Firestone Walker Brewing Company

Supertubos, Portugal isn’t just another stop on the World Surf League Championship Tour, it’s a full-on battle against one of the heaviest beach breaks in the world. But 805 Authentico Lakey Peterson is up for the challenge, and we’re pulling back the curtain on Peniche’s premier wave in the latest episode of "Tour Take," 805 Beer’s original series that dives into the waves, culture, and behind-the-scenes stories of the World Surf League Championship Tour. With Lakey Peterson leading the charge, we’re headed to some of the heaviest, most unpredictable surf in the world. From the technical breakdown of the waves to the grit and mindset it takes to compete, "Tour Take" gives fans an inside look at life on the road and in the lineup. We’re proud to partner with the World Surf League and Lakey to bring real, unfiltered surf stories to the world. Watch the latest episode now and get a further inside scoop on “Tour Take,” the WSL, the Championship Tour, and more on our website: https://lnkd.in/g6AGAZdi #805Beer #ProperlyChill #WorldSurfLeague #ProPortugal

Cheers to the trailblazers, creators, and risk-takers. At 805 Beer, we don’t just celebrate women on International Women’s Day, we recognize them as the heart of our community every single day. Our latest campaign highlights the women who embody the spirit of 805: the trailblazers, the creators, and the risk-takers. From athletes to artists, entrepreneurs to makers, these women are pushing boundaries and shaping culture in ways that can’t be ignored. Their passion fuels what we do, and their stories inspire us all to break molds. So, this one’s for the women who build, create, and lead. Because without them, 805 Beer wouldn’t be what it is today. Check out our latest campaign and raise a glass (or a can) to the women who make 805 Beer, and the world, a better place: https://lnkd.in/gkw5h4xX This is 805 Beer. #805Beer #Properlychill #InternationalWomensDay

805 Beer Films Presents Making Waves: The Lakey Peterson Story? The victories, the setbacks, the undeniable drive—Lakey Peterson’s journey is anything but ordinary. From iconic wins to near-misses, Making Waves dives deep into the life of a competitor who never stops pushing forward. Now streaming exclusively on YouTube and on the World Surf League's website, this 805 Beer original film by acclaimed surf filmmaker Morgan Maassen is a must-watch. Some ride waves. Others redefine them. Catch Making Waves now and learn more on our website today: #MakingWaves #LakeyPeterson #805Beer #properlychill

This year, Cali Squeeze is turning it up with some fresh flavors, fresh faces, and a fresh take on craft beer. But our latest campaign is all about embracing the Squeeze we’ve always known, loved, drank and enjoyed with its laid-back, sun-soaked spirit of California that flows through every sip. Because that’s what Cali Squeeze is all about: Real beer made with real fruit for a real life. So, we’re excited to welcome a new wave of talent to our roster of creatives who all live and breathe the real Cali Squeeze lifestyle. Whether it's Pat Curren on the surf front, Almost Monday on the music, or artist Jay Howell in the skating and art department, Cali Squeeze is bringing the energy this year. And with flavors like Blood Orange, Peach Pomegranate, Passionfruit, and Raspberry Lime, there’s a Cali Squeeze for every moment. Check out what’s new and get ready to soak up the season on our website now: https://lnkd.in/gk83YJwW #CaliSqueeze?#RealBeerRealFruitRealLife

At 805 Beer, we live life on a different path. Brewed in California for those with uncompromising taste, and made for the ones that carve their own path, 805’s a beer for the rebels and the rule breakers who are unmoved by trends. We’re proud to launch our?2025 Brand Anthem and latest campaign, which is a tribute to the?authentic, untamed spirit?of the 805. A beer for the rebels and the rule breakers who are unmoved by trends, 805 was born to create and built to inspire. So, here’s to the trailblazers and the troubadours. And for the adventure ahead, we recommend grabbing a cold 805. Because 805’s more than just a beer. It’s a way of life. This is 805 Beer, and you can learn more on our website today:?https://www.805beer.com/ #805beer #properlychill

Welcome, wanderers. You have arrived. It’s time to meet the Mind Wanderer, your guide through the haze and the keeper of juicy truths. The Wanderer is here to open your mind and expand your palate with Mind Haze Tropical IPA, Cosmic Crusher IPA, and Brain Melter Imperial Hazy IPA. It’s time to enter the next plane of hazy, delicious IPA existence. So, drink the haze, see the truth, and join the Mind Wanderers Society today by learning more about our latest Mind Haze ad campaign on our website today:?https://lnkd.in/gjZzf8uZ #mindwandererssociety?#mindhaze?#firestonewalker?#firestonebeer?#beerbeforeglory

805 Beer Presents: Making Waves.? ? Some ride waves. Others redefine them. ? Experience the untold story of Lakey Peterson in Making Waves, an 805 Beer Original Film, captured by acclaimed filmmaker Morgan Maassen. A journey of grit, passion, and pure surf culture. ? Premiering March 1st on World Surf League TV & 805 Beer’s YouTube. ? Ride the moment, watch the trailer, and learn more on our website today: https://lnkd.in/gmZfXzYp #MakingWaves #805Beer #LakeyPeterson

Engineered for excellence: This is Surf Abu Dhabi. We're thrilled to announce the release of the second episode of 805 Beer’s Tour Take series, featuring the exceptional Lakey Peterson. This installment takes us to one of the most unprecedented venues in the surfing world. That’s right, we’re headed to Abu Dhabi's Surf Abu Dhabi before the World Surf League's World Championship Tour stop there. In this latest episode of Tour Take, Lakey delves into the nuances of riding these engineered waves, highlighting that even in controlled environments, the pursuit of excellence demands adaptability and precision. Her insights underscore the relentless drive and passion that define professional surfing, and how This project is a testament to the collaborative spirit between 805 Beer, Lakey Peterson and the World Surf League. Together, we're pushing the boundaries of the sport and bringing fans closer to the action than ever before. Join us in celebrating this milestone and gain a deeper appreciation for the innovation and dedication propelling surfing into new frontiers by watching the full episode here: https://lnkd.in/gpPbeNYZ

Introducing Mind Haze Rage: Turbo Radler. We have some exciting news here at Firestone Walker as our Mind Haze family of beers just got some bold new additions. Say hello to Mind Haze Rage, a series of Turbo Radlers that are the ultimate collision of unique flavor, extreme crushability, and pure party energy. These beers take the refreshing spirit of a radler and crank it up to the next level with vibrant, juicy Grapefruit, Watermelon, and original Lemonade flavors. When it comes to Mind Haze Rage, think approachable deliciousness paired with just the right amount of zing to keep the vibes high all day (or night) long. Mind Haze Rage isn’t just your go-to summer or lakeside beer, it’s the perfect companion for any time you’re ready to turn things up. Backyard BBQs, beach bonfires, or spontaneous celebrations, our team brewed this beer for the moment. As part of our ever-growing catalogue of high-quality craft beers, Mind Haze Rage stands out as a testament to our ongoing commitment to flavor innovation. We couldn’t be more excited to share this latest creation with you. Get ready to unleash the Radler revolution and learn more and find Mind Haze Rage near you on our website today: https://lnkd.in/gvKvbVwF

The 2025 Firestone Walker Invitational Beer Festival is here! We’re thrilled to officially announce the return of the Firestone Walker Invitational Beer Festival, set for May 31st, 2025, in our Paso Robles, CA home. This isn’t just our biggest event of the year, it’s the event of the year for every brewery, brewer, and beer lover lucky enough to attend. What makes the Invitational so special? It’s more than a festival, it’s a celebration of collaboration. Every year, we bring together some of the best breweries from around the world — our friends, partners, and peers — to create an environment unlike anything else in craft beer. It’s a space to share ideas, celebrate artistry, and showcase the best of what we do. And let’s be honest: there’s nothing quite like seeing a global lineup of legendary breweries, world-class beer, amazing food, and unforgettable times come together in one place. Tickets go on sale Wednesday, February 5th, at 10 AM and, trust us, you won’t want to miss out. This is where craft beer history is made, poured, and shared. So, cheers to what’s ahead! You can learn more on our website, and we’ll see you in Paso: https://lnkd.in/gASSFgBY