?? Sending congratulations to the Florasis team for an incredible debut livestream! Your journey in beauty and innovation continues to inspire, and we’re excited to see what comes next. Watch the full live here:?https://lnkd.in/gha9WF7H #FlorasisLive #FirstLiveMoment #InnovationInBeauty #FlorasisCommunity
Firework
营销服务
San Mateo,California 23,928 位关注者
We help brands create & host interactive, shoppable, one-to-one, and short video experiences on their websites.
关于我们
Hi! We're Firework. Firework is an ecommerce tech startup that helps brands create & host interactive, shoppable, one-to-one, and short video experiences on their websites. Follow us to learn about developments in ecommerce, tech, and marketing.
- 网站
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https://firework.com
Firework的外部链接
- 所属行业
- 营销服务
- 规模
- 201-500 人
- 总部
- San Mateo,California
- 类型
- 私人持股
- 创立
- 2017
- 领域
- Live Shopping、Live Commerce、Social Video、Short-Form Video、Video Advertising、Video SaaS、Livestream Shopping、Retail Media、Video on Website、Premium Video Solution和Retail Media Video
地点
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主要
234 7th Ave
2nd floor
US,California,San Mateo,94401
Firework员工
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Can Ozdoruk
Data Driven Marketing Leader | CMO | Advisor | ex-Nvidia | Marketing Strategy | Growth Hacking | Demand Gen | Product Marketing | Revenue Ops
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Marcin Plassowski
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Jerry Luk
Co-Founder and President at Firework. Creator of LinkedIn Mobile. Entrepreneur. Investor.
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Elizabeth Krauss
Hiring top talent on a global scale!
动态
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?? This is our second of three Front Porch Insights Ask An Expert Sessions with our friends at Omni Talk Retail as a lead-up to NRF where we will be at Booth# 3951 and also have a special lounge designed with front porches of all varieties, where you can meet with fellow retailers and brands in our retail community, to have these same conversations, IRL. ?? FRONT PORCH INSIGHTS: How Beachwaver Became Successful Going All In On Video Commerce is scheduled for Wednesday, October 30, 2024, at noon EST. Anne Mezzenga and Chris Walton, Co- CEOs of Omni Talk Retail sit down with Beachwaver Co. CEO and Co-Founder Sarah Potempa and Firework VP, of Strategic Accounts, Beauty, Kristi Vannatter, to ask them how Beachwaver used video commerce as part of their strategy to build awareness and establish consumer confidence in their brand. ?? Learn more and register here: https://lnkd.in/gsiKGcxa
How Beachwaver Became Successful Going All In On Video Commerce We’ve heard about video commerce for a while, but have you ever talked to a brand who’s successfully done it? Well, this is your chance. We’re kicking off a new Ask An Expert Series in partnership with our friends at Firework where we’ll be interviewing several retailers and brands who were first movers in video commerce and we’ll be asking them what worked, what they might change the next time around, and get their advice for other retailers and brands about to embark on the journey. We are sitting down with Beachwaver CEO and Co-Founder Sarah Potempa and Firework VP, of Strategic Accounts, Beauty, Kristi Vannatter, to ask them how Beachwaver used video commerce as part of their strategy to build awareness and establish consumer confidence in their brand.
How Beachwaver Became Successful Going All In On Video Commerce
www.dhirubhai.net
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Check out what JD Sports Fashion’s EVP and Chief Digital Officer, Arianne Parisi, had to say about why they prioritize video commerce in their growth strategy in a recent episode of Front Porch Insights Ask An Expert Sessions conducted by Omni Talk Retail. Watch the full episode: https://lnkd.in/guAaJeER
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?? Exciting Partnership Announcement! ?? We’re thrilled to partner with adQuadrant to revolutionize how brands connect with their audiences through the power of shoppable video! ??? With Firework’s cutting-edge video commerce platform, combined with adQuadrant’s expertise in digital marketing, content strategy and production, we’re empowering brands to deliver immersive, interactive shopping experiences directly on their websites. Together, we’re creating new opportunities for brands to drive engagement, boost conversions, and build lasting customer relationships via storytelling. This collaboration marks a huge step forward in helping brands navigate the future of ecommerce, where video-first strategies take center stage. We can’t wait to see the amazing results our partnership will bring! Let’s get started! ?? https://lnkd.in/gFvHBmHH #ShoppableVideo #VideoCommerce #EcommerceInnovation #Firework #adQuadrant #DigitalTransformation
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People don't convert online like they do in-store... But they could! Sijo Home offers an excellent example by transitioning its in-store shopping experience to online. By integrating digital showrooms with its physical locations, SIJO effectively connects with customers globally, allowing access to its offerings anytime, anywhere. See how: https://sijohome.com/ #digitalshowroom #videocommerce #ecommerce #firework #SIJOHome
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?? In today's digital landscape, video is king. Are you leveraging its power to boost your sales and engage customers? ?Here's why it matters: ? 70% of Americans now shop online ? Video content drives 5x higher conversion rates than traditional e-commerce methods ? 91% of businesses use video as a marketing tool Don't just sell products - create experiences that captivate and convert. One Platform, Infinite Video Commerce Possibilities: Engage, Inspire, Convert? Ready to transform your digital storefront? Visit firework.com to learn more and book a demo today! https://lnkd.in/gXtAb5HA #VideoCommerce #Ecommerce #Firework #CustomerEngagement
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Does your brand need to rely solely on influencers to tell its story? Absolutely not. For forward-thinking brands looking to stand out this holiday season, video commerce isn’t just about visibility—it’s about crafting compelling stories, engaging your audience with authenticity, and driving conversions. The landscape of video commerce is rapidly evolving, and businesses need effective tools for content creation, distribution, and monetization—especially during the holiday season. Collaborations with platforms like Firework and Cohley can help streamline this process. Both platforms are also key partners of Levitate Foundry, offering integrated solutions for brands looking to elevate their holiday marketing efforts. Picture this: using Cohley’s content creation tools to produce videos that perfectly capture your brand’s essence, then amplifying that with Firework’s interactive video features, allowing your audience to shop directly from the video itself. This approach doesn’t just improve your digital presence; it invites visitors to engage more deeply with your brand and move from casual viewers to loyal customers. By adopting these strategies, you’re setting the stage for long-term growth and meaningful connections with your audience. Are you ready to lead this evolution? Read more: https://lnkd.in/gK8tKMsn
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Transform Your Website into Your Virtual Store and Scale with Video Commerce - All in ONE Platform! Invest in your website. Inspire your potential customers at the point of purchase and make your website as engaging as your social with personalized video experiences. LEVERAGE YOUR SOCIAL CONTENT SHOWCASE YOUR UCG, CREATOR, AND REVIEW VIDEOS GET MORE VIDEO ON YOUR SITE WITHOUT REDUCING SPEED Try Firework for Free: https://lnkd.in/gAFJTR73 One Platform, Infinite Video Commerce Possibilities: Engage, Inspire, Convert? #Firework, #Videocommerce, #Virtualstore, #UCG
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A Thriving Day at the BrandTech Innovation Summit! On September 20th, the second BrandTech Innovation Summit, organized by Brands Factory, concluded successfully in Shenzhen, China, centered around "Cross Border, Beyond Borders." This event was a pivotal opportunity for Firework to increase our exposure among potential customers who may not yet know about us. With over 1,000 attendees, our booth was bustling from 9 AM, with eager visitors keen to learn how our innovative video commerce technology can attract traffic to their independent websites and turn visits into real sales. This was also a chance to discuss the differences in shopping behavior between China and the U.S., helping brands understand how to tailor their strategies for success in global markets. At Firework, we empower brands by integrating cutting-edge video technology to enhance consumer engagement and drive significant results. Thank you to everyone who visited us and participated in these important conversations, and a special thanks to Brands Factory for the opportunity to connect! We’re excited to continue helping brands navigate their journeys toward global success! Schedule a consultation https: https://lnkd.in/gXtAb5HA #Video #Technology #CrossBorder #Innovation #GlobalExpansion #Branding #Engagement
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Did you know that over half of US, customers are not satisfied with their current customer experience? 54% of U.S. consumers say customer experience at most companies needs improvement. Over 50% of customers will switch to a competitor after a single unsatisfactory customer experience. Deliver “VIP” level service with personalized advice and recommendations.? Offer? One-to-One shopping experiences by connecting shoppers with product experts directly from your site. No staff?? No problem. ? AI-powered virtual assistants and chatbots provide 24/7 customer support, answering questions and helping customers find products quickly. This enhances the overall shopping experience, leading to higher customer satisfaction and loyalty and reducing costs. A leading electronics brand reported increased customer satisfaction of over 90% using One-to-One Video Chat combined with our AI Virtual Assistant. In the ever-evolving world of online shopping, personalization and engagement are key to winning over customers. That's where our AI Virtual Assistant, AVA, comes in! Meet AVA: https://lnkd.in/gxiFfs_z One Platform, Infinite Video Commerce Possibilities: Engage, Inspire, Convert? ? #Ecommerce #AI #DigitalTransformation #CustomerExperience?