FCB Chicago

FCB has been named "Network Agency of the Year" at The Drum Awards for 2024! The accolade follows a stellar performance across the week-long Drum Awards Festival from FCB teams in Canada, Chicago, India, London, and New York, who collaborated to win 36 Awards including the coveted Editor’s Choice Award, the Chair’s Awards in Digital Experience and Content, as well as three Grands Prix, 17 Gold, four Silver, and nine Bronze. Read all about it: https://lnkd.in/ewBhhdit Cc: The Drum, FCB Canada, FCB Chicago, FCB Group India, FCB London, FCB New York #TheDrumAwards

Congratulations to the amazing creators recognized at the Content Show! Your innovation and talent are shaping the future of content. ?? View the complete list of winners here: https://lnkd.in/dSYgG6Y3 A big shoutout to our Gold winners for leading the way! ?? FCB Chicago for Dramamine FCB New York for AB InBev – Michelob ULTRA Twitch Brand Partnerships Studio for Audible Razorfish for Stellantis - Ram Trucks FCB NY for Spotify Vodafone Foundation NP Digital for Adobe Gameloft for Brands for Ferrero Monks for BMW Group UK Dimz Inc. SSENSE Times Money Mentor PepsiCo Foods US D3 Sela | ??? for Sela x Newcastle United Football Club Digitas UK for Crocs Tangerine Communications for Specsavers

Made up of a handful of veterans and 64 allies—spouses, family members, friends, and supporters—The Foxhole was set up by FCB Chicago’s Paul Hawkins, Tyler Warren, and Sebastian Paul as a safe space for anyone in the agency who has a connection to the military. “Our whole thing is about building a community. We like to say, ‘we served, and we’re continuing to serve,’” Hawkins told ADWEEK. https://adweek.it/3UNsNKx

Megan Musgrave, design director at The Design Group, FCB Chicago, speaks to LBB’s Ben Conway about her journey so far, and becoming a happy, authentic leader to empower the next generation. Read here: https://hubs.la/Q02XfQqT0

We had an incredible first night at The Drum Awards Festival! Congrats to all of our Advertising winners and a big shoutout goes to our Grand Prix winner... FCB Chicago for Dramamine ?? The 'Last Barf Bag' stole the show with its creative humor. As the #1 anti-nausea brand in the U.S., Dramamine paid tribute to the very thing it made obsolete—barf bags—with this immersive campaign. ?? Check out all the winners here: https://lnkd.in/eA7WJdcS Thanks to our sponsors Alight Media #TheDrumAwards

Brands like Ford Motor Company, John Deere and Molson Coors Beverage Company, among others, have reversed course on their diversity, equity and inclusion commitments. The shift is leaving multicultural and diverse-owned agencies grappling with the fallout. With a polarizing presidential election coming to a head this week, hot-button issues like reproductive rights and affirmative action are now front and center. Over the past year, brands like Target and Bud Light have faced?backlash for marketing campaigns and other work deemed woke. Since then, some brands have been increasingly steering clear of the so-called culture wars, quietly walking back DE&I commitments made in the post-George Floyd murder era.? In this piece by Kimeko McCoy, we speak to Dr. Dawn Wade, Latoya T. Bond, Krishana Davis of Precision, Lisette Arsuaga, Ezinne Okoro of VML, Marc Wilson, PhD of FCB Chicago, Cathy Chan Butler of 4A's, and LaToya Shambo.

Trick o’treat yo’self this Halloween with our eerie-sistible illustration! We’ve hidden 36 iconic FCB images among the ghosts, ghouls, gravestones, and goblins in a bespoke creation from the team at Beuren Studio to keep you entertained well into the early hours of All Hallow’s Eve. Head over to our Instagram to see the full picture. How many can you find? ?????? https://lnkd.in/e8Gjuqni FCB Aotearoa, NZ, FCB Brasil, FCB Canada, FCB Chicago, FCB Group India, FCB Lisboa, FCB London, FCB New York

In a world flooded with content, brands are joining forces to break through the noise and keep audiences engaged. Learn how collaboration is shaping cultural moments and building loyalty in our newest NVRFNSHD Perspective:?https://lnkd.in/gsHzyYkm

Ever wondered what it would feel like if an arctic mountain whispered peppermint secrets to your lips, ASMR style?? ? Neither have we. But it’s time to find out as?Burt's Bees?is inviting natural skincare lovers to embark on a wanderlust-inspired journey through the senses with?FCB Chicago’s latest campaign, “A Touch of Wonder.”? ? The work marks the launch of a fresh brand platform for?The Clorox Company?brand, asking consumers to rethink their skincare routines by focusing on the sensory experience and emotional connection to their products. ? Watch the spot below and read more about the work:?https://lnkd.in/ejTJXU7u

The winners of the 2024 LIA - London International Awards have been announced and we’re delighted to share FCB has collected a grand total of 42 medals, including one Grand LIA, 20 Gold, 10 Silver, and 11 Bronze. Huge congratulations to FCB Canada, FCB Chicago, and FCB New York, who are taking home this astounding haul! Check out the winners below and all about it here:?https://lnkd.in/eypZ4tPq