FoodTraze: Blockchain Based Food Traceability System

Expiry Dates Are Lying to You! Here’s What They Don’t Tell You! You check the "Best Before" date and think, Great! Still good to eat! That sounds fine—until you realize that by the time it reaches you, it may have already aged for months-losing its Stale flavour, nutrients, and freshness. Do you know when your food was actually harvested, processed, or stored? ?Let’s break it down with some examples: Coffee – Shelf life: 9 months But was it roasted last week or 6 months ago? That changes the taste and quality! Chocolate – Shelf life: 12-24 months But was the cocoa harvested last season or two years ago? Olive Oil – Shelf life: 18-24 months But how long ago were the olives crushed? Was the oil stored properly to prevent rancidity? Wine – Shelf life: Varies (except aging wines) But was it exposed to heat or improper storage before you even bought it? Frozen Meat – Shelf life: Up to 12 months But was it frozen immediately after processing, or was it sitting for days before freezing? The Expiry Date Isn’t Enough—You Deserve the Whole Story! FoodTraze ensures real transparency in food supply chains with blockchain-powered traceability. ? Know when your coffee was roasted, not just its expiry date. ? Track how long cocoa was stored before becoming chocolate. ? See if your olive oil was produced this season or from old stock. ? Verify if frozen meat was handled correctly before freezing. Imagine scanning a QR code and seeing the entire journey of your food—not just a printed "Best Before" date! Wouldn’t you rather trust a product with full transparency? Let’s demand better food traceability! #FoodTraceability #blockchain #foodsafety #supplychain #Foodtraze #SustainableFood #KnowYourFood #TrustYourFood

Discover how greenwashing misleads consumers in the food industry. Learn about real-world examples, deceptive marketing tactics, and how blockchain-based traceability with FoodTraze ensures transparency. #greenwashing #blockchain #Foodindustry #Foodtraze #supplychain

Ensuring Food Authenticity: Fighting Food Fraud in the Global Supply Chain Food fraud is a growing challenge that impacts consumer trust, public health, and the integrity of global food networks. A recent article by Sterling Crew, Chair of the Food Authenticity Network, highlights key risks and strategies to mitigate food crime threats. Some major cases of food fraud over the years include: ? Illegal Dyes in Spices (2003) – Sudan Red dyes added to chili powder to enhance color and price; the initial recall cost ￡100 million. This practice continues today. ? Chinese Melamine Scandal (2008) – Adulteration of infant formula with melamine to boost nitrogen levels in the product. Thousands of infants were hospitalized, and six deaths were reported, leading to a global recall of Chinese dairy products. ? Horsemeat Scandal (2013) – Horsemeat was detected in comminuted beef products sold across Europe, resulting in the recall of millions of products and financial losses for the industry. ? Parmesan Cheese Fraud (2016) – Cellulose, a wood-based filler, was found in Parmesan cheese sold in the US. Some products contained only 2% Parmesan cheese, with the rest being fillers and additives. ? Spanish Olive Oil Fraud (2016) – Lower-grade oils were mislabeled and sold as extra virgin olive oil in Spain. Up to 80% of lower-grade oil was mixed with additives and artificial colors. ? Canadian Honey Laundering (2018) – Honey from China was imported into Canada and sold as pure Canadian honey. Some batches also contained banned antibiotics. ? Relabeling Expired Food and Beverages (2023) – Criminal gangs in Italy and Latvia fraudulently changed expiration dates to make millions of food products appear fresh and safe for consumption. The article emphasizes that transparency in the food supply chain is crucial to combating fraud. At FoodTraze, we believe #Blockchain-powered food traceability can play a vital role in ensuring food authenticity, allowing consumers and businesses to verify the origins, processing, and quality of their food. Read the full article by Sterling Crew on the Food Authenticity Network here: https://lnkd.in/gP3QTnHd It’s time for the food industry to take proactive steps in fighting fraud with traceability and accountability! #FoodAuthenticity #FoodFraud #FoodTraceability #Transparency #ConsumerTrust?#Foodtraze

?? Blockchain Technology: A Game-Changer in the Fight Against Counterfeit Products ?? In a recent article from Jaleen Ramos, published in Retail Asia, Japan's beauty industry is tackling counterfeit products using blockchain technology combined with QR codes, NFC tags, and smart packaging to protect consumers from fraud. This shift is crucial in an industry where Quick Commerce and Online shopping has made it difficult for buyers to physically verify their purchases. Just like Japan’s efforts, FoodTraze is leveraging blockchain technology to provide a secure and transparent system for food traceability. Here’s how blockchain is helping combat food fraud: ?? Enhanced Transparency: Much like QR codes are used in Japan’s beauty industry to verify authenticity, FoodTraze empowers food producers to track each stage of food production—from farm to table. Consumers can scan a QR code to trace the entire journey of their food and ensure it’s authentic. ? Combating Counterfeits: Blockchain ensures that only verified products reach consumers, removing the possibility of counterfeiting in both the food and beauty industries. FoodTraze uses this technology to ensure that every food item is genuine and traceable. ?? Smart Packaging and QR Codes: Like Japan's beauty products, FoodTraze uses QR codes for easy access to product details. This allows consumers to easily verify the authenticity and journey of their food products. ?? Building Trust in the Food Industry: Just as Japan's beauty industry is using these technologies to build consumer trust, FoodTraze helps food producers, especially small-scale farmers, to demonstrate transparency and trustworthiness with their consumers. Blockchain is changing the way consumers view product authenticity, be it in Food Industry, Pharmaceutical Industry or Beauty Industry.? By embracing this technology, FoodTraze is paving the way for a more secure, transparent, and trustworthy food supply chain. Check out the article to learn more about how blockchain is reshaping the future of product authenticity. ?? https://lnkd.in/dW7HFWPe #Blockchain #FoodTraceability #FoodProvenance #FoodTraze #Transparency #SmartPackaging #CounterfeitPrevention #QRcodes #Traceability #Sustainability #TechInFood #FoodInnovation #Japan #BeautyProducts?

Discover how blockchain-based traceability solutions ensure food safety, streamline compliance with FDA regulations, and build consumer trust through secure and transparent supply chain management. #foodsafety #foodtraceability #blockchain #supplychain #Foodtraze

??????FoodTraze Celebrates Pongal – Honoring Farmers and the Spirit of Harvest!? Pongal is a celebration of gratitude—a festival that honors the hard work of farmers. At FoodTraze, we proudly joined in the festive spirit, celebrating not only the harvest but also the farmers and food producers who make it all possible. With #blockchain-based traceability, FoodTraze ensures you can know the farmer behind the grain you eat. This transparency not only builds trust but also gives farmers the recognition they truly deserve for their dedication and effort. Just as Pongal celebrates the fruits of labor, FoodTraze is committed to recognizing and uplifting those who feed the world. Together, let’s create a future that values farmers and supports their incredible journey.???? Happy Pongal from all of us at FoodTraze! #pongal2025 #Farmers #celebration #Traditional #Harvest #Foodtraze?

Food Safety in India: A Wake-Up Call In the past year, India has witnessed alarming food poisoning incidents across states. From temple offerings to school meal programs, and even festive delicacies, these cases highlight a pressing issue: food safety cannot be compromised. Thanks to Suresh Chander, a dedicated Food Product Developer at EID Parry India Ltd and an advocate for science communication, his detailed compilation of food poisoning incidents in India over the past year is truly eye-opening. His work sheds light on critical gaps in food safety that continue to affect countless lives, reminding us of the urgent need for accountability and innovation in this space. Here are a few alarming examples from his compilation: ? December 2023, Karnataka: 217 individuals fell ill after consuming temple prasada, leading to one tragic fatality. ? June 2024, Tamil Nadu: Methanol poisoning from illicit liquor claimed 65 lives and injured over 200. ? October 2024, Kerala: A Hepatitis A outbreak affected 6,100 individuals, resulting in 61 deaths. ? November 2024, Telangana: 42 food poisoning cases were reported in Gurukulas, exposing vulnerabilities in residential schools. These incidents remind us of the urgent need to strengthen food safety regulations and embrace traceability for transparency. We firmly believe that? innovative solutions, like blockchain-powered traceability, can transform food safety in India. We owe it to ourselves, our communities, and future generations to create a safer food ecosystem. Read more about in this article https://lnkd.in/gVZFrDy9 #FoodSafety #Traceability #India

?? 2030: The Year of Transparent Food Systems in India! ?? As we move towards 2030, the vision of a fully traceable and transparent food supply chain in India is becoming a reality. As highlighted by Ashwin Bhadri, CEO of Equinox Labs, the integration of advanced technologies like blockchain, IoT, and AI is revolutionizing the journey of food from farm to fork. This transformation ensures not just safety but also builds consumer trust and global market competitiveness. ?? Empowering Traceability with QR Codes and Blockchain Ashwin Bhadri mentions how QR codes are enhancing food traceability by providing consumers with instant access to detailed product information.?FoodTraze - blockchain-based traceability solutions is enabling consumers to track the entire journey of their food with a simple QR scan. Our blockchain network securely connects key stakeholders in the food ecosystem—producers, processors, distributors, and consumers—ensuring transparency and accountability at every stage. Let’s work together to build a safer, more transparent food ecosystem by 2030. ?? Read more about India’s food traceability journey in this insightful article by Mr. Ashwin Bhadri: https://lnkd.in/gErpZfp7 #FoodTraceability2030 #BlockchainTraceability #QRCodesInFood #FoodSupplyChain #FoodEcosystem #FoodTraze #TransparencyMatters #FutureOfFood

Behind every bite of food, there's a story. ??? From the soil that nurtured it ?? to the hands that harvested it ??, every journey tells a tale of effort, care, and quality. With FoodTraze, powered by blockchain technology, your entire food journey becomes transparent. A simple QR scan reveals it all—where it was grown, how it was cared for, and how it reached your plate. For food producers, this is a chance to tell their story. For consumers, it’s a way to trust every bite. Because transparency isn’t just an option—it’s the future of food. #FoodTransparency #FoodTraceability #BlockchainSolutions #FarmToFork #Foodtraze

We came across this insightful post from Mohamed Syed A, on the importance of Critical Control Points (CCPs) in food safety, and it deeply resonates with our mission at FoodTraze. With our Blockchain enabled Solution, we are working towards empowering food businesses with traceability that enhances transparency and ensure safety across the food supply chain. Together, let’s build a safer and more trusted food ecosystem. #FoodSafety #Traceability #HACCP #FoodTransparency #FoodTraceability?#Foodtraze #Blockchain