Flowium

Flowium turns 8! ?? Eight years ago, we started with one goal—helping eCommerce brands master email marketing. Since then, we’ve: ? Helped 500+ brands grow ? Built a global team of 70+ experts ? Created an industry-leading YouTube channel ? Released 2 Klaviyo Mastery courses ? Published 300+ blog posts ? Became Klaviyo Master Elite Partners ? Launched & grew Email Einstein podcast ? Partnered with 30+ amazing companies But none of this would be possible without YOU. ?? Thank you for being part of our journey! ?? #flowium #emailmarketing #birthday #anniversary #globalteam

At Flowium, we may be a fully remote team, but that doesn’t mean we’re distant. Our Flowium Universe Miro Board is where we bring our global team together, capturing every important moment in our journey. From the very start of the company to today, we’ve built a space that reflects not just our work, but who we are as individuals. Every team member has a board where they introduce themselves—sharing their backgrounds, cultures, hobbies, families, and passions. It’s our way of learning about the different traditions, lifestyles, and perspectives that make our team so unique. We also document every company milestone, from meetups to all-hands meetings, ensuring that no moment gets lost. For us, this isn’t just a digital board—it’s a living, evolving record of our team’s story. A way to foster connection, celebrate diversity, and build a culture that goes beyond borders. ?? #flowium #emailmarketing #remotework #teamculture

Want to make the most of April Fools’ Day in your email marketing? ?? Check out our latest newsletter for creative campaign ideas that boost engagement without misleading your audience. #flowium #emailmarketing #ecommerce #emailtips #newsletter

If you haven’t registered yet for the upcoming Klaviyo Meetup, now’s the time to do it. ? Join us on March 27th for a hands-on session on Spring Cleaning Tips for a Healthier Email List. Just like a home needs decluttering, your email list benefits from a seasonal refresh. Inactive subscribers, outdated contacts, and poor list hygiene can impact your deliverability and engagement—this session will walk you through the steps to fix it. Expect expert insights, actionable strategies, and interactive discussions to help you optimize your list, improve open rates, and create a stronger, more engaged audience. Plus, you’ll connect with other Klaviyo users, exchange ideas, and gain practical takeaways you can implement immediately. Seats are limited—register now to secure your spot: https://lu.ma/05k1hyqe #flowium #klaviyo #meetup #ecommerce

?? Email Design of the Week ?? This week, we're spotlighting The Sports Edit emails ?? What stood out? A sleek layout, nude color palette, and a dynamic hero GIF that instantly grabs attention. We’re big fans of GIFs in hero images - they add movement, create engagement, and make emails feel more alive. Do you use GIFs in your emails? #flowium #emaildesign #emailmarketing #ecommerce

Building customer loyalty isn’t just about discounts - it’s about creating a seamless, engaging experience that keeps shoppers coming back. ?? ? Check out our latest newsletter on crafting an effective eCommerce loyalty program! #flowium #newsletter #ecommerce #loyaltyprogram

Need fresh email design inspiration? ?? Our Design Lookbook is packed with high-converting email examples from top brands to spark new ideas for your campaigns. From sleek layouts to engaging visuals, this Lookbook has everything you need to create emails that stand out and convert. And the best part? You can get it for FREE! Sign up now to grab your copy: https://lnkd.in/dcTsaAiC #flowium #emailmarketing #emaildesign #eCommercemarketing

The Anatomy of a High-Converting Email for Health & Wellness Brand ?? Designing the perfect email isn’t just about aesthetics - it’s about guiding your reader’s eye, keeping them engaged, and driving action. Here’s how to structure an email that not only looks good but sells: ? A Strong Subject Line & Title – Your first impression matters! Keep it clear, benefit-driven, and curiosity-piquing. ??? A Standout Hero Image – Choose a visually appealing, high-quality image that instantly conveys your brand’s vibe and message. ?? CTA Above the Fold – Don’t make your audience scroll! Place your main call to action front and center so it’s impossible to miss. ??? Product Highlight Section – Showcase your product’s benefits with a clean, digestible layout—think text-image balance, clear pricing, and an irresistible offer. ?? Tips & Ideas Section – Educate, inspire, or offer a quick wellness tip to keep your audience engaged and build trust. ?? Standard Footer – Reinforce your brand, include social links, and don’t forget that unsubscribe link (because good email hygiene is key). Want to see this in action? Check out our latest email design for a top Health & Wellness brand.?? #flowium #emaildesign #emailmarketing

Turning customers into loyal brand fans is the final, and most important phase of the customer journey. A well-designed loyalty program can help you boost retention, increase customer lifetime value, and keep shoppers coming back. But with so many different types of loyalty programs out there, how do you choose the right one for your eCommerce business? In this post, we’re breaking down 6 different types of loyalty programs—exploring how they work and which businesses they’re best suited for. Have you implemented a loyalty program before? #flowium #emailmarketing #ecommerce #loyaltyprogram

? Highlights from our last Klaviyo Meetup If you haven’t registered for the next Klaviyo Meetup on March 27th, now’s the time! This time, we’ll dive into Spring Cleaning Tips for a Healthier Email List with ???? Andriy Boychuk ?? A clean list = better deliverability, higher engagement, and more revenue. Don’t miss out - reserve your spot now! ???https://lu.ma/05k1hyqe #flowium #klaviyo #meetup #emailmarketing #ecommerce