you must also ensure that your time and money are well spent. Knowing your purpose will guide your efforts in the right direction. Before the event: ? Identify the types of potential customers attending and the conference’s specific focus. ? Tailor your presentation to their interests, showcasing how your product or service meets their needs. ? Use social media to draw attendees to your booth. At the event: ? Create a visually appealing booth designed for your target audience. ? Ensure the booth stands out and provides valuable insights to visitors. ? Offer clear, relevant materials like brochures or pamphlets. ? Ensure all staff are well-informed about your product and audience. ? Maintain an open, welcoming demeanor and engage visitors actively. ? Encourage questions, offer meaningful interactions, and gather contact information. After the event: ? Follow up with attendees to build relationships. ? Take notes on key conversations to show genuine interest. ? Provide tailored solutions to their business needs. ? Learn how we can assist in your marketing efforts by visiting our website at https://lnkd.in/dfBZc9KE. ? #FORMEMarketing #Energy #Pipeline

Subject matter experts in your industry hold valuable insights that can be transformed into impactful content. We start by interviewing a subject matter expert in your industry with knowledge worth sharing. They're asked targeted questions to provide exactly what we need from them. This helps us create articles, social media posts, videos, and more great content for your company. Take a look at an example of a full article here: https://lnkd.in/dGVmQc69. #FORMEMarketing #Marketing #Copywriting #B2B