Fitt Insider

Press Release: Somnee’s smart sleep headband, which uses noninvasive neuromodulation to optimize sleep, has been named to Fast Company’s fourth annual Next Big Things in Tech list. Studies show Somnee cuts the time to fall asleep in half — proving 4x more effective than melatonin, 2x more effective than cognitive behavioral therapy, and 1.5x more effective than Ambien at improving sleep efficiency and duration. Somnee’s tech was born from some of the top minds in neuroscience and sleep, including Dr. Matthew Walker, Ph.D., author of NY Times bestseller Why We Sleep.

Press release: Longevity brand AgelessRx has entered the sleep health category. Underscoring the critical link between sleep and healthspan, it’s adding personalized prescription and natural sleep treatment options to support health and well-being. The two new products–prescription Trazodone and a natural, over-the-counter (OTC) Tran-Q Sleep Supplement–are offered alongside easy-to-adopt lifestyle recommendations.

One year after adding $100M to scale its AI-driven Carepods, healthcare unicorn Forward has shuttered its clinics. Launched in 2017 by Big Tech vets, Forward raised $650M+ to productize preventative doctor’s visits while delivering personalized, data-driven treatment plans.

Ladder added $105M in new funding. The strength training app secured $15M Series B led by Point72 and ADvantage, plus $90M from General Catalyst. Delivering progressive workout plans and personalized coaching, Ladder anticipates 200% growth and 150K paid members by year-end. Scaling up, the company is targeting 400K members within two years and $100M ARR by early 2026. Entering new territory, it’s planning to enter corporate wellness with employer-subsidized memberships.

Press release: Connected fitness platform FightCamp is launching kick tracking. The Mike Tyson backed, at-home boxing fitness platform is expanding its tech — measuring speed, quantity, and intensity of both punches and kicks for real-time feedback. Delivering data-driven training, FightCamp’s membership includes access to a library of 3K+ expert-led workouts, progress tracking, day-by-day workout plans, and more.

Press release: The Wellness Oasis? is returning to Miami Art Week. Presented by Chase, the event boasts a lineup of mental health experts, wellness advocates, self-care experiences, and philanthropic initiatives. Starting Dec 5th, the two-day experience features inspiring panels, immersive workshops, healthy food, a red light lounge, Hyperice recovery zone, meditation lounge, and more.

ōURA landed $75M from Dexcom, reaching a $5B+ valuation. The partnership will integrate Dexcom's glucose monitoring data with ōURA's health-tracking platform to boost CGM and smart ring sales. Expanding beyond sleep and activity data, Oura recently acquired metabolic health startup Veri to help users decode food’s impact on well-being. Meanwhile, Dexcom began selling its Stelo glucose sensor over the counter, making it the first device available without a prescription. Teaming up, the pair plans to roll out data sharing next year, bringing awareness to nutrition’s role in overall health.

Press release: Cosmo is putting a modern twist on traditional Gua Sha tools. The LA-based wellness brand unveiled the LunaStone Ultra, a next-gen Gua Sha device merging time-tested TCM practices with tech-forward enhancements. Crafted in jade, the LunaStone Ultra features light therapy, adjustable heat, and vibration — encouraging circulation, easing inflammation, and improving overall skin health.

Oura landed $75M from Dexcom, reaching a $5B+ valuation. The partnership will integrate Dexcom's glucose monitoring data with ōURA's health-tracking platform to boost CGM and smart ring sales. Expanding beyond sleep and activity data, Oura recently acquired metabolic health startup Veri to help users decode food’s impact on well-being. Meanwhile, Dexcom began selling its Stelo glucose sensor over the counter, making it the first device available without a prescription. Teaming up, the pair plans to roll out data sharing next year, bringing awareness to nutrition’s role in overall health.

Press release: Dream Performance and Recovery, a sleep wellness leader, is launching blue light glasses. Expanding beyond its best-selling Dream Tape, the company’s Dream Blue Light Glasses feature daytime and nighttime lenses to protect against screen time and optimize sleep health. Science-backed and fashion-forward, the glasses are supported by a UV-Vis Spectrophotometry Test—shown to block 98% of harmful blue light waves for relaxation and circadian balance.