Founder l Chief Growth Officer | B2B Marketing & Business Development Strategist | Member of @SecretAISociety l MBA
“If you want to build a business that has, over time, greater market share, greater ROI, then you should be investing in what will be increasingly important to the world.” This insight from Carter Roberts, CEO of WWF in conversation with Emily London of The Wall Street Journal at Journal House, set the tone for fascinating discussion on AI and climate change. Roberts emphasized that while AI has great potential, it also brings increased energy use. The key? Pair AI with renewable energy. As Roberts put it: “From where I sit, any solution to the transition to renewable energy, to supply chains that are more resilient to finding new ways to grow food or design products or meet customer needs will be in greater demand in the future than they will today. And so if you want to build a business with an above-average ROI and market share that extends around the world that grows, then you're going to be investing in those things, even when the government doesn't make you... And if you invest now, when the government does get around to having the right kind of policies, regulatory framework, you will be in a better position, in a more sophisticated position, than your competitors.” Roberts’ message is simple: businesses that act now will come out ahead. #WWF #WSJ #UNGA #BusinessLeadership #JournalHouse #AI #ClimateChange #RenewableEnergy #ClimateWeek2024 Flaxman + Co. RAUS Global Christine Moore