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Founded in 2007, First Insight transformed retail decision-making by combining AI, predictive analytics, and human insight. As a leader in human-AI collaboration for over 18 years, First Insight has empowered brands—including Under Armour, Woolworths, Family Dollar, Kohl’s, and Francesca’s—with actionable Voice of the Customer (VoC) insights to anticipate shopper preferences, launch winning products, and optimize strategies. Today, First Insight leads the industry in AI, agentic AI agents, and generative AI applications for retail with its proprietary Value Score?, which directly impacts financial outcomes like increased sales, higher margins, and reduced markdowns. By blending human creativity with AI-driven analytics, First Insight helps companies eliminate guesswork, enhance customer satisfaction, boost profitability, and stay competitive. Committed to driving sustainable growth, First Insight is transforming how retailers engage with and understand their customers. Fun Fact: 98% of our customers would recommend First Insight We asked them why, and here is what they shared: -Industry-Leading Technology -Actionable Data -Proven ROI -Speed & Scale -A Better Signal -Start at Any Level & Expand -Global & Mobile Reach We take pride in highlighting our consistent endorsements from renowned industry analysts, including Forrester, IDC, and Gartner.
First Insight, Inc.的外部链接
8000 Brooktree Rd
Suite 100
US,Pennsylvania,Wexford,15090
Greg Petro, CEO of First Insight, said it best. To have a competitive edge, retailers and brands must be anticipating trends, not reacting to them. In today's dynamic market, success lies in thinking like your customer—predicting what’s next, rather than responding to what’s already been done. #FirstInsight #Retail #Technology #AI
What if you could predict how products will perform before investing? With First Insight's Value Score?, you can. For retailers, a Value Score? provides a clear picture of how products are resonating with consumers. A Value Score? is an invaluable tool to identify areas for improvement, optimize features, and create products that truly meet customer needs—before investing in them. Want to learn how to leverage our AI-driven Value Score? for your products and assortments? Let's talk! ?? https://bit.ly/3ChUMeJ #FirstInsight #ValueScore #ProductDesign #RetailTechnology
???????????????? ???? ???????????? | Making a Splash: Improving Efficiency and Speed to Market Our client, a major department store, was facing significant inefficiencies in its GTM process. They spent excessive time and money on creating specialized swimsuit labels, which included unique model photos for each swimsuit - a process that was both costly and time-consuming! ?????? ????????: Optimize the swimsuit packaging process to reduce costs and improve speed to market. ?????? ????????????: First Insight's AI showed a clear preference for packaging labels without model photos. This change cut out the modeling step, saving $33K per quarter and cutting two weeks from the launch timeline, speeding up in-store product availability. Learn more ?? https://bit.ly/3ZYGqZ8
???????? ????????'?? ???????????? ??????????????: ? The Great Rejection: What Happens When Consumer Frustration Boils Over ? Industry News: What We're Reading ? Making a Splash: Improving Efficiency and Speed to Market Check out our latest Insight Scoop below! ?? ?? ??????????????????: https://bit.ly/42w4Euo
In his latest Forbes blog, Greg Petro discusses how the combination of rising tariffs and job cuts is affecting consumer sentiment and the retail landscape. From a "Great Rejection" movement to the growing trend of trading down, one thing is clear—shoppers are becoming more selective with their spending. Continue reading to understand the factors pushing consumers to rethink their spending choices and what it means for retailers. ?? https://bit.ly/41zX2Ht #FirstInsight #Forbes #Retail #ConsumerSpending
We're excited to announce that we're heading back to Lake Maggiore for PI Apparel Europe, April 8-9! ???? Join our speaking sessions: ?? Day 1 | 12:00 PM | Room 1 Using Generative AI for Product Decision-Making and Smarter Retail Strategies ?? Day 2 | 8:30 AM | Room 5 From Guesswork to Greatness: Using Generative AI to Predict Retail Success See you there! https://bit.ly/4bLdN74 #PIApparel #Europe #Retail #Technology #AI #GenAI #RetailSuccess
???????? ????????'?? ???????????? ??????????????: ? Is AI the Secret to David's Bridal's Comeback? ? Industry News: What We're Reading ? What is a Value Score?? Check out our latest Insight Scoop below! ?? ?? ??????????????????: https://bit.ly/42w4Euo